The document provides tips and commentary on "How To Be Black" online. It discusses statistics showing differences in internet usage and top websites between black and white users. It references popular black culture topics on social media like "Black Twitter" and provides examples of jokes and memes. It promotes an upcoming book and conference on being black in technology and media.

1. How To Be Black
(Online)
by @baratunde, a black dude
#HowToBeBlack

2. why black people
are important

3. we look good

4. history proves black
people are the future

5. e.g. rock n roll

6. e.g. hip hop

7. e.g. ass / lip injections

8. black people spend $

9. My Qualifications

10. 32 years experience
being black

11. have black friends

12. watched the wire

13. co-founder @jjpolitics

14. The Racial
Profiling Cookie

15. Ooh, statistics!

16. home broadband by
type of folk
White Folk Black Folk Hispanic Folk
68
70
56 65
52.5 47 57
41
48 46
42 43
35 40
31
17.5
0
2006 2007 2008 2009
Source: Pew

17. mobile internet use by
type of folk
Ever Yesterday
50
48 47
40
30
28 29 29
20
17
10
0
White Folk Black Folk Hispanic Folk
Source: Pew

18. When tethered and wireless access
are considered together, the gaps in
online engagement between whites
and blacks largely dissipates.
Source: Pew

19. Top Sites
General Public Black Folk
1. Google 1. Yahoo
2. Yahoo 2. Google
3. Facebook 3. Facebook
4. YouTube 4. YouTube
5. Microsoft 5. Microsoft
6. Live 6. Myspace
7. Wikipedia 7. Live
8. MSN 8. Wikipedia
9. Myspace 9. Ask
Source: Quantcast

20. “Black People Twitter”
or
the tweets come out at night

21. the dozens

22. The dozens is an element of the African
American oral tradition in which two
competitors, usually males, go head-to-head in an
improvised competition of often good-natured,
ribald trash talk. They take turns insulting—
cracking, snapping, West Coast dissin'", or
ranking on—one another, their adversary's
mother or other family member until one of
them has no comeback.
Source: Wikipedia

23. “Yo moms such a ho they
set up robocalls for all her
booty calls.”
- @AnilDash
Source: dashes.com/anil/2008/10/yo-mamas-so-fat.html

24. #HowBlackAreYou

31. #hashtaggery on
trending topics
#blackis
#blackaint
#whyyoursingle
#uainthittinitright
#IfSantaWasBlack
BET Awards
#ripbig

32. #IfSantaWasBlack

33. Source: omgblackpeople.wordpress.com

34. 80 Van Dam St.

35. “they don’t want
welfare people to know
about this stuff”

36. the @FutureOf:
build v buy
create v consume

37. “I believe technology is about more than
consuming. I believe technology can literally
change the world and can be used to wage
unadulterated warfare!”
- Gina McCauley, What About Our Daughters

38. @BWBConference

39. DallasSouthNews.org

40. Harlem4.com

41. baratunde.com/franscrollow
author of forthcoming
“How To Be Black”
HarperStudio
#HowToBeBlack