HubMasters - How to go from 0 to 80,000 engaged Twitter FollowersHubSpot
HubSpot invited social media power influencer, Lilach Bullock to tell her story of how she grew her Twitter following from 0 to over 82,000 engaged brand evangelists. Not only that, but Brian Lavery of Twitter joined to reveal his secret to growing and engaging your followers.
For a free consultation with Lilach Bullock, click here http://www.commsaxis.com/webinar-follow-up/
Social Media Quick Wins - Issue Three: How to go from 0 to 80,000 Engaged Twi...Hobsons
This issue of Social Media Quick Wins is a summary of HubSpot's webinar 'How to go from 0 to 80,000 Engaged Twitter Followers' presented by @lilachbullock
HubMasters - How to go from 0 to 80,000 engaged Twitter FollowersHubSpot
HubSpot invited social media power influencer, Lilach Bullock to tell her story of how she grew her Twitter following from 0 to over 82,000 engaged brand evangelists. Not only that, but Brian Lavery of Twitter joined to reveal his secret to growing and engaging your followers.
For a free consultation with Lilach Bullock, click here http://www.commsaxis.com/webinar-follow-up/
Social Media Quick Wins - Issue Three: How to go from 0 to 80,000 Engaged Twi...Hobsons
This issue of Social Media Quick Wins is a summary of HubSpot's webinar 'How to go from 0 to 80,000 Engaged Twitter Followers' presented by @lilachbullock
7 Steps for Social Media Marketing Success in 2015Viraltag Inc.
The challenge with social media is that there just isn't enough time. Here we provide you with a 7 step plan to maximize your social media efforts in 2015.
Facebook Tools and Tech NCET Tech BitesMilena Regos
Learn 5 important elements for your Facebook marketing from how to set up your Facebook page for success, grow your likes, improve your engagement, measure what counts and get return on investment.
How To Build a Brand From scratch on Social MediaViraltag Inc.
This presentation is from a Viraltag webinar held on July 30. We discussed strategies startups can use to build a brand and acquire first time users, using social media. Viraltag teamed up with the founder of Shoot (getshootapp.com) to talk strategy, lessons learned, and best practices. Anyone building a brand or starting a startup will find the five tips at the end especially useful.
10 Growth Hacking Strategies for StartupsBrian Downard
If your looking for some effective early-traction growth strategies, check out these 10 super actionable growth hacks. This deck includes 10 great ways you can maximize your customer / user acquisition. Let me know what you think in the comment section!
Three Common Social Media Marketing Mistakes (and how to avoid them)Real-Time OutSource
Social media is everything today. We live in a world where almost everyone has at least one or two social media profiles. Many businesses have their own profiles too!
However, social media marketing is more than just starting a page for your business and posting here and there. In fact, many small business owners make mistakes when using social media to market their business.
Here are some of the most common ones that are made.
7 Steps for Social Media Marketing Success in 2015Viraltag Inc.
The challenge with social media is that there just isn't enough time. Here we provide you with a 7 step plan to maximize your social media efforts in 2015.
Facebook Tools and Tech NCET Tech BitesMilena Regos
Learn 5 important elements for your Facebook marketing from how to set up your Facebook page for success, grow your likes, improve your engagement, measure what counts and get return on investment.
How To Build a Brand From scratch on Social MediaViraltag Inc.
This presentation is from a Viraltag webinar held on July 30. We discussed strategies startups can use to build a brand and acquire first time users, using social media. Viraltag teamed up with the founder of Shoot (getshootapp.com) to talk strategy, lessons learned, and best practices. Anyone building a brand or starting a startup will find the five tips at the end especially useful.
10 Growth Hacking Strategies for StartupsBrian Downard
If your looking for some effective early-traction growth strategies, check out these 10 super actionable growth hacks. This deck includes 10 great ways you can maximize your customer / user acquisition. Let me know what you think in the comment section!
Three Common Social Media Marketing Mistakes (and how to avoid them)Real-Time OutSource
Social media is everything today. We live in a world where almost everyone has at least one or two social media profiles. Many businesses have their own profiles too!
However, social media marketing is more than just starting a page for your business and posting here and there. In fact, many small business owners make mistakes when using social media to market their business.
Here are some of the most common ones that are made.
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COBIT 5 IT Governance Model: an Introductionaqel aqel
This lecture provides quick and direct insight about Information technologies governance using COBIT 5 framework. COBIT 5 in its fifth edition released by information systems audit and control association (www.isaca.org) in 2012 to supersede the version 4.1 / 2007. It also included ISACA’s VAL-IT model that aimed to manage the financial perspective of IT as well as RISK-IT framework.
