This document outlines the critical components of a business plan, emphasizing the importance of planning to avoid failure. Key sections include the executive summary, business overview, product and service portfolio, industry overview, marketing strategy, operational plan, and financial plan. Each section serves to provide essential insights and projections for effective business planning.

2. Business Plan write is very
complex and critical job.
Remember!!! Planning to Fail
is the Basis of Failing to
Plan.

3. Executive Summary:
It is the first part of Business Plan which is
written in the end. It must include all the key
findings and capture the entire Business Plan
Business Overview:
This section must include the description, aim,
objectives, legal structure as well as history.
Product and Service Portfolio:
The offered products and services must be
defined to reflect the competitive advantage.

4. Industry Overview:
This section must include the key statistics
of industry. In addition, industry growth,
competition, industry dynamics and
industry forces also help to reflect the
industry.
Marketing Strategy:
One of the most important part which
should aim to define the marketing
strategy. Key areas to focus 7Ps and
Competitiveness

5. Operational Plan:
This section must define the operational
strategy i.e. organizational structure and
hierarchy, Compensation plan etc.
Financial Plan:
This section should include the project sales
budget and projections of financial
statements (i.e. income statement, balance
sheet and cash flow statement).