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How to Optimize
Salesforce Service
Cloud for Your
Business
AwsQuality
Content
Introduction Characteristics
Advantages Conclusion
Primary goals
Presentation Title
Salesforce Service Cloud
2
Introduction
The Salesforce Service Cloud, accessed from any
device, was developed utilizing the SaaS
(Software as a Service) paradigm to improve the
agent user experience. It enhances an
organization’s service operations through in-app
live agent assistance, knowledge centers, self-
service communities, and social media.
Salesforce Service Cloud Consultant provides
tools for getting to know, comprehending, and
quickly resolving customer difficulties. You can
support several widely used client contact
channels, such as Facebook Messenger, chat,
phone calls, and emails.
Salesforce Service Cloud
3
Characteristics of
Salesforce Service
Cloud
Salesforce Service Cloud
4
Omni-Channel
Businesses may connect with their clients across
a range of media using this omnichannel feature.
Thanks to omnichannel, businesses can designate
the proper person to handle problems that arrive
through any channel.
You get access to every channel, including video
chats, community websites, social networking
sites like Twitter, Facebook, and Instagram,
phone, email, and online live agent discussions.
Salesforce Service Cloud
5
Management of
Cases
The Service Cloud’s case management module
includes creation, prioritization, assignment,
escalation, reassignment, and closure.
Customer complaints should be investigated and
handled as soon as possible. These records of
consumer complaints are referred to as Cases in
Salesforce.
Organizations can swiftly log, investigate, and deal
with customer concerns using the Case Management
application. Salesforce has also provided various
assignment and escalation mechanisms to address
these issues.
Salesforce Service Cloud
6
Lighting Control
Panel
Service Console provides a unified experience
that aids in boosting agent efficiency by
centralizing all crucial customer data. It provides
an in-depth look at each case on a single screen
and shows the case’s past and present state.
Agents also have access to client and account
information, making it easier to find the relevant
details in case data and engage with consumers
efficiently.
Salesforce Service Cloud
7
Information Base
Your access to the Service Cloud’s extensive
knowledge base makes it feasible for enterprises
to reply to client inquiries with the most pertinent
information. The knowledge base feature is an
online library for excellent customer care and
assistance. This aids agents in resolving issues
fast.
Salesforce Service Cloud
8
Automation of
Routine Processes
When a customer is extremely dissatisfied with
the customer support provided by a service
person, the process and regular automation
indicate that an urgent customer incentive is
required.
The service cloud simplifies process automation
using technologies like workflows, macros, email
templates, approvals, and other resources. The
time agents and managers save by employing
this automated technique benefits them.
Salesforce Service Cloud
9
Call Centre or CTI
Integration
Using the computer-telephony integration (CTI)
method, Salesforce Service Cloud Integration
enables the connection of a third-party telephony
system with Salesforce to create the best call
center in the sector.
Because of the AI insights on an intuitive
interface, your salespeople will have a better
experience with contact center management
solutions, and managers will have better visibility
across all channels.
Salesforce Service Cloud
10
Self-Service
Neighbourhoods
Salesforce Service Cloud Services can be used to
develop self-service communities. They can serve
as a knowledge resource for customers, enabling
them to handle problems independently
whenever and wherever they are.
Additionally, you may provide the community
access to a chat function to make it even simpler
for consumers to ask agents for assistance if they
encounter any difficulties. This enables you to use
chatbots and automation to offer a customized
customer experience.
Salesforce Service Cloud
11
Salesforce Service
Cloud’s Advantages
Salesforce Service Cloud
12
Protection of
Customer Data
The Service Cloud makes all customer interaction
and other data safe and secure. To safeguard
sensitive information, it employs a multilayer
method.
Salesforce Financial Service Cloud capabilities
include case management, customer access
through all channels, pre-built integration apps,
knowledge bases, routing and escalation, and
queue management.
Additionally, this targeted management strategy
reduces the need to search among disconnected
systems to find solutions to your issues.
Salesforce Service Cloud
13
Increases the Agent’s
Output
With Salesforce Service Cloud, agents can work
confidently from any place and on any device,
including mobile or web-based ones, increasing
productivity.
This raises an agent’s output and guarantees that
customer inquiries are responded to within the
allotted time, reducing the overhead expenses
related to each employee.
Salesforce Service Cloud
14
Outstanding
Customer Service
The customer experience and your relationship
with each customer can be enhanced because
you can easily connect every customer with one
of your live employees.
To improve the customer experience, businesses
can offer one-on-one, real-time communication
between the consumer and the agent. It also
leads to higher levels of client satisfaction,
loyalty, and retention.
Salesforce Service Cloud
15
Several Ways to
Reach You
Use the methods of communication that the
consumer prefers, such as online chat, email,
phone, and social media. Doing this resolves all
issues, and customer communication is made
easier.
You may take advantage of Live messages with
the Service Cloud Salesforce, which enables you
to contact clients via their preferred channel, SMS
(text message) or Facebook Messenger.
Salesforce Service Cloud
16
Top-notch Customer
Service
Users shouldn’t be shocked that Service Cloud is
one of Salesforce’s top products, given that the
company is the market leader in CRM technology.
Service Cloud is referred to as “best” for several
reasons, including its capacity to assist
organizations in streamlining their operations and
calls, reduce the time needed to resolve issues,
and greatly raise customer happiness. It promotes
and upholds client satisfaction.
Salesforce Service Cloud
17
Summary
No matter what business sector you are in, you have to
give your clients excellent service. All businesses should
think about deploying the Salesforce Service Cloud to
increase their business level and put their company in the
best possible position to succeed. In addition to
improving customer service operations, it ensures that a
company’s brand value rises.
