This document outlines a year-end giving campaign for a nonprofit organization. It details creating professional marketing materials with a small budget that generated over $250,000 in donations. Board members were asked to provide contact information for potential high-end donors. Packages were mailed to donors and board members made follow-up calls, which increased donations by 75%. Donations were publicized to motivate board members and donors received thank you packages to maintain relationships. Results were analyzed to improve future fundraising strategies.
Art of Digital London August 2012 - Crowdfunding - Sarah GeeArtofDigitalLondon
The document discusses crowdfunding as an alternative approach to traditional arts fundraising. It notes that crowdfunding has the biggest potential in individual giving due to economic circumstances. A joined-up approach using crowdfunding could help create new and deeper donor relationships by leveraging demographic and technological changes. The document then provides an overview of how crowdfunding works through platforms like AngelShares, what incentives and creative campaigns have been successful, and potential barriers to the success of crowdfunding for arts organizations.
From Awkward to Awesome: The Beginner’s Guide to Building Relationships with ...Sandy Rees
If you’d rather do ANYTHING besides cultivating individual donors, this session is for you! You’ll learn why you may feel uncomfortable at the thought of donor relationships and how to overcome it. You’ll learn a simple method for building relationships on purpose, using a variety of strategies.
The document discusses effective messaging strategies for fundraising. It emphasizes that messaging should be simple, easy to understand, and avoid jargon. The best messages focus on impact by explaining how an organization makes a difference rather than focusing on process or details. Effective message types include elevator speeches that introduce an organization's work through stories, impact statements that explain problems solved and results achieved, and calls to action that request support for specific impacts. Overall, the key is communicating an organization's impact in a way that is clear and inspires donors to support its mission.
Planned giving involves major gifts made by donors through their estate planning, such as real estate, life insurance, or retirement plans, that allow donors to make larger gifts than possible through regular donations alone. It is a highly effective but misunderstood approach for non-profits to pursue. Planned giving establishes stronger long-term relationships with donors and can increase both annual and future planned gifts. Non-profits should treat fundraising like running a business with both immediate and long-term goals in mind. Approaching donors about planned giving requires patience but can result in gifts 200-300 times larger than a donor's typical donation.
Let'em Live Upstate Animal Welfare Conference Jessica Monroe
The document outlines a fundraising plan presented by Sandy Rees, a fundraising coach. The plan discusses finding the right donors by identifying an ideal donor profile, crafting the right message using a formula of who benefits and how, and timing asks for donations correctly using a 3 to 1 communication to ask ratio. The three parts of a successful fundraising formula are engaging the right people, crafting the right message, and asking at the right time. Quick tips are provided such as focusing on relationship building and inspiring donors with the impact of their donations.
This document provides information to help the nonprofit Engage Now Africa (ENA) diversify its funding sources. It discusses various funding strategies for small, medium, and large nonprofits. Specific potential corporate donors are identified that may be a good fit for ENA's mission, including details on their giving priorities and recommended contact information. The document aims to expand ENA's funding portfolio to allow it to grow its size and influence.
This document outlines a year-end giving campaign for a nonprofit organization. It details creating professional marketing materials with a small budget that generated over $250,000 in donations. Board members were asked to provide contact information for potential high-end donors. Packages were mailed to donors and board members made follow-up calls, which increased donations by 75%. Donations were publicized to motivate board members and donors received thank you packages to maintain relationships. Results were analyzed to improve future fundraising strategies.
Art of Digital London August 2012 - Crowdfunding - Sarah GeeArtofDigitalLondon
The document discusses crowdfunding as an alternative approach to traditional arts fundraising. It notes that crowdfunding has the biggest potential in individual giving due to economic circumstances. A joined-up approach using crowdfunding could help create new and deeper donor relationships by leveraging demographic and technological changes. The document then provides an overview of how crowdfunding works through platforms like AngelShares, what incentives and creative campaigns have been successful, and potential barriers to the success of crowdfunding for arts organizations.
From Awkward to Awesome: The Beginner’s Guide to Building Relationships with ...Sandy Rees
If you’d rather do ANYTHING besides cultivating individual donors, this session is for you! You’ll learn why you may feel uncomfortable at the thought of donor relationships and how to overcome it. You’ll learn a simple method for building relationships on purpose, using a variety of strategies.
The document discusses effective messaging strategies for fundraising. It emphasizes that messaging should be simple, easy to understand, and avoid jargon. The best messages focus on impact by explaining how an organization makes a difference rather than focusing on process or details. Effective message types include elevator speeches that introduce an organization's work through stories, impact statements that explain problems solved and results achieved, and calls to action that request support for specific impacts. Overall, the key is communicating an organization's impact in a way that is clear and inspires donors to support its mission.
