Quality content is one of the best ways to increase search engine rankings and web traffic. This presentation will show you how to create content that boosts your SEO.
Why the Bing/Yahoo Merger Matters & Holiday PPC Tipspointit
http://www.pointit.com - This presentation examines the Bing/Yahoo merger, and why it matters from a PPC perspective. It also covers Holiday PPC tips for search engine marketers.
Getting the most from Google Grants | Online advertising | South West Network...CharityComms
Will Howells, head of digital at Terrence Higgins Trust
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Where to start when building a content strategyRichard Willner
Where to start when building a content strategy - and why it is so important to your business' success online. Discover the different outputs for content and how it can be used across your digital marketing efforts.
Online advertising at Samaritans | Online advertising | South West Networking...CharityComms
Michael Keating, digital communications manager at Samaritans
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Why the Bing/Yahoo Merger Matters & Holiday PPC Tipspointit
http://www.pointit.com - This presentation examines the Bing/Yahoo merger, and why it matters from a PPC perspective. It also covers Holiday PPC tips for search engine marketers.
Getting the most from Google Grants | Online advertising | South West Network...CharityComms
Will Howells, head of digital at Terrence Higgins Trust
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Where to start when building a content strategyRichard Willner
Where to start when building a content strategy - and why it is so important to your business' success online. Discover the different outputs for content and how it can be used across your digital marketing efforts.
Online advertising at Samaritans | Online advertising | South West Networking...CharityComms
Michael Keating, digital communications manager at Samaritans
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
As Basingstoke's most friendly Google Partner we hold these presentation to help people get to grips with marketing on Google.
In this presentation we cover why it is essential you have excellent SEO before you begin with PPC to ensure your pages are highly relevant before you enter the auction.
Relevance is the by-word of this presentation and I mention the change to Responsive design as that is how I see the step online Marketing is going through right now.
ADAPTIVE SEO - Definition and MethodologyAdaptive SEO
AdaptiveSEO is an approach to organic search strategies that is based on a proven methodology and framework intended to ensure a web presence can withstand or adapt to the changing landscape of search and social. AdaptiveSEO is a strategy that combines SEO and social media together. Gone are the days when SEO and social media could operate and be measured in their own silo. It has always been a tedious task working out the ROI of any social media campaign, but with AdaptiveSEO and solid marketing goals make this possible.
Our SEO offer, your visibility on Search Engines - Gini Concept DesignGini Concept Design
How is your brand considered by Google?
Do you know the actual SEO potential of your site?
Audit SEO, Search Engines Optimization, Monthly packages
Boost your sales, develop your visibility and acquire a qualified audience.
Tyler Lessard from Vidyard discusses how it's possible to do video on every budget and how to make sure you're reaching everyone in the customer journey!
Great Legal Marketing & WordStream have partnered up to bring you our latest webinar, where you'll learn how to overcome the most common challenges law offices face in their digital marketing efforts.
Google Adwords , Ad Extensions, explained in detail, Google Remarketing expla...Simplilearn
Google Adwords training and certification course in ghaziabad, Learn all the tips and tricks on how to advertise on google by Digital Marketing Paathshala.
.
Learn Search Engine Optimization in ghaziabad, Online marketing techniques
In this presentation, I have explained the content creation process. I have also explained the various ways which would aid you in the process of forming your content plan
Hubspot is Inbound Marketing Software in the world, It is truly an all-in-one marketing software that allows you do everything from create website pages , Landing Pages , Social Media, Email Analytics.which help companies to atteract visiter in convert into leads with minimum affort. Hubspot gives user more persionalised website experience For more info visit: http://www.hubspottemplates.com/
SEO + Content Marketing Presentation_Tahoe Production HouseBrandianne Brown
Tahoe Production House's Brandi Brown was invited to participate in the Small Business Seminar's put on by the NTBA, NLTRA, and Tahoe City Downtown Association. She put together a great presentation that scratches the surface of SEO or Search Engine Optimization as well as Content Marketing and how to use this information in your current marketing plan. Learn more at www.tahoeproductionhouse.com
As Basingstoke's most friendly Google Partner we hold these presentation to help people get to grips with marketing on Google.
In this presentation we cover why it is essential you have excellent SEO before you begin with PPC to ensure your pages are highly relevant before you enter the auction.