The lecture was part of ISACA- Riyadh chapter activities in April 2015 under the sponsorship of Al-Fisal University.
Marketing directors and other corporate marketers are intimately acquainted with the need for continuous new content to fuel their campaigns and maintain their relationship with their audience, and the centrality of a blog in supplying said content. As is so often the case, however, familiarity can breed contempt, and many people in your audience might simply be tired of the same old, same old when it comes to the content you're sending them.
But the rewards of a high-impact blog are undeniable: companies like Groove, HubSpot, and Net-Results have found that a high-quality blog can become the biggest single contributor to growing their earned audience and their sales leads.
Make no mistake, business blogging is not for the faint of heart. Knowledge of a product, service or even entire industry or profession is not, in and of itself, sufficient to effectively blog about it. Expertise does not necessarily a good storyteller make. And a successful business blogger is just that: A storyteller.
6 awesome steps to promote your businessKickoffLabs
Learn how to promote your online business using lead generation techniques to build qualified web traffic. Cover the use of landing pages for viral growth and high conversion rates. www.kickofflabs.com
Cut down of a document that I originally wrote for a client to provide them with some guidance on how to approach blogging for their business. The blog is now considered as something of a success, having driven more than a 50% increase in site visits within 6 months.
Blogging: North Country Technology SymposiumJustin Groden
This presentation was delivered during the Social Media session of the 2010 North Country Technology Symposium. Thanks to all the attendees and questions
20 Techniques To Create a Best in Breed BlogJoe Pulizzi
20 Specific techniques to use as part of developing a niche blog that drives results for your business - as presented by Joe Pulizzi from the Content Marketing Institute.
If you ask thousands of bloggers. what is the main thing you face online to make money online. they will tell you TRAFFIC. traffic is lifeblood of any online business. here are some 5 strategies to grow your audience online
Built for the complex sales cycle, blogs are becoming essential tools for business-to-business marketing that can help you interact, engage, and actually build an emotional connection with you prospects.
Note: This eBook is a collaboration (2 of 2 in series) between MLT Creative and Mark Schaefer of Schaefer Marketing Solutions.
The Content Marketing Revolution - Print Buyers International ConferenceJoe Pulizzi
Keynote presentation by Joe Pulizzi given at the 6th Annual Print Buyers International conference at Graph Expo. In it, Joe discusses why the content marketing revolution is now and the 10 things you need to change in your content marketing process.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
How blogging help your businesses to stay intact
1. Blogs provides a platform to trump your business. Source: Peasandcarrotstudio.
How Blogging Help your Businesses to stay Intact?
blog.ochre-media.com/how-blogging-help-your-businesses-to-stay-intact/
Jacob Higgins
Blogging is a platform to express ideas and share our thoughts about the topics that can range from
current affairs to scientific inventions. Blogging has evolved itself to be a medium of communication to
make a business streamlined by increasing the traffic hits through search engines. Blogging should be
unique and nimble to attract viewers across the networks. These are some vital tips that can show you
“How Blogging Help your Businesses to stay Intact?”
First
of all
the
primary necessity for a Blog requires a perfect plan by adopting the blogging strategy, It requires to
have compelling fact and truthfulness, before starting a blog keep in mind with a clear vision on how to
reach the goals. Start your blog by posting unique articles discussing more about the business and the
social causes from it. It requires skill and dedication to start a blog.
After the blog gets started, make sure the articles keep flowing in to it as the chances for search engine
to trace out your blogs will be easy, by simple math of leveraging a new page onto the blog increase
the tendency of a search engine by indexing and page ranks.
The chances are high for any businesses to move up the ladder, if the articles are published or shared
through social media, as the articles get highlighted and the company description about the mission &
vision statements in the bottom will get highlighted. Sharing of crucial information like company stats
and adding bit humor towards works will act as boosters to the businesses.
Blogs does the magic in grabbing people’s attention by, what you intend to say? As the study says 70%
of the customers find out the business through the blogs and the range of enquiries increases
2. considerably.
It is a known fact for the customers of a marketing company, who needs the information that is
refreshing and compelling with the content sourcing out from the company, they prefer to retain with a
company that usually updates itself with the latest information, properly documented and neatly
maintained as simple as that, by far creating a great fan base and followers on both social media and
the blog.
A company can reach new heights if they consider launching a blog to express more about them in a
big way to find potential customers, who can conduct a hassle free business with.
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Jacob Higgins
A blogger by passion follows the latest Industry trends and an explorer by choice.
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