Planned giving involves major gifts made by donors through their estate planning, such as real estate, life insurance, or retirement plans, that allow donors to make larger gifts than possible through regular donations alone. It is a highly effective but misunderstood approach for non-profits to pursue. Planned giving establishes stronger long-term relationships with donors and can increase both annual and future planned gifts. Non-profits should treat fundraising like running a business with both immediate and long-term goals in mind. Approaching donors about planned giving requires patience but can result in gifts 200-300 times larger than a donor's typical donation.
Let'em Live Upstate Animal Welfare Conference Jessica Monroe
The document outlines a fundraising plan presented by Sandy Rees, a fundraising coach. The plan discusses finding the right donors by identifying an ideal donor profile, crafting the right message using a formula of who benefits and how, and timing asks for donations correctly using a 3 to 1 communication to ask ratio. The three parts of a successful fundraising formula are engaging the right people, crafting the right message, and asking at the right time. Quick tips are provided such as focusing on relationship building and inspiring donors with the impact of their donations.
This document provides information to help the nonprofit Engage Now Africa (ENA) diversify its funding sources. It discusses various funding strategies for small, medium, and large nonprofits. Specific potential corporate donors are identified that may be a good fit for ENA's mission, including details on their giving priorities and recommended contact information. The document aims to expand ENA's funding portfolio to allow it to grow its size and influence.
This document provides information on several topics related to personal finance planning. It includes an article discussing the complicated relationship between money and happiness, focusing on spending money on experiences rather than material goods. It also covers planned charitable giving strategies and compares attitudes of baby boomers and millennials regarding finances. Dividends are discussed as a potential source of retirement income but there are risks such as dividends not being guaranteed and tax implications.
The document provides an overview of developing a fundraising plan, including assessing existing resources, determining financial targets, identifying prospective donors, and developing solicitation tools. It emphasizes the importance of thorough research and having clear financial goals in order to create an effective fundraising plan.
The document discusses building lifelong relationships with donors through various strategies. It recommends moving from a scarcity mindset to focusing on current donors and their needs. Key strategies include getting to know donors personally through various cultivation contacts, building a team to support donor relationships, honoring and recognizing donors for their contributions, and creating a cultivation plan.
This document provides information on financial leadership and the key concepts needed to begin a journey toward financial prosperity. It discusses two important terms: money consciousness, referring to one's mindset about money, and the importance of having a prosperity mindset rather than a scarcity mindset. The document also outlines four fundamental laws that govern wealth creation: the earning law of receiving money in exchange for work, the saving law of deliberately creating surplus through savings, the spending law of exchanging value through purchases, and the investing law of multiplying surplus through investments. Correcting limiting beliefs about money and understanding these laws are presented as important steps toward financial success.
This document discusses strategies for non-profits to increase donations from mid-level donors who give between annual donations and major gifts. It references research showing that 3% of "ordinary" donors who give $35 annually have given over $500 or $1000 to other charities. Focusing fundraising efforts on these hidden heroes could add 30% more to net revenues. The key demographic for large single gifts are Baby Boomers aged 46-66 who have paid off debts and have disposable income. Three segments of mid-level donors are identified: older wealthy donors, religious donors on fixed incomes, and philanthropic professionals.
This document discusses how focusing fundraising efforts on "hero donors", or donors who give mid-level gifts between annual and major gifts, could increase nonprofit revenues significantly. It analyzes research showing that 3% of ordinary donors have given much larger single gifts to other charities. These hero donors are predominantly university-educated, middle-class baby boomers who support many causes. To motivate them to increase gifts, nonprofits should demonstrate how their donations will achieve important outcomes and allow donors to define themselves through meaningful philanthropy. Targeting communications and fundraising to these underserved hero donors could add 30% more to nonprofit revenues.
The document discusses myths and facts related to planned giving. It notes that while cash is important for current operations, the vast majority of wealth in the US is not held as cash. Planned gifts can help non-profits build endowments to support long-term sustainability. While planned gifts may take years to mature, they provide significant support and reach loyal donors who want to make a large impact. The document advocates for starting simple planned giving programs and partnering with professionals to help facilitate more complex gifts.
This document discusses ways for nonprofit organizations to be more donor-centric. It suggests budgeting specifically for donor care and onboarding costs, using the right messaging to make donors feel appreciated, and conducting outreach like thank you calls and postcards to new donors. The document provides several specific ideas to improve the donor experience like learning more about new donors' support of other causes and comparing an organization's communications to those of similar nonprofits. The overall message is that being donor-centric requires focusing on donors and the value they receive rather than just time or money.