Original Content: Salesforce Service Cloud
Salesforce Service Cloud
18
Thank you
AwsQuality
info@awsquality.com
www.awsquality.com

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How to Optimize Salesforce Service Cloud for Your Business.pdf

  • 1. How to Optimize Salesforce Service Cloud for Your Business AwsQuality
  • 2. Content Introduction Characteristics Advantages Conclusion Primary goals Presentation Title Salesforce Service Cloud 2
  • 3. Introduction The Salesforce Service Cloud, accessed from any device, was developed utilizing the SaaS (Software as a Service) paradigm to improve the agent user experience. It enhances an organization’s service operations through in-app live agent assistance, knowledge centers, self- service communities, and social media. Salesforce Service Cloud Consultant provides tools for getting to know, comprehending, and quickly resolving customer difficulties. You can support several widely used client contact channels, such as Facebook Messenger, chat, phone calls, and emails. Salesforce Service Cloud 3
  • 5. Omni-Channel Businesses may connect with their clients across a range of media using this omnichannel feature. Thanks to omnichannel, businesses can designate the proper person to handle problems that arrive through any channel. You get access to every channel, including video chats, community websites, social networking sites like Twitter, Facebook, and Instagram, phone, email, and online live agent discussions. Salesforce Service Cloud 5
  • 6. Management of Cases The Service Cloud’s case management module includes creation, prioritization, assignment, escalation, reassignment, and closure. Customer complaints should be investigated and handled as soon as possible. These records of consumer complaints are referred to as Cases in Salesforce. Organizations can swiftly log, investigate, and deal with customer concerns using the Case Management application. Salesforce has also provided various assignment and escalation mechanisms to address these issues. Salesforce Service Cloud 6
  • 7. Lighting Control Panel Service Console provides a unified experience that aids in boosting agent efficiency by centralizing all crucial customer data. It provides an in-depth look at each case on a single screen and shows the case’s past and present state. Agents also have access to client and account information, making it easier to find the relevant details in case data and engage with consumers efficiently. Salesforce Service Cloud 7
  • 8. Information Base Your access to the Service Cloud’s extensive knowledge base makes it feasible for enterprises to reply to client inquiries with the most pertinent information. The knowledge base feature is an online library for excellent customer care and assistance. This aids agents in resolving issues fast. Salesforce Service Cloud 8
  • 9. Automation of Routine Processes When a customer is extremely dissatisfied with the customer support provided by a service person, the process and regular automation indicate that an urgent customer incentive is required. The service cloud simplifies process automation using technologies like workflows, macros, email templates, approvals, and other resources. The time agents and managers save by employing this automated technique benefits them. Salesforce Service Cloud 9
  • 10. Call Centre or CTI Integration Using the computer-telephony integration (CTI) method, Salesforce Service Cloud Integration enables the connection of a third-party telephony system with Salesforce to create the best call center in the sector. Because of the AI insights on an intuitive interface, your salespeople will have a better experience with contact center management solutions, and managers will have better visibility across all channels. Salesforce Service Cloud 10
  • 11. Self-Service Neighbourhoods Salesforce Service Cloud Services can be used to develop self-service communities. They can serve as a knowledge resource for customers, enabling them to handle problems independently whenever and wherever they are. Additionally, you may provide the community access to a chat function to make it even simpler for consumers to ask agents for assistance if they encounter any difficulties. This enables you to use chatbots and automation to offer a customized customer experience. Salesforce Service Cloud 11
  • 13. Protection of Customer Data The Service Cloud makes all customer interaction and other data safe and secure. To safeguard sensitive information, it employs a multilayer method. Salesforce Financial Service Cloud capabilities include case management, customer access through all channels, pre-built integration apps, knowledge bases, routing and escalation, and queue management. Additionally, this targeted management strategy reduces the need to search among disconnected systems to find solutions to your issues. Salesforce Service Cloud 13
  • 14. Increases the Agent’s Output With Salesforce Service Cloud, agents can work confidently from any place and on any device, including mobile or web-based ones, increasing productivity. This raises an agent’s output and guarantees that customer inquiries are responded to within the allotted time, reducing the overhead expenses related to each employee. Salesforce Service Cloud 14
  • 15. Outstanding Customer Service The customer experience and your relationship with each customer can be enhanced because you can easily connect every customer with one of your live employees. To improve the customer experience, businesses can offer one-on-one, real-time communication between the consumer and the agent. It also leads to higher levels of client satisfaction, loyalty, and retention. Salesforce Service Cloud 15
  • 16. Several Ways to Reach You Use the methods of communication that the consumer prefers, such as online chat, email, phone, and social media. Doing this resolves all issues, and customer communication is made easier. You may take advantage of Live messages with the Service Cloud Salesforce, which enables you to contact clients via their preferred channel, SMS (text message) or Facebook Messenger. Salesforce Service Cloud 16
  • 17. Top-notch Customer Service Users shouldn’t be shocked that Service Cloud is one of Salesforce’s top products, given that the company is the market leader in CRM technology. Service Cloud is referred to as “best” for several reasons, including its capacity to assist organizations in streamlining their operations and calls, reduce the time needed to resolve issues, and greatly raise customer happiness. It promotes and upholds client satisfaction. Salesforce Service Cloud 17
  • 18. Summary No matter what business sector you are in, you have to give your clients excellent service. All businesses should think about deploying the Salesforce Service Cloud to increase their business level and put their company in the best possible position to succeed. In addition to improving customer service operations, it ensures that a company’s brand value rises. Original Content: Salesforce Service Cloud Salesforce Service Cloud 18