How to tell better story in your business
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Tell your story in a compelling way to evoke emotions and inspire action, business doesn't have to be boring!
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Employee engagement and the art of storytelling
The document discusses using storytelling to engage employees. It provides an overview of how stories activate different parts of the brain and are more memorable than facts alone. The document then discusses what makes a good story, including trust, familiarity, relatability, and drama. It presents a WASH framework for constructing stories and provides tips for using stories in internal communications. Leaders are encouraged to be storytellers to appeal to emotions, simplify complex issues, and help employees connect beliefs to their work. Ways to source authentic employee stories are also presented.
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Follow BloggingeHow on Twitter >>
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Recommended
Employee engagement and the art of storytelling
The document discusses using storytelling to engage employees. It provides an overview of how stories activate different parts of the brain and are more memorable than facts alone. The document then discusses what makes a good story, including trust, familiarity, relatability, and drama. It presents a WASH framework for constructing stories and provides tips for using stories in internal communications. Leaders are encouraged to be storytellers to appeal to emotions, simplify complex issues, and help employees connect beliefs to their work. Ways to source authentic employee stories are also presented.
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Join us every Wednesday at 7:00 p.m. CT at http://periscope.tv/ilenvirolawblog for a LIVE interactive video discussion show covering emotional intelligence skills for lawyers. Be a part of the broadcast and discussion real-time.
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To learn more, visit http://www.facebook.com/LawyersEQ/
Twitter: http://Twitter.com/ilenvirolawblog
Facebook: http://Facebook.com/lawyerseq
Instagram: http://www.instagram.com/ilenvirolawblog
Snapchat: http://www.snapchat.com/add/ilenvirolawblog
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Meghann Farnsworth is the director of distribution and engagement at the Center for Investigative Reporting. She manages a team dedicated to distribution, communications, online and on-the-ground engagement, outreach, and marketing for CIR content.
Previously, Farnsworth was the senior digital media manager at Home Front Communications in Washington, D.C., where she worked in digital media management, interactive development and outreach for nonprofit and government clients. She also served as the associate editor of forums at PBS NewsHour where she created interactive online forums that helped grow and engage the NewsHour's online audience.
She has presented at a number of conferences including SXSW, the Online News Association, Logan Symposium, Knight Digital Media Center, LearningLab 2013, Journalism Education Association, National Scholastic Press Association and others.
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Marketers, executives and agencies across the world are busy crafting strategies that revolve around delighting their customers. Yet, brands still struggle to deliver on the promise. Delight is part of something much larger than a campaign, or even a strategy. It's a life-sized cut-out of Channing Tatum in your hotel room. It's a "good luck" card signed by every hotel employee when you check in for a big interview the next day. And sometimes, it's getting a great bottle of Oregon Pinot Noir sent to your house when you post a great snap from wine hour on Instagram. Kimpton Hotels & Restaurants have become a beloved brand by delighting their guests for over 35 years, and Maggie will share how a culture is paramount to delivering on a brand promise of delight.
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The document provides tips for generating creative ideas when inspiration is lacking. It suggests clearing your mind by stepping away from your desk, revisiting past successful ideas, thinking outside the box by getting outside the office, eliminating negative thinking, looking for inspiration from others, keeping an open mind to new perspectives, and consuming a wide range of content from different sources. The last tip encourages identifying your own "magic wand" or tool that helps make your creative magic happen.
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Jack | The Power of Specialising
We live in an age of information overload. More choice, more noise, more distractions.
How can you hope to stand out in a world where attention has become a commodity, where everyone is shouting louder to be heard above the crowd?
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Similar to How to tell better story in your business
The Art of Storytelling
Stories provide context and meaning to information by connecting causes and effects in a way that mimics how humans think. Great stories invoke imagination by featuring a protagonist who digs deeper to discover the truth despite challenges. When pitching an idea, the presentation should tell a story that balances intellectual and emotional elements to show how the idea changes lives, using big visuals, minimal words, and avoiding jargon while demonstrating ownership of the material.
How to tell a great story hbr
The document provides tips for telling compelling stories in a business context. It advises starting with a clear message for the audience and using personal experiences to illustrate struggles overcome. Rather than making oneself the hero, stories should celebrate employees and impart that change will require teamwork despite difficulties. Practice is important to hone stories that motivate employees through memorable anecdotes that drive home the message.
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http://www.facebook.com/LawyersEQ/ - Dave Scriven-Young leads the Lawyers Emotional Intelligence Book Club Session #6 for February 8, 2017 - Live - discussing Chapters 6-8 of Gary Vaynerchuk's book, "The Thank You Economy"
Topics in this book club discussion include:
- Engaging with your clients and potential clients
- Why good intentions matter
- Using authentic emotion to market your practice
- Using "shock and awe" tactics to overwhelm your clients and show that you care about them
-------------------------------------
Join us every Wednesday at 7:00 p.m. CT at http://periscope.tv/ilenvirolawblog for a LIVE interactive video discussion show covering emotional intelligence skills for lawyers. Be a part of the broadcast and discussion real-time.
-------------------------------------
To learn more, visit http://www.facebook.com/LawyersEQ/
Twitter: http://Twitter.com/ilenvirolawblog
Facebook: http://Facebook.com/lawyerseq
Instagram: http://www.instagram.com/ilenvirolawblog
Snapchat: http://www.snapchat.com/add/ilenvirolawblog
Thanks for watching! Be sure to tune in next week!
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On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
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Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
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How to tell better story in your business
- 1. HOW TO TELL BETTER STORY IN YOUR BUSINESS Future Shapers Consulting
- 3. STORYTELLING CREATES A DIFFERENCE BETWEEN SOLVING PROBLEM AND CREATING A CAUSE.
- 4. A GOOD STORY IS ABOUT THINGS THAT YOUR AUDIENCE UNDERSTANDS AND CARES.
- 5. GOOD STORY HAS CLEAR SEQUENCE OF EVENTS.
- 6. TO DRIVE TRANSFORMATION, TELL THE STORY OF CHALLENGE IN A COMPELLING WAY. .
- 7. YOU HAVE TO PRESENT THE POSSIBILITIES OF SOLVING PROBLEM IN YOUR STORY
- 8. STORYTELLING INCREASES ENGAGEMENT WITH PEOPLE, CREATES ENERGY AND EXCITEMENT THAT INCREASE PERFORMANCE. .
- 9. CONCLUSION A story can go where data and strategy is denied admission: our hearts. Data can persuade people, but it doesn’t inspire them to act. In order to reach people’s heart, need to wrap your vision in a story that fires the imagination and stir the emotion.