Fundraisers and trip ppt for Team HeavenescentsShannon Grant
This document provides guidance on how to conduct a successful Scentsy fundraiser. It outlines the benefits of fundraisers for both the organizer and participating organization. Various fundraiser models are described, including booth/table, party style, online, and traditional folder fundraising. Key steps are outlined such as determining the donation percentage, setting dates, preparing folders and materials, tracking orders, and thanking participants. The overall message is that fundraisers take organization but provide benefits to charities while also generating sales and new customers for the Scentsy consultant.
A recent training I did for a client on the process of getting Major Gift donors. This client\'s particular challenge was a Board with few or no contacts. This process skirts leveraging Board contacts.
Role of the board & successful fundraising techniquesDeborah Spector
Role of the board & successful fundraising techniques inspires and encourages board members to support their organizations. How will your board members answer when asked what they do for the organization? You'll know you have a fundraising board when they proudly state they raise resources & influences for their organization.
How to Plan Your Fundraising When Your Nonprofit is New and the World is in C...Bloomerang
https://bloomerang.co/resources/webinars/
Sandy Rees will show you how to plan a year’s worth of diverse funding streams to support your growing nonprofit.
This document provides guidance on fundraising from major donors. It discusses defining major donors as those able to donate at a level that significantly impacts an organization's work. Major donors are seen as investors and partners. The document outlines four rules for finding major donors: stay within your service area, start with your board, do research on potential donors, and be certain of what you are asking for. It also discusses techniques for cultivating donors such as bringing them to your organization and keeping in regular contact with them.
This document provides guidance on fundraising from major donors. It discusses defining major donors as those able to donate at a level that significantly impacts an organization's work. Major donors are seen as investors and partners. The document outlines four rules for finding major donors: stay within your service area, start with your board, do research on potential donors, and be certain of what you are asking for. It also describes basic techniques for cultivating donors such as bringing them to your organization and keeping in regular contact with them.
This document provides guidance on fundraising from major donors. It discusses defining major donors as those able to donate at a level that significantly impacts an organization's work. Major donors are seen as investors and partners. The document outlines four rules for finding major donors: stay within your service area, start with your board, do research on potential donors, and be certain of what you are asking for. It also discusses cultivation techniques like bringing donors to your organization and keeping in regular contact with them.
The document discusses the three aspects of money: make money, manage money, and multiply money.
To make money, one must earn an income through employment, business ownership, or other means. Strategies for making more money include increasing skills and value, expanding one's network, taking on additional work, and placing a high value on one's time.
Managing money well is crucial, as it is the only time one has full control over funds. Effective money management involves knowing spending, creating a spending plan, prioritizing savings, automating finances, and using practical savings tips.
The final aspect is multiplying money through investment. Low-risk options include money markets, while higher-risk options include
All-Staff Fundraising - Silos are for Farms Article4Good.org
Members of Neighbor to Neighbor chapters in Boston rallied to advocate for an increase in the state minimum wage. They delivered the message that "a buck is not enough" and volunteers showed legislators what an extra 50 cents an hour would mean over the course of a year in increased earnings for minimum wage workers.
The document provides an introduction to fundraising for churches. It discusses that people are most likely to donate when personally asked by someone they know. Fundraisers should be passionate about their cause to convey this to potential donors and help them feel connected to the project. Basic questions to address include what the funds are needed for, how much is required, the project timeline and evidence of need. Different types of fundraising like trusts, major donors and events are described.
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This document provides information on several topics related to personal finance planning. It includes an article discussing the complicated relationship between money and happiness, focusing on spending money on experiences rather than material goods. It also covers planned charitable giving strategies and compares attitudes of baby boomers and millennials regarding finances. Dividends are discussed as a potential source of retirement income but there are risks such as dividends not being guaranteed and tax implications.
The document provides an overview of developing a fundraising plan, including assessing existing resources, determining financial targets, identifying prospective donors, and developing solicitation tools. It emphasizes the importance of thorough research and having clear financial goals in order to create an effective fundraising plan.
The document discusses building lifelong relationships with donors through various strategies. It recommends moving from a scarcity mindset to focusing on current donors and their needs. Key strategies include getting to know donors personally through various cultivation contacts, building a team to support donor relationships, honoring and recognizing donors for their contributions, and creating a cultivation plan.
This document provides information on financial leadership and the key concepts needed to begin a journey toward financial prosperity. It discusses two important terms: money consciousness, referring to one's mindset about money, and the importance of having a prosperity mindset rather than a scarcity mindset. The document also outlines four fundamental laws that govern wealth creation: the earning law of receiving money in exchange for work, the saving law of deliberately creating surplus through savings, the spending law of exchanging value through purchases, and the investing law of multiplying surplus through investments. Correcting limiting beliefs about money and understanding these laws are presented as important steps toward financial success.
