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How Uber ATG
Reduced AWS Costs
15% in 30 Days
COST OPTIMIZATION
How Uber ATG Reduced
AWS Costs 15% in 30 Days
2
Cost Optimization
NICK COBB
Senior Engineering Manager, Infrastructure
Platform, Advanced Technologies Group - Uber
Speakers
JON MYER
Partner Solutions Architect, Cloud
Management Tools - AWS
JT GIRI
CEO & Founder - nOps
How Uber ATG Reduced AWS Costs 15% in 30 Days
3
Cost Optimization
Companies
How Uber ATG Reduced AWS Costs 15% in 30 Days
ATG’s goal is to bring
self-driving transportation
to everyone and
everything. Our mission is
to introduce self-driving
technology to the Uber
network to make
transporting people and
goods safer, more efficient,
and more affordable
around the world.
Amazon Web Services (AWS) is
the world’s most comprehensive
and broadly adopted cloud
platform, offering over 175 fully
featured services from data
centers globally. Millions of
customers—including the
fastest-growing startups, largest
enterprises, and leading
government agencies—are
using AWS to lower costs,
become more agile, and
innovate faster.
nOps is a SaaS cloud
management platform
designed to help rapid-growth
companies build, manage,
and run a well-architected
AWS infrastructure that is
secure, cost-optimized,
reliable, efficient, and
operationally excellent. And,
to help you keep it that way.
Topics
Uber ATG‘s
Tactics for Cost
Optimization
4
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
More Tactics to
Reduce Costs
Now
What’s Next?
?
5
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Identify the most expensive services
For Uber ATG, these were:
6
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Amazon EC2 Amazon S3 Amazon RDS
Rightsizing Unused Amazon
EBS volumes
Spot
instances
Reducing EC2 costs
7
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
8
Resource rightsizing
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Usage type & operation type
Example: Finding resources related to bandwidth utilization
For Amazon EC2, address lesser-known costs:
● Where is growth occurring and what confidence levels do you have in that growth?
● What % of the EC2 billing is for data transfer between AZs?
● How much are you spending on Amazon EBS volumes?
○ nOps - How many are orphaned after EC2 volumes have been removed?
● For GPUs - if your organization is using GPUs, standardize on a set of tools and find a way to gate
costly usage on GPU utilization %.
○ ATG - 60-65% threshold for utilization; respective of other dependencies like network or storage.
○ $24/hr is obscenely expensive if you don’t have good training architecture and tool sets;
provisioning.
○ Match chips to needs; measure wall-clock trade-offs of reducing the costs.
9
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Networking costs
10
How much is using the cloud costing you?
With other environments?
Determine your network costs:
● If you run multiple regions or environments
(particularly on-premises), network egress essentially
becomes “fixed cost.”
● Understand the costs of network egress as a % of
your business.
● Helps you dig into areas of waste or allow for more
efficient usage of resources outside of cloud zones,
reduce payloads, etc. – to spend this “fixed cost”
more effectively.
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
11
Network cost correlation to resources
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
12
Snapshot cost
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Metrics that matter
Net Monthly Cost Growth Rate (new feature in nOps)
● Monthly growth rate can show hidden costs – like increasing bandwidth
13
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
14
MRC growth for products
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Reducing Amazon S3
costs
✓ S3 bucket with no traffic
✓ Amazon CloudWatch log
groups with no traffic
✓ Rightsizing resources
15
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Reducing Amazon S3 costs
Do you need all of that data?
● Uber has vast amounts of sensor data from driving cars, but most of it doesn’t need to be “hot”
(readily accessible).
○ TTL as much as possible, then archive the rest.
● Look for opportunities to extract the most useful data and archive or delete the rest.
● Estimate storage growth and impact over time to determine where to use cloud-native configuration
and where to put engineering time.
○ If you can save $$ by turning on bucket policies natively, don’t spend time on data trimming or
engineering tasks for lifecycle management.
16
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
17
Amazon S3 buckets with low traffic
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
18
Reducing Amazon S3 costs
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Reducing Amazon RDS costs
● Look at utilization levels — often developers
overprovision database instances anticipating
scale that isn’t coming, or won’t come for a
longer time period.
● DBs are very easy instance reservations to
make due to their long life — look for these
opportunities.
19
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Reducing Amazon RDS costs
20
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
● IOPS ● Storage ● Multi-AZ
Multi-AZ doubles Amazon RDS costs
21
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Service adoption
Service adoption & growth rate are important measures
● As new AWS services are supported or released, developers in your organization will want to test
new technologies or try new innovations. Enable them to do so, but monitor service adoption and
growth rates. This is key for multiple reasons:
○ Gives you + leadership visibility into what technologies are working for your business.
○ Helps align growth in particular technologies with business objectives.
Uber example:
● Amazon Athena costs were anticipated to grow on a new software platform, but did not
know to what extent.
● Amazon Athena - 5000% growth!!
● Now we grow this quickly but efficiently, and can enable more use cases
on this platform.
