Intellectual Asset Management is not only a technical project but more importantly a business project. In fact, Intellectual Asset Management is a mindset on managing your IP and the real work starts once the technology is deployed. New technology brings change and change in any organization inevitably attracts resistance. This is especially true when the change has to do with the implementation of a new intellectual property (IP) management software solution. The challenge is getting inventors to accept new applications and processes, in spite of feeling uncomfortable with the prospect of having to change their habits and conform to an unfamiliar system. Here are five proven tips to overcome the user adoption conundrum:

1. HOW TO
GET YOUR INVENTORS TO USE
IP MANAGEMENT SOFTWARE
FROM “SUPPORT” TO STRATEGIC”

2. Tip 5:
Demonstrate Value
Clearly communicate value proposition
and direct benefits to inventors
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3. Tip 4:
Keep It Simple
Get inventors the necessary info &
actions within 2 clicks
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4. Tip 4:
Keep It Simple
VS.
Reduce clutter and,
simplify common actions
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5. Tip 3:
Start Off Small
Introduce the software in phases
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6. Tip 3:
Start Off Small
Build off the momentum,
one module at a time
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7. Tip 2:
Work the Way They Work
Adapt the application to your
inventor’s working style
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8. Tip 1:
Use Incentives
Connect awards and incentives
to software usage
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9. VISIT:
www.lecorpio.com
or CALL:
(408) 850-7260
FROM “SUPPORT” TO STRATEGIC”

10. TRANSFORM YOUR LEGAL DEPARTMENT
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