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![Subject: Update your website
Hi [Prospect Name],
I am a with Company XYZ and we provide website design services.
Are you needing to redo your website or make any changes?
Are you available for a 15 to 20-minute meeting?
Best Regards,
XXX XXX
XXXXXX](https://image.slidesharecdn.com/howtosellsoftwaretobusinessessalesprocess-230214093028-44fb5948/75/How-to-Sell-Software-to-Businesses-Part-IV-Sales-Process-4-2048.jpg)
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How to Sell Software to Businesses - Part IV: Sales Process
This document outlines the sales process for selling software to businesses, including initial contact, conversation, and explanation stages. The initial contact stage involves formats like cold calls, emails, and networking to pre-qualify and set up a conversation. The conversation stage is 10-60 minutes long, with 50% focus on the prospect to gather information. The explanation stage demonstrates the product and is 30 minutes to 2 hours, with 80% focus on presenting to build interest and close the deal. The document also discusses instant meetings, explanations, and one-call closes as alternatives, as well as tips for staying cool, calm and collected in sales. It promotes a jumpstart package to help with lead generation.
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How to Sell Software to Businesses - Part IV: Sales Process
- 1. How to SellSoftware to Businesses
- 2. Strategy Reaching Out Gathering Information SalesProcess Generating Leads Meetings and Presentations Closing Deals How to Sell Software to Businesses
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- 4. Subject: Update yourwebsite Hi [Prospect Name], I am a with Company XYZ and we provide website design services. Are you needing to redo your website or make any changes? Are you available for a 15 to 20-minute meeting? Best Regards, XXX XXX XXXXXX
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- 7. I C E FORMAT • Cold calls •Cold emails • Networking • Inbound calls • Inbound emails • Website chat • Social media INITIAL CONTACT
- 8. I C E FORMAT • Cold calls •Cold emails • Networking • Inbound calls • Inbound emails • Website chat • Social media GOALS • Pre-Qualify • Build interest in talking • Close for conversation INITIAL CONTACT
- 9. I C E FORMAT • Cold calls •Cold emails • Networking • Inbound calls • Inbound emails • Website chat • Social media STRUCTURE • 2 to 5 minutes • 80% on prospect • 20% on you GOALS • Pre-Qualify • Build interest in talking • Close for conversation INITIAL CONTACT
- 10. I C E FORMAT • Cold calls •Cold emails • Networking • Inbound calls • Inbound emails • Website chat • Social media STRUCTURE • 2 to 5 minutes • 80% on prospect • 20% on you GOALS • Pre-Qualify • Build interest in talking • Close for conversation QUESTIONS • Pain • Current State INITIAL CONTACT
- 11. I C E FORMAT • Appointment • Onlinemeeting • Meet for coffee, drink, food • Extended cold call • Meet at event CONVERSATION
- 12. I C E FORMAT • Appointment • Onlinemeeting • Meet for coffee, drink, food • Extended cold call • Meet at event GOALS • Qualify • Gather prospect info • Build interest • Close for Explanation CONVERSATION
- 13. I C E FORMAT • Appointment • Onlinemeeting • Meet for coffee, drink, food • Extended cold call • Meet at event STRUCTURE • 10 to 60 minutes • 50% on prospect • 50% on you GOALS • Qualify • Gather prospect info • Build interest • Close for Explanation CONVERSATION
- 14. I C E FORMAT • Appointment • Onlinemeeting • Meet for coffee, drink, food • Extended cold call • Meet at event STRUCTURE • 10 to 60 minutes • 50% on prospect • 50% on you GOALS • Qualify • Gather prospect info • Build interest • Close for Explanation QUESTIONS • Pain • Current state • Desired state • Organization • Qualifying CONVERSATION
- 15. I C E FORMAT • Presentation • Demonstration •Proposal • Quotation • List of options EXPLANATION
- 16. I C E FORMAT • Presentation • Demonstration •Proposal • Quotation • List of options GOALS • Qualify • Build interest in product • Close for purchase EXPLANATION
- 17. I C E FORMAT • Presentation • Demonstration •Proposal • Quotation • List of options STRUCTURE • 30 minutes to 2 hours • 20% on prospect • 80% on you GOALS • Qualify • Build interest in product • Close for purchase EXPLANATION
- 18. I C E FORMAT • Presentation • Demonstration •Proposal • Quotation • List of options STRUCTURE • 30 minutes to 2 hours • 20% on prospect • 80% on you GOALS • Qualify • Build interest in product • Close for purchase QUESTIONS • Pain • Current state • Desired state • Organization • Qualifying • Closing EXPLANATION
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- 20. INITIAL CONTACT CONVERSATION EXPLANATION Instant Meeting WHEN • Prospectis difficult to get a hold of • Interaction is a face-to-face • Product is not complex • Prospect wants to move quickly WHY AVOID • Get more time and attention • Able to be more prepared • Closing opportunity
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- 23. ICE Sales Process IC E COOL, CALM, AND COLLECTED • Making cold calls • Asking questions • Dealing with objections • Managing meetings • Closing • Sales lead follow-up
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- 25. Strategy Reaching Out Gathering Information SalesProcess Generating Leads Meetings and Presentations Closing Deals How to Sell Software to Businesses
- 26. SPECIAL OFFER JUMPSTART PACKAGE SalesScripterPRO (3 months)……………………..…$297 Sales message brainstorming (2 hours)……………..$299 LinkedIn searching/email guessing (50 hours)…....$1,099 Total...…………………………………………....…….$1,695 PROMOTIONAL PRICE $1,195 DISCOUNT $500 Limited time offer
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