SlideShare a Scribd company logo
1 of 41
How To Be Black
   (Online)
   by @baratunde, a black dude

        #HowToBeBlack
why black people
 are important
we look good
history proves black
people are the future
e.g. rock n roll
e.g. hip hop
e.g. ass / lip injections
black people spend $
My Qualifications
32 years experience
    being black
have black friends
watched the wire
co-founder @jjpolitics
The Racial
Profiling Cookie
Ooh, statistics!
home broadband by
     type of folk
            White Folk          Black Folk          Hispanic Folk

                                                                     68
 70
                                              56                     65
52.5                      47                  57
       41
                          48                                         46
       42                                     43
 35                       40

       31

17.5


  0
   2006                  2007                2008                   2009

                                                                     Source: Pew
mobile internet use by
     type of folk
             Ever                Yesterday

50
                    48                   47
40

30
     28                     29                    29

20
             17
10

 0
     White Folk     Black Folk          Hispanic Folk

                                                        Source: Pew
When tethered and wireless access
are considered together, the gaps in
online engagement between whites
    and blacks largely dissipates.



                                Source: Pew
Top Sites
General Public     Black Folk
1. Google           1. Yahoo
2. Yahoo            2. Google
3. Facebook         3. Facebook
4. YouTube          4. YouTube
5. Microsoft        5. Microsoft
6. Live             6. Myspace
7. Wikipedia        7. Live
8. MSN              8. Wikipedia
9. Myspace          9. Ask

                                   Source: Quantcast
“Black People Twitter”
             or
the tweets come out at night
the dozens
The dozens is an element of the African
      American oral tradition in which two
competitors, usually males, go head-to-head in an
 improvised competition of often good-natured,
   ribald trash talk. They take turns insulting—
    cracking, snapping, West Coast dissin'", or
   ranking on—one another, their adversary's
  mother or other family member until one of
              them has no comeback.



                                          Source: Wikipedia
“Yo moms such a ho they
set up robocalls for all her
       booty calls.”

       - @AnilDash

           Source: dashes.com/anil/2008/10/yo-mamas-so-fat.html
#HowBlackAreYou
#hashtaggery on
 trending topics
          #blackis

        #blackaint

      #whyyoursingle

     #uainthittinitright

     #IfSantaWasBlack

       BET Awards

          #ripbig
#IfSantaWasBlack
Source: omgblackpeople.wordpress.com
80 Van Dam St.
“they don’t want
welfare people to know
    about this stuff”
the @FutureOf:
    build v buy
 create v consume
“I believe technology is about more than
consuming. I believe technology can literally
change the world and can be used to wage
          unadulterated warfare!”

- Gina McCauley, What About Our Daughters
@BWBConference
DallasSouthNews.org
Harlem4.com
baratunde.com/franscrollow

    author of forthcoming
    “How To Be Black”
        HarperStudio

      #HowToBeBlack

More Related Content

What's hot

6 writingla queer_online
6 writingla queer_online6 writingla queer_online
6 writingla queer_online
Mirzam86
 
Podcasting intro for Union College
Podcasting intro for Union CollegePodcasting intro for Union College
Podcasting intro for Union College
Bryan Alexander
 
2014 digital ethography_eric meyer
2014 digital ethography_eric meyer2014 digital ethography_eric meyer
2014 digital ethography_eric meyer
oiisdp
 
Geeks, Freaks, And Nerds
Geeks, Freaks, And NerdsGeeks, Freaks, And Nerds
Geeks, Freaks, And Nerds
joyeuse13
 

What's hot (17)

Deeper Learning in a Digital World of Possibilities Keynote
Deeper Learning in a Digital World of Possibilities KeynoteDeeper Learning in a Digital World of Possibilities Keynote
Deeper Learning in a Digital World of Possibilities Keynote
 
Looking Over The Horizon: Exploring the Future of Libraries
Looking Over The Horizon: Exploring the Future of LibrariesLooking Over The Horizon: Exploring the Future of Libraries
Looking Over The Horizon: Exploring the Future of Libraries
 
6 writingla queer_online
6 writingla queer_online6 writingla queer_online
6 writingla queer_online
 
Museum nextkeynotefinal
Museum nextkeynotefinalMuseum nextkeynotefinal
Museum nextkeynotefinal
 
Fontana
FontanaFontana
Fontana
 
Biz Buzz What's Next
Biz Buzz What's NextBiz Buzz What's Next
Biz Buzz What's Next
 
Outreach for law librarians
Outreach for law librariansOutreach for law librarians
Outreach for law librarians
 
