This document discusses managing mobile device risk for fleets. It notes that 50% of fleet drivers admit to texting, emailing, or browsing while driving, which increases crash risk by 23 times. This costs employers and insurers $11 billion annually. While creating a policy against distracted driving is easy, enforcing it is difficult. An audit of one company found that 92% of employees violated the no-distracted-driving policy. Non-enforcement of these policies results in injuries, lawsuits, and increased workers compensation claims costing $11 billion per year. However, companies are increasingly adopting these policies. The document proposes a solution called FleetSafer that uses mobile apps and triggers like GPS, telematics, or

1. MANAGING MOBILE DEVICE RISK FOR FLEETS
February 2013

2. THE PROBLEM
50% Fleet drivers 23x More likely to 8% Employers 80% Employers
admit to crash. have been sued have written
texting, emailin policies
g or browsing Costing
while employers and
driving…before insurers $11B
the iPAD. annually.
Creating policy is easy, but...
1 – Career Builder. November 2009 Survey
2 – DOT/VTTI. Liberty Mutual. PHH Arval.
3 – ZoomSafer, Enterprise Survey 2011
4 – ZoomSafer, FMCSA Survey 2012
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3. ENFORCING POLICY IS HARD…
The Customer… The Audit… The Results…
Energy service 107 employee drivers 92% violate policy
$200m in revenue 45 days driving data Sample wide
1000 fleet vehicles 45 days billing data −595 distractions per day
Company phones 45 days email data −160 per hour
Zero tolerance policy −5.35 per mile
FMCSA regulated Per sample employee
Strong safety culture −5.56 per day
Self insured −1.5 per hour
−.05 per mile
Highest risk
−17.3 per day
−2.3 per hour
−.5 per mile
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4. THE RESULT OF NON ENFORCEMENT
Top Causes of
Workers Comp Claims
People ignore People sue People injured
Bent metal = $6B 1 Plaintiff liability = $4.5B 2 Comp liability = $500m 3
$11 BILLION
1 – PHH Arval 2011. 20% annual incident rate. 25% attributed.
2 – NHTSA. 20% annual incident rate. 25% attributed.
3 – Liberty Mutual Research 2009. $2.2BN vehicle related claims. 25% attributed.
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5. POLICIES INCREASING
May 2012: Measuring Corporate Attitudes to Employee Distracted Driving.
Survey conducted by ZoomSafer Inc. Results based on responses from 900 risk and fleet management professionals
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6. CONFIDENCE NOT GOOD / DECREASING
Survey Respondents with Policies – Confidence in Current Compliance
May 2012: Measuring Corporate Attitudes to Employee Distracted Driving.
Survey conducted by ZoomSafer Inc. Results based on responses from 900 risk and fleet management professionals
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7. IMPORTANCE GROWING
Compliance with Cell Phone Policy – As Important / More Important
Speeding Alerts
Real Time Driver Coaching
Hard brake / Rapid Acceleration Alerts
May 2012: Measuring Corporate Attitudes to Employee Distracted Driving.
Survey conducted by ZoomSafer Inc. Results based on responses from 900 risk and fleet management professionals
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8. THE SOLUTION
FleetSafer™ automatically promotes safe and legal use of mobile
devices while employees are driving on the job.
START DRIVING WHILE DRIVING STOP DRIVING
Safe Mode Activates in Safe Mode Enforced Safe Mode Deactivates in
0-60 seconds 0-60 seconds
Permitted Usage
Navigation
Hands-Free Calls
Prohibited Usage
Text & Email
Browser
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9. THE COMPONENTS
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10. ADMINISTRATIVE PORTAL
Ranked Driver Listing Reporting Configuration Driver Dashboard Event Map
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11. CLIENT APP ON THE MOBILE DEVICE
Simple install/ Allows whitelisted
update over applications
the air (such as navigation)
Starts/stops Safe Drive mode
automatically Silences alerts and
Multi-trigger notifications, locks
architecture keyboard and screen
Blocks access to text,
Sends customized email, browser,
auto-replies other apps
Incoming text, emails, and
unanswered calls
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12. MULTIPLE TRIGGER OPTIONS PROVIDE
OPTIMAL FIT TO FLEET REQUIREMENTS
TRIGGER DRIVING BATTERY EASE OF UNIQUE
OPTION DETECTION LIFE DEPLOYMENT VALUE
FleetSafer <1 minute 24+ hours +++ Software-only solution
is simple and
GPS inexpensive
FleetSafer <5 seconds 30+ hours ++ Hardware device
enables real-time
OBD trigger performance
FleetSafer <1 minute 30+ hours ++ Leverages investments
in telematics systems
Telematics
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13. THANK YOU!
Matt Howard
matt.howard@aegismobility.com