How to be awesome
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The document outlines the seven key ingredients to building a personal brand including talent, style, authenticity, influence, communication, technology, and youthfulness. It also lists the five must-have tools for a personal brand as a logo, personal website, social media presence, collateral materials, and a connected network. Finally, it provides a five step plan to build a personal brand which includes getting the necessary tools, building a network, nurturing relationships, publishing expertise, and managing exposure.
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How to be awesome
- 1. #humanbacon
- 2. YOU are a Brand.
- 5. My Definition of a Brand: A meaningful, relevant presence in the marketplace.
- 7. The Seven Ingredients 1. Talent 2. Style 3. Authenticity 4. Influence 5. Communication 6. Technology 7. Youthfulness
- 8. TALENT
- 9. STYLE
- 10. AUTHENTICITY
- 11. INFLUENCE
- 12. COMMUNICATION
- 13. TECHNOLOGY
- 14. YOUTHFULNESS
- 15. 5 Must-Have Tools 1. Logo or Visual Identity 2. Personal website/blog 3. Social Media Presence 4. Collateral (Resume biz card) 5. Connected Friends
- 16. The Plan 1. Get the Tools 2. Build Your Network 3. Nurture Relationships 4. Publish your Expertise 5. Manage your Exposure
- 17. Rate this Presentation A. Gourmet Bacon B. Regular ol’ Bacon C. Fancy Oatmeal D. Generic Oatmeal
- 18. Find Me Phone: 208.841.3497 Email: justin@fosterthinking.com Book: oatmealvbacon.com Start-up: klowd.com Consulting: fosterthinking.com Twitter: @fosterthinking Facebook: /justinfoster