● We can also partner with AWS for more focused Athena product support,
training, and discounts because we are watching this metric closely to know
how important Athena is to Uber ATG.
22
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
DevOps
● Tagging, default tagging
● SSO for company-wide
collaboration
● Zero-configuration notifications
● Continuous cost change
management
23
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
24
Tagging
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
25
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
DEMO
Resources — Cost Optimization
How to Rightsize Amazon EC2, Amazon RDS, and Amazon
S3 — Continuously
https://www.nops.io/blog/nops-rightsize-amazon-ec2-rds-s3/
3 Critical Signs that You’re Overspending on Amazon EBS
https://www.nops.io/blog/nops-amazon-elastic-block-store-cost/
Boost Your AWS Infrastructure Performance — and Lower
Your AWS Costs — by Detecting Low Network Utilization
https://www.nops.io/blog/nops-aws-low-network-utilization/
How to Optimize the Cost of Your Kubernetes Deployment
https://www.nops.io/blog/nops-optimize-cost-kubernetes-deploy
ment/
Save AWS Cloud Costs by Using Tags to Detect Unused
Amazon EC2 Instances
https://www.nops.io/blog/nops-amazon-ec2-tag-violation/
26
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
4 Tips for Implementing a Data Lake on AWS to Reduce
TCO
https://www.nclouds.com/blog/common-mistakes-data-lake-aws/
How to Use nOps’ Dashboard to Amp the Value of AWS
CloudTrail
https://www.nops.io/blog/nops-aws-cloudtrail-dashboard/
10 things you can do today to reduce AWS costs
https://aws.amazon.com/blogs/compute/10-things-you-can-do-to
day-to-reduce-aws-costs/
Cost optimization e-book
https://d1.awsstatic.com/pricing/AWS_CO_Playbook_Final.pdf
Sign up for free,
“14-Day Trial”
Reduce costs now – getting started
● Identify costs & monitor metrics that matter.
● Slides & webinar replay will be sent to all registrants.
● Check out the Resources.
27
Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
Get nOps now
app.nops.io/signup/ Use code: FCOVID
Get 30 Days FreeAWS Partners use:
www.nops.io/nops-partner-network/
How Uber ATG Reduced
AWS Costs 15% in 30 Days
28
Cost Optimization
NICK COBB
Senior Engineering Manager, Infrastructure
Platform, Advanced Technologies Group - Uber
Q&A
JON MYER
Partner Solutions Architect, Cloud
Management Tools - AWS
JT GIRI
CEO & Founder - nOps
How Uber ATG Reduced AWS Costs 15% in 30 Days

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How Uber Reduced AWS Costs 15% in 30 Days

  • 1. How Uber ATG Reduced AWS Costs 15% in 30 Days COST OPTIMIZATION
  • 2. How Uber ATG Reduced AWS Costs 15% in 30 Days 2 Cost Optimization NICK COBB Senior Engineering Manager, Infrastructure Platform, Advanced Technologies Group - Uber Speakers JON MYER Partner Solutions Architect, Cloud Management Tools - AWS JT GIRI CEO & Founder - nOps How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 3. 3 Cost Optimization Companies How Uber ATG Reduced AWS Costs 15% in 30 Days ATG’s goal is to bring self-driving transportation to everyone and everything. Our mission is to introduce self-driving technology to the Uber network to make transporting people and goods safer, more efficient, and more affordable around the world. Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 175 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster. nOps is a SaaS cloud management platform designed to help rapid-growth companies build, manage, and run a well-architected AWS infrastructure that is secure, cost-optimized, reliable, efficient, and operationally excellent. And, to help you keep it that way.
  • 4. Topics Uber ATG‘s Tactics for Cost Optimization 4 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days More Tactics to Reduce Costs Now What’s Next? ?
