Infographics combine text, images, symbols, figures and statistics to help simplify complicated marketing concepts and make them easier for people to understand. They are a better way to communicate information visually rather than through large blocks of text as visuals are processed faster by the brain. Infographics also improve memory retention of information and are well-suited for social media marketing.

1. How to communicate
complicated marketing
concepts simply: Infographics

2. Combines TEXT and visual IMAGES
Includes not only PICTURES but SYMBOLS, FIGURES
and STATISTICS to help people understand the
information easier.

3. Why Infographics?
Complicated marketing concepts in
an effective way
Well thought opinions or marketing
messages may miss attention with
huge text or numbers
Need to make messages more
consumable & easier to digest

4. Why pictures are better
 90% of information transmitted to our brain is visual
 Visuals are processed 60,000 times faster in the brain than text.

5. Importance to
Marketing
 People are more accustomed to visualized data such
as videos or photos, than printed data like books or
newspapers
 Only 23% of Americans read newspapers while they spend more than 34 hours

6. Importance to
Marketing
Simplified:
Can contain several articles at once
Symbols or figures such as a flow chart, pie chart or
diagram can represent difficult numbers or text in a simple
way
Fast:
Best for less attention span

7. Importance to
Marketing
Memorable:
According to Rober t Horn’s study visual images
combined with text increases memory retention up to
89%.
A beautiful Infographics can catch people’s attention
and also be internalized in their brain

8. Importance to
Marketing
SEO:
Links in Infographics are favorably received by
Google’s algorithm
Impactful to post on corporate blog or social
platforms

9. Infographics: An easy way to simplify complex
concepts so you can communicate your
message effectively to customers.
Remember the old adage?
Contact us

10. Infographics: An easy way to simplify complex
concepts so you can communicate your
message effectively to customers.
Remember the old adage?
Contact us