Podcasting intro for Union College
Podcasting intro for Union CollegePodcasting intro for Union College
Podcasting intro for Union College
 
2014 digital ethography_eric meyer
2014 digital ethography_eric meyer2014 digital ethography_eric meyer
2014 digital ethography_eric meyer
 
Geeks, Freaks, And Nerds
Geeks, Freaks, And NerdsGeeks, Freaks, And Nerds
Geeks, Freaks, And Nerds
 
Dr. Z's Creative Cookbook for Collaborative Communicaiton
Dr. Z's Creative Cookbook for Collaborative CommunicaitonDr. Z's Creative Cookbook for Collaborative Communicaiton
Dr. Z's Creative Cookbook for Collaborative Communicaiton
 
Virtual Worlds in Education & Libraries
Virtual Worlds in Education & LibrariesVirtual Worlds in Education & Libraries
Virtual Worlds in Education & Libraries
 
ELI Web 2.0 Storytelling workshop: Introduction
ELI Web 2.0 Storytelling workshop: IntroductionELI Web 2.0 Storytelling workshop: Introduction
ELI Web 2.0 Storytelling workshop: Introduction
 
Interactive Trends
Interactive TrendsInteractive Trends
Interactive Trends
 
Wikipedia and Information literacy
Wikipedia and Information literacyWikipedia and Information literacy
Wikipedia and Information literacy
 
Wikipedia
WikipediaWikipedia
Wikipedia
 
One Big Library
One Big LibraryOne Big Library
One Big Library
 

Similar to How To Be Black (Online) by @baratunde

Oct. 2008 Smoke Signals Issue 1
Oct. 2008 Smoke Signals Issue 1Oct. 2008 Smoke Signals Issue 1
Oct. 2008 Smoke Signals Issue 1
ptmediaweb
 
How much freedom do we have with the internet
How much freedom do we have with the internetHow much freedom do we have with the internet
How much freedom do we have with the internet
spr009
 
Style or Substance: Free Software is Totally the 80's, LP2015
Style or Substance: Free Software is Totally the 80's, LP2015Style or Substance: Free Software is Totally the 80's, LP2015
Style or Substance: Free Software is Totally the 80's, LP2015
freedeb
 

Similar to How To Be Black (Online) by @baratunde (14)

Asia Youth 2009
Asia Youth 2009Asia Youth 2009
Asia Youth 2009
 
Asia Youth 2009
Asia Youth 2009Asia Youth 2009
Asia Youth 2009
 
Asian Digital Youth 2010
Asian Digital Youth 2010Asian Digital Youth 2010
Asian Digital Youth 2010
 
Social Networking and Social Media
Social Networking and Social MediaSocial Networking and Social Media
Social Networking and Social Media
 
Social Media 2010: Harnessing the Power of Social Networks
Social Media 2010: Harnessing the Power of Social NetworksSocial Media 2010: Harnessing the Power of Social Networks
Social Media 2010: Harnessing the Power of Social Networks
 
The Rise of Black Alternative Culture
The Rise of Black Alternative CultureThe Rise of Black Alternative Culture
The Rise of Black Alternative Culture
 
Asia Youth 2009
Asia Youth 2009Asia Youth 2009
Asia Youth 2009
 
Oct. 2008 Smoke Signals Issue 1
Oct. 2008 Smoke Signals Issue 1Oct. 2008 Smoke Signals Issue 1
Oct. 2008 Smoke Signals Issue 1
 
How much freedom do we have with the internet
How much freedom do we have with the internetHow much freedom do we have with the internet
How much freedom do we have with the internet
 
Black Podcasts and Digital Community Building
Black Podcasts and Digital Community BuildingBlack Podcasts and Digital Community Building
Black Podcasts and Digital Community Building
 
Cornell Admission Essay Prompt. Online assignment writing service.
Cornell Admission Essay Prompt. Online assignment writing service.Cornell Admission Essay Prompt. Online assignment writing service.
Cornell Admission Essay Prompt. Online assignment writing service.
 
Adc.ttt.2011.
Adc.ttt.2011.Adc.ttt.2011.
Adc.ttt.2011.
 