  • 5. 5 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 6. Identify the most expensive services For Uber ATG, these were: 6 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days Amazon EC2 Amazon S3 Amazon RDS
  • 7. Rightsizing Unused Amazon EBS volumes Spot instances Reducing EC2 costs 7 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 8. 8 Resource rightsizing Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 9. Usage type & operation type Example: Finding resources related to bandwidth utilization For Amazon EC2, address lesser-known costs: ● Where is growth occurring and what confidence levels do you have in that growth? ● What % of the EC2 billing is for data transfer between AZs? ● How much are you spending on Amazon EBS volumes? ○ nOps - How many are orphaned after EC2 volumes have been removed? ● For GPUs - if your organization is using GPUs, standardize on a set of tools and find a way to gate costly usage on GPU utilization %. ○ ATG - 60-65% threshold for utilization; respective of other dependencies like network or storage. ○ $24/hr is obscenely expensive if you don’t have good training architecture and tool sets; provisioning. ○ Match chips to needs; measure wall-clock trade-offs of reducing the costs. 9 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 10. Networking costs 10 How much is using the cloud costing you? With other environments? Determine your network costs: ● If you run multiple regions or environments (particularly on-premises), network egress essentially becomes “fixed cost.” ● Understand the costs of network egress as a % of your business. ● Helps you dig into areas of waste or allow for more efficient usage of resources outside of cloud zones, reduce payloads, etc. – to spend this “fixed cost” more effectively. Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 11. 11 Network cost correlation to resources Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 12. 12 Snapshot cost Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 13. Metrics that matter Net Monthly Cost Growth Rate (new feature in nOps) ● Monthly growth rate can show hidden costs – like increasing bandwidth 13 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 14. 14 MRC growth for products Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 15. Reducing Amazon S3 costs ✓ S3 bucket with no traffic ✓ Amazon CloudWatch log groups with no traffic ✓ Rightsizing resources 15 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 16. Reducing Amazon S3 costs Do you need all of that data? ● Uber has vast amounts of sensor data from driving cars, but most of it doesn’t need to be “hot” (readily accessible). ○ TTL as much as possible, then archive the rest. ● Look for opportunities to extract the most useful data and archive or delete the rest. ● Estimate storage growth and impact over time to determine where to use cloud-native configuration and where to put engineering time. ○ If you can save $$ by turning on bucket policies natively, don’t spend time on data trimming or engineering tasks for lifecycle management. 16 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 17. 17 Amazon S3 buckets with low traffic Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 18. 18 Reducing Amazon S3 costs Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 19. Reducing Amazon RDS costs ● Look at utilization levels — often developers overprovision database instances anticipating scale that isn’t coming, or won’t come for a longer time period. ● DBs are very easy instance reservations to make due to their long life — look for these opportunities. 19 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 20. Reducing Amazon RDS costs 20 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days ● IOPS ● Storage ● Multi-AZ
  • 21. Multi-AZ doubles Amazon RDS costs 21 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 22. Service adoption Service adoption & growth rate are important measures ● As new AWS services are supported or released, developers in your organization will want to test new technologies or try new innovations. Enable them to do so, but monitor service adoption and growth rates. This is key for multiple reasons: ○ Gives you + leadership visibility into what technologies are working for your business. ○ Helps align growth in particular technologies with business objectives. Uber example: ● Amazon Athena costs were anticipated to grow on a new software platform, but did not know to what extent. ● Amazon Athena - 5000% growth!! ● Now we grow this quickly but efficiently, and can enable more use cases on this platform. ● We can also partner with AWS for more focused Athena product support, training, and discounts because we are watching this metric closely to know how important Athena is to Uber ATG. 22 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 23. DevOps ● Tagging, default tagging ● SSO for company-wide collaboration ● Zero-configuration notifications ● Continuous cost change management 23 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 24. 24 Tagging Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days
  • 25. 25 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days DEMO
  • 26. Resources — Cost Optimization How to Rightsize Amazon EC2, Amazon RDS, and Amazon S3 — Continuously https://www.nops.io/blog/nops-rightsize-amazon-ec2-rds-s3/ 3 Critical Signs that You’re Overspending on Amazon EBS https://www.nops.io/blog/nops-amazon-elastic-block-store-cost/ Boost Your AWS Infrastructure Performance — and Lower Your AWS Costs — by Detecting Low Network Utilization https://www.nops.io/blog/nops-aws-low-network-utilization/ How to Optimize the Cost of Your Kubernetes Deployment https://www.nops.io/blog/nops-optimize-cost-kubernetes-deploy ment/ Save AWS Cloud Costs by Using Tags to Detect Unused Amazon EC2 Instances https://www.nops.io/blog/nops-amazon-ec2-tag-violation/ 26 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days 4 Tips for Implementing a Data Lake on AWS to Reduce TCO https://www.nclouds.com/blog/common-mistakes-data-lake-aws/ How to Use nOps’ Dashboard to Amp the Value of AWS CloudTrail https://www.nops.io/blog/nops-aws-cloudtrail-dashboard/ 10 things you can do today to reduce AWS costs https://aws.amazon.com/blogs/compute/10-things-you-can-do-to day-to-reduce-aws-costs/ Cost optimization e-book https://d1.awsstatic.com/pricing/AWS_CO_Playbook_Final.pdf
  • 27. Sign up for free, “14-Day Trial” Reduce costs now – getting started ● Identify costs & monitor metrics that matter. ● Slides & webinar replay will be sent to all registrants. ● Check out the Resources. 27 Cost Optimization How Uber ATG Reduced AWS Costs 15% in 30 Days Get nOps now app.nops.io/signup/ Use code: FCOVID Get 30 Days FreeAWS Partners use: www.nops.io/nops-partner-network/
  • 28. How Uber ATG Reduced AWS Costs 15% in 30 Days 28 Cost Optimization NICK COBB Senior Engineering Manager, Infrastructure Platform, Advanced Technologies Group - Uber Q&A JON MYER Partner Solutions Architect, Cloud Management Tools - AWS JT GIRI CEO & Founder - nOps How Uber ATG Reduced AWS Costs 15% in 30 Days