This document discusses strategies for non-profits to increase donations from mid-level donors who give between annual donations and major gifts. It references research showing that 3% of "ordinary" donors who give $35 annually have given over $500 or $1000 to other charities. Focusing fundraising efforts on these hidden heroes could add 30% more to net revenues. The key demographic for large single gifts are Baby Boomers aged 46-66 who have paid off debts and have disposable income. Three segments of mid-level donors are identified: older wealthy donors, religious donors on fixed incomes, and philanthropic professionals.
This document discusses how focusing fundraising efforts on "hero donors", or donors who give mid-level gifts between annual and major gifts, could increase nonprofit revenues significantly. It analyzes research showing that 3% of ordinary donors have given much larger single gifts to other charities. These hero donors are predominantly university-educated, middle-class baby boomers who support many causes. To motivate them to increase gifts, nonprofits should demonstrate how their donations will achieve important outcomes and allow donors to define themselves through meaningful philanthropy. Targeting communications and fundraising to these underserved hero donors could add 30% more to nonprofit revenues.
The document discusses myths and facts related to planned giving. It notes that while cash is important for current operations, the vast majority of wealth in the US is not held as cash. Planned gifts can help non-profits build endowments to support long-term sustainability. While planned gifts may take years to mature, they provide significant support and reach loyal donors who want to make a large impact. The document advocates for starting simple planned giving programs and partnering with professionals to help facilitate more complex gifts.
This document discusses ways for nonprofit organizations to be more donor-centric. It suggests budgeting specifically for donor care and onboarding costs, using the right messaging to make donors feel appreciated, and conducting outreach like thank you calls and postcards to new donors. The document provides several specific ideas to improve the donor experience like learning more about new donors' support of other causes and comparing an organization's communications to those of similar nonprofits. The overall message is that being donor-centric requires focusing on donors and the value they receive rather than just time or money.
Fundraisers and trip ppt for Team HeavenescentsShannon Grant
This document provides guidance on how to conduct a successful Scentsy fundraiser. It outlines the benefits of fundraisers for both the organizer and participating organization. Various fundraiser models are described, including booth/table, party style, online, and traditional folder fundraising. Key steps are outlined such as determining the donation percentage, setting dates, preparing folders and materials, tracking orders, and thanking participants. The overall message is that fundraisers take organization but provide benefits to charities while also generating sales and new customers for the Scentsy consultant.
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Role of the board & successful fundraising techniques inspires and encourages board members to support their organizations. How will your board members answer when asked what they do for the organization? You'll know you have a fundraising board when they proudly state they raise resources & influences for their organization.
How to Plan Your Fundraising When Your Nonprofit is New and the World is in C...Bloomerang
https://bloomerang.co/resources/webinars/
Sandy Rees will show you how to plan a year’s worth of diverse funding streams to support your growing nonprofit.
This document provides guidance on fundraising from major donors. It discusses defining major donors as those able to donate at a level that significantly impacts an organization's work. Major donors are seen as investors and partners. The document outlines four rules for finding major donors: stay within your service area, start with your board, do research on potential donors, and be certain of what you are asking for. It also discusses techniques for cultivating donors such as bringing them to your organization and keeping in regular contact with them.
This document provides guidance on fundraising from major donors. It discusses defining major donors as those able to donate at a level that significantly impacts an organization's work. Major donors are seen as investors and partners. The document outlines four rules for finding major donors: stay within your service area, start with your board, do research on potential donors, and be certain of what you are asking for. It also describes basic techniques for cultivating donors such as bringing them to your organization and keeping in regular contact with them.
This document provides guidance on fundraising from major donors. It discusses defining major donors as those able to donate at a level that significantly impacts an organization's work. Major donors are seen as investors and partners. The document outlines four rules for finding major donors: stay within your service area, start with your board, do research on potential donors, and be certain of what you are asking for. It also discusses cultivation techniques like bringing donors to your organization and keeping in regular contact with them.
The document discusses the three aspects of money: make money, manage money, and multiply money.
To make money, one must earn an income through employment, business ownership, or other means. Strategies for making more money include increasing skills and value, expanding one's network, taking on additional work, and placing a high value on one's time.
Managing money well is crucial, as it is the only time one has full control over funds. Effective money management involves knowing spending, creating a spending plan, prioritizing savings, automating finances, and using practical savings tips.
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Members of Neighbor to Neighbor chapters in Boston rallied to advocate for an increase in the state minimum wage. They delivered the message that "a buck is not enough" and volunteers showed legislators what an extra 50 cents an hour would mean over the course of a year in increased earnings for minimum wage workers.
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10. My theory is that they’re too busy
trying to keep their head above water.
11. Staff are trying to just get through the
day. They’re overworked and
underpaid, and have more on their
plate than they can possibly get done.
12. And most people, when faced with
that, just slug away at the “to do” list
trying to get things done instead of
stopping to make sure they’re working
on the right things in the first place.
13. What if you only did the things on
your list that deepened
relationships with your donors?