Style or Substance: Free Software is Totally the 80's, LP2015
Style or Substance: Free Software is Totally the 80's, LP2015Style or Substance: Free Software is Totally the 80's, LP2015
Style or Substance: Free Software is Totally the 80's, LP2015
 
Tiak Flickr & YouTube
Tiak Flickr & YouTubeTiak Flickr & YouTube
Tiak Flickr & YouTube
 

More from Baratunde Thurston

#QuestionTime with @Baratunde - Fast Company 100 Conference
#QuestionTime with @Baratunde - Fast Company 100 Conference#QuestionTime with @Baratunde - Fast Company 100 Conference
#QuestionTime with @Baratunde - Fast Company 100 Conference
Baratunde Thurston
 

More from Baratunde Thurston (11)

FastCo Innovation Unscensored Comedic Wrap - Baratunde & Cultivated Wit
FastCo Innovation Unscensored Comedic Wrap - Baratunde & Cultivated Wit FastCo Innovation Unscensored Comedic Wrap - Baratunde & Cultivated Wit
FastCo Innovation Unscensored Comedic Wrap - Baratunde & Cultivated Wit
 
The Future Of The Future Of What We Used To Call News
The Future Of The Future Of What We Used To Call NewsThe Future Of The Future Of What We Used To Call News
The Future Of The Future Of What We Used To Call News
 
Doctors For America Debunks Top 10 Obamacare Myths #dr4a #ACA
Doctors For America Debunks Top 10 Obamacare Myths #dr4a #ACADoctors For America Debunks Top 10 Obamacare Myths #dr4a #ACA
Doctors For America Debunks Top 10 Obamacare Myths #dr4a #ACA
 
Paul Ryan Powerpoint Debate Prep
Paul Ryan Powerpoint Debate PrepPaul Ryan Powerpoint Debate Prep
Paul Ryan Powerpoint Debate Prep
 
Baratunde SXSW 2012 Keynote: How To Read The World
Baratunde SXSW 2012 Keynote: How To Read The WorldBaratunde SXSW 2012 Keynote: How To Read The World
Baratunde SXSW 2012 Keynote: How To Read The World
 
#QuestionTime with @Baratunde - Fast Company 100 Conference
#QuestionTime with @Baratunde - Fast Company 100 Conference#QuestionTime with @Baratunde - Fast Company 100 Conference
#QuestionTime with @Baratunde - Fast Company 100 Conference
 
Baratunde at Digital Directions Conference in Sydney
Baratunde at Digital Directions Conference in SydneyBaratunde at Digital Directions Conference in Sydney
Baratunde at Digital Directions Conference in Sydney
 
This Is How You Mayor: Taking Foursquare Politics To The Next Leve
This Is How You Mayor: Taking Foursquare Politics To The Next LeveThis Is How You Mayor: Taking Foursquare Politics To The Next Leve
This Is How You Mayor: Taking Foursquare Politics To The Next Leve
 
There's A #Hashtag For That (Web 2.0 Presentation by Baratunde Thurston)
There's A #Hashtag For That (Web 2.0 Presentation by Baratunde Thurston)There's A #Hashtag For That (Web 2.0 Presentation by Baratunde Thurston)
There's A #Hashtag For That (Web 2.0 Presentation by Baratunde Thurston)
 
Everything I Needed To Know About Social Media I Learned From Being @The_Swin...
Everything I Needed To Know About Social Media I Learned From Being @The_Swin...Everything I Needed To Know About Social Media I Learned From Being @The_Swin...
Everything I Needed To Know About Social Media I Learned From Being @The_Swin...
 
Baratunde Explains The Onion At SXSW Web Awards Open
Baratunde Explains The Onion At SXSW Web Awards OpenBaratunde Explains The Onion At SXSW Web Awards Open
Baratunde Explains The Onion At SXSW Web Awards Open
 

Recently uploaded

Easier, Faster, and More Powerful – Alles Neu macht der Mai -Wir durchleuchte...
Easier, Faster, and More Powerful – Alles Neu macht der Mai -Wir durchleuchte...Easier, Faster, and More Powerful – Alles Neu macht der Mai -Wir durchleuchte...
Easier, Faster, and More Powerful – Alles Neu macht der Mai -Wir durchleuchte...
panagenda
 
Tales from a Passkey Provider Progress from Awareness to Implementation.pptx
Tales from a Passkey Provider  Progress from Awareness to Implementation.pptxTales from a Passkey Provider  Progress from Awareness to Implementation.pptx
Tales from a Passkey Provider Progress from Awareness to Implementation.pptx
FIDO Alliance
 
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptxHarnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
FIDO Alliance
 

Recently uploaded (20)

Easier, Faster, and More Powerful – Alles Neu macht der Mai -Wir durchleuchte...
Easier, Faster, and More Powerful – Alles Neu macht der Mai -Wir durchleuchte...Easier, Faster, and More Powerful – Alles Neu macht der Mai -Wir durchleuchte...
Easier, Faster, and More Powerful – Alles Neu macht der Mai -Wir durchleuchte...
 