Relevance is the by-word of this presentation and I mention the change to Responsive design as that is how I see the step online Marketing is going through right now.
ADAPTIVE SEO - Definition and MethodologyAdaptive SEO
AdaptiveSEO is an approach to organic search strategies that is based on a proven methodology and framework intended to ensure a web presence can withstand or adapt to the changing landscape of search and social. AdaptiveSEO is a strategy that combines SEO and social media together. Gone are the days when SEO and social media could operate and be measured in their own silo. It has always been a tedious task working out the ROI of any social media campaign, but with AdaptiveSEO and solid marketing goals make this possible.
Our SEO offer, your visibility on Search Engines - Gini Concept DesignGini Concept Design
How is your brand considered by Google?
Do you know the actual SEO potential of your site?
Audit SEO, Search Engines Optimization, Monthly packages
Boost your sales, develop your visibility and acquire a qualified audience.
Tyler Lessard from Vidyard discusses how it's possible to do video on every budget and how to make sure you're reaching everyone in the customer journey!
Great Legal Marketing & WordStream have partnered up to bring you our latest webinar, where you'll learn how to overcome the most common challenges law offices face in their digital marketing efforts.
Google Adwords , Ad Extensions, explained in detail, Google Remarketing expla...Simplilearn
Google Adwords training and certification course in ghaziabad, Learn all the tips and tricks on how to advertise on google by Digital Marketing Paathshala.
.
Learn Search Engine Optimization in ghaziabad, Online marketing techniques
In this presentation, I have explained the content creation process. I have also explained the various ways which would aid you in the process of forming your content plan
Hubspot is Inbound Marketing Software in the world, It is truly an all-in-one marketing software that allows you do everything from create website pages , Landing Pages , Social Media, Email Analytics.which help companies to atteract visiter in convert into leads with minimum affort. Hubspot gives user more persionalised website experience For more info visit: http://www.hubspottemplates.com/
SEO + Content Marketing Presentation_Tahoe Production HouseBrandianne Brown
Tahoe Production House's Brandi Brown was invited to participate in the Small Business Seminar's put on by the NTBA, NLTRA, and Tahoe City Downtown Association. She put together a great presentation that scratches the surface of SEO or Search Engine Optimization as well as Content Marketing and how to use this information in your current marketing plan. Learn more at www.tahoeproductionhouse.com
There are two main aspects to building long-term success on the web: discovering and solidifying your brand’s identity, and amplifying your brand’s message. The first step consists of conducting a brand audit, designing your visual identity and developing a unique positioning statement. The second step begins with a look at your brand’s ideal clients and current strategies, and then moves into creating client-focused content and promoting that content through a mix of paid and organic methods.
Ranking and traffic on Google are meaningless unless they result in paying customers. Our SEO specialists will integrate your keyword strategy with visitor intent to enhance the CTR on search results and deliver you quality paying clients. Please get in touch with us if you need any other information.
B2С Start-ups: development and promotion - what you need to know to successfu...Promodo
The session will walk you through all the steps required to start up your B2C business starting from consulting on the stage of website development and ending up with best tactics of promotion of your project online.
Most common issues owners run into at the stage of site creation
How those issues can be handled
Case studies and advice
Effective marketing strategies for B2C startups step by step
Winning PPC tactics
Must-know things about SEO in 2014
Content marketing refers to the creation and distribution digital marketing collateral. In simple terms, Content marketing refers to the practice of publishing consistent relevant content that is appealing to audiences.
Book a free digital marketing consultation ($200 Value): http://bit.ly/2HuOx80
Call Us: (888) 846-4937
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Why a Newsroom is the Perfect Google Panda FoodSally Falkow
In July 2015 google rolled out another major Panda Update to their algorithm. A well-designed online newsroom that acts as the brand's content hub fulfills all the criteria for the new Panda update.
LinkedIn: Maximizing your Personal and Business ProfileBrian Huonker
Whether you’re creating a new LinkedIn Company Page or revamping an existing one, our guide to creating the perfect Company Page has got you covered.
From crafting a killer company description to choosing an eye-catching banner image, we’ll walk you through the entire process and will reveal some “pro tips” courtesy of LinkedIn.
Here’s what the session will cover:
Review Best Practices – See examples of the most successful LinkedIn Company Pages, plus insider tips from the folks at LinkedIn.
Develop a step-by-step checklist to create an exceptional Company Page.
Create the optimal LinkedIn images utilizing image templates in PPT and PSD format with the proper dimensions to create your logo, cover image, and more.
Tactical Plan to Content Marketing on LinkedInLinkedIn Europe
Live webcast: Hosted by Christina O'Connor and Alex Rynne LinkedIn Marketing Solutions. They share insider tips on how to maximise the use of LinkedIn for content marketing.
Using Search and Social to Dominate Digital Shelfspace
How to Use Content Marketing to Transform Your SEO
1. How to Use Content Marketing
to Transform Your SEO
Tiffany Sands
Creative Media Manager
Adam de Jong
Marketing Manager
2. Agenda
Content in 2013 and Beyond
Your Content Goals for SEO
The Marketing Opportunity
Guide to Content Marketing
Action Plan
Q&A
3. Content in 2013 and Beyond
SEO has changed forever
To generate top rankings and drive traffic for
clients, you must generate great content
Content needs to be seen as a link and traffic
acquisition strategy!
4. Your Content Goals for SEO
Authority
Conversions Backlinks
Traffic Rankings
5. The Marketing Opportunity
Quality backlinks and organic promotion = top
Google rankings that last
Makes you bulletproof to the next Google
algorithm update!
Customers see you as the Industry Leader
8. Website Content
The most important content you have
Content themes around a bunch of topics
(keywords)
Optimize existing content
Fresh, unique content built regularly
9. Blogging
Blogging is absolutely
crucial to your SEO!
Blog at least
twice/week
An extension of your
content themes
Backlink to
internal/product pages
Incorporate images
and videos
Promote on social
media
23. Looking Ahead
New ways to build authority and backlinks
Keep generating offsite content in a variety of
ways and on a variety of top ranking websites
Blogs
Videos
Webinars
Photo galleries
Presentations
Audio
Social media bookmarking
25. Your Action Plan
Get a Free Content Marketing Audit!
Identify the holes in your content strategy
Where can you build authority?
Where can you generate backlinks?
How can you build your brand?
Contact your Account Manager today!
To win in the SEO space you need great contentGoogle is ever evolving All content should work togetherI know we used to be able
How do you become an authority? How does this happen?
This is the most important contentYour website is the most criticalWell structuredBuilt around keywordsHelp with conversionsThe face of your businessThis is where you are going to create credibilityIt’s an investment in your business
Blogging on its own can boost rankings
Pros and cons
The difference between onsite and guest bloggingWhat do we do? It’s like PRWe find the best bloggers and the one that fits your messageGet content posted on these sites100% safe and powerfulTalk about the value exchange
A lot of you might do squidoo, infobarrel, posterousJust want to say this is a great technique. Shows that you have depth. You need to swap this in and out. Use these four sites interchangably, or multiple ones at the same time.Talk about the future of this…where we see this going?It’s becoming harder, it needs to informative. Can’t do it purely for marketing purposes.Squidoo doesn’t allow spammy content because they want to keep a high PR so they can get a lot for advertisingTalk about pitch engine. All of these could generate traffic in addition to backlinks.
A lot of you might do squidoo, infobarrel, posterousJust want to say this is a great technique. Shows that you have depth. You need to swap this in and out. Use these four sites interchangably, or multiple ones at the same time.Talk about the future of this…where we see this going?It’s becoming harder, it needs to informative. Can’t do it purely for marketing purposes.Squidoo doesn’t allow spammy content because they want to keep a high PR so they can get a lot for advertisingTalk about pitch engine. All of these could generate traffic in addition to backlinks.
A lot of you might do squidoo, infobarrel, posterousJust want to say this is a great technique. Shows that you have depth. You need to swap this in and out. Use these four sites interchangably, or multiple ones at the same time.Talk about the future of this…where we see this going?It’s becoming harder, it needs to informative. Can’t do it purely for marketing purposes.Squidoo doesn’t allow spammy content because they want to keep a high PR so they can get a lot for advertisingTalk about pitch engine. All of these could generate traffic in addition to backlinks.
Our commenters need to add value there are two ways to comment. Many do it in a spammy way, and that’s not good.Matt cutts always talks about organic value. You want it to stick. Talk about the pros and cons.
We’ve found that there are other video sites for submission that help generate quality backlinkWe’re not going to spin the content…all unique