Vector Search @ sw2con for slideshare.pptx
Vector Search @ sw2con for slideshare.pptxVector Search @ sw2con for slideshare.pptx
Vector Search @ sw2con for slideshare.pptx
 
Design and Development of a Provenance Capture Platform for Data Science
Design and Development of a Provenance Capture Platform for Data ScienceDesign and Development of a Provenance Capture Platform for Data Science
Design and Development of a Provenance Capture Platform for Data Science
 
Top 10 CodeIgniter Development Companies
Top 10 CodeIgniter Development CompaniesTop 10 CodeIgniter Development Companies
Top 10 CodeIgniter Development Companies
 
Tales from a Passkey Provider Progress from Awareness to Implementation.pptx
Tales from a Passkey Provider  Progress from Awareness to Implementation.pptxTales from a Passkey Provider  Progress from Awareness to Implementation.pptx
Tales from a Passkey Provider Progress from Awareness to Implementation.pptx
 
The Ultimate Prompt Engineering Guide for Generative AI: Get the Most Out of ...
The Ultimate Prompt Engineering Guide for Generative AI: Get the Most Out of ...The Ultimate Prompt Engineering Guide for Generative AI: Get the Most Out of ...
The Ultimate Prompt Engineering Guide for Generative AI: Get the Most Out of ...
 
Intro to Passkeys and the State of Passwordless.pptx
Intro to Passkeys and the State of Passwordless.pptxIntro to Passkeys and the State of Passwordless.pptx
Intro to Passkeys and the State of Passwordless.pptx
 
Design Guidelines for Passkeys 2024.pptx
Design Guidelines for Passkeys 2024.pptxDesign Guidelines for Passkeys 2024.pptx
Design Guidelines for Passkeys 2024.pptx
 
AI mind or machine power point presentation
AI mind or machine power point presentationAI mind or machine power point presentation
AI mind or machine power point presentation
 
AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)
AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)
AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)
 
Human Expert Website Manual WCAG 2.0 2.1 2.2 Audit - Digital Accessibility Au...
Human Expert Website Manual WCAG 2.0 2.1 2.2 Audit - Digital Accessibility Au...Human Expert Website Manual WCAG 2.0 2.1 2.2 Audit - Digital Accessibility Au...
Human Expert Website Manual WCAG 2.0 2.1 2.2 Audit - Digital Accessibility Au...
 
ChatGPT and Beyond - Elevating DevOps Productivity
ChatGPT and Beyond - Elevating DevOps ProductivityChatGPT and Beyond - Elevating DevOps Productivity
ChatGPT and Beyond - Elevating DevOps Productivity
 
Generative AI Use Cases and Applications.pdf
Generative AI Use Cases and Applications.pdfGenerative AI Use Cases and Applications.pdf
Generative AI Use Cases and Applications.pdf
 
State of the Smart Building Startup Landscape 2024!
State of the Smart Building Startup Landscape 2024!State of the Smart Building Startup Landscape 2024!
State of the Smart Building Startup Landscape 2024!
 
Microsoft CSP Briefing Pre-Engagement - Questionnaire
Microsoft CSP Briefing Pre-Engagement - QuestionnaireMicrosoft CSP Briefing Pre-Engagement - Questionnaire
Microsoft CSP Briefing Pre-Engagement - Questionnaire
 
Navigating the Large Language Model choices_Ravi Daparthi
Navigating the Large Language Model choices_Ravi DaparthiNavigating the Large Language Model choices_Ravi Daparthi
Navigating the Large Language Model choices_Ravi Daparthi
 
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptxHarnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
 
How to Check GPS Location with a Live Tracker in Pakistan
How to Check GPS Location with a Live Tracker in PakistanHow to Check GPS Location with a Live Tracker in Pakistan
How to Check GPS Location with a Live Tracker in Pakistan
 
2024 May Patch Tuesday
2024 May Patch Tuesday2024 May Patch Tuesday
2024 May Patch Tuesday
 
JohnPollard-hybrid-app-RailsConf2024.pptx
JohnPollard-hybrid-app-RailsConf2024.pptxJohnPollard-hybrid-app-RailsConf2024.pptx
JohnPollard-hybrid-app-RailsConf2024.pptx
 

How To Be Black (Online) by @baratunde

Editor's Notes