3. Investment Thesis
Strong presence
and
infrastructure in
North America
īļ Incredibly high fixed assets and a strong
presence in North America
īļ Strong stop on building new stores in the last 3
years
īļ Home Depot sells products that most customers
buy in person which protects sales from Amazon
īļ Despite the protected threat from e-commerce,
HD is expanding into their own online stores
īļ HD caters to business professionals buying big
ticket items that are bulky and expensive to ship
Macroeconomic
trends that
greatly impact
sales and
opportunities
īļ Overall macroeconomics have only positively
effected sales but future market trends may have
a negative impact
īļ Heavy dependence on the housing market
īļ Tariffs could hurt sales
Valuation Range
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Investment Thesis
120 145 170 195 220 245 270
DCF Perpetuity Growth
DCF Exit Multiple
Comparables EV/EBITDA
Comparables P/E
52-Wk trading range
Operate in a
niche market
that is protected
from the threat
of e-commerce
Current Price
$196.38
Target Price
$217.87
4. Company Overview
Company Description
īļ Started in Atlanta, GA, Home Depot has over 2,200 locations mainly
in the United States and an additional 179 in Canada and 91 in
Mexico
īļ Has locations in almost every major town/city in the U.S. with an
online store as well
īļ Home Depot is the worldâs largest home improvement retailer with
sales mainly from an assortment of building/home improvement
materials, lawn/garden products
īļ Also has an installation and rental portion as well
īļ Stores average 105,000 square feet with an additional 24,000 square
foot garden center outside
Market Data
Current Price $196.38
Market Cap $224.69 Bn
Annual Dividend % 43.07%
Dividend Yield 2.1%
Curr Shares Out 1.14 Bn
Value
EV/EBITDA 14.26x
EV/Sales 2.38x
Price/Book 111.19x
Price/Earnings 23.13x
PEG 1.06x
Operation
Revenue
104.32 Bn
EBITDA Margin
17.99%
Operating Margin
14.69%
Profit Margin
8.7%
Capital Structure
Debt
25.50 Bn
Cash & Equivalent
3.49 Bn
Quick Ratio
0.37x
Current Ratio
1.13x
Key Statistics
Stock Performance
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix
0
2,000,000
4,000,000
6,000,000
8,000,000
10,000,000
12,000,000
14,000,000
16,000,000
18,000,000
$50
$70
$90
$110
$130
$150
$170
$190
$210
$230
$250
10/5/2017 12/5/2017 2/5/2018 4/5/2018 6/5/2018 8/5/2018 10/5/2018
Volume Close
5. Home Depotâs Services Portfolio Store Locations U.S. and Worldwide
Company Overview
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix
6. By products By Geography
Revenue Breakdown
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix
10%
8%
8%
8%
7%
7%
7%
7%
7%
7%
6%
5%
5%
5%
3%
$100.9B in
Revenue (2018)
Indoor Garden
Appliances
Paint
Lumber
Tools
Kitchen and Bath
Plumbing
Building Materials
Flooring
Outdoor Garden
Hardware
Millwork
Electrical
Lighting
Decor
[CELLRANGE]
[CELLRANGE]
[CELLRANGE]
[CELLRANGE]
[CELLRANGE]
[CELLRANGE]
20,000.0 40,000.0 60,000.0 80,000.0 100,000.0 120,000.0
2016
2017
2018
United States International
īļ Most of the revenue is generated from the US
īļ Diversity in the product portfolio
īļ Revenue is distributed through all products
ī They donât depend on a small selection of
products or groups of products
7. Revenue and E-Commerce Growth
Growth in Recent Years
īļ Home Depot has seen a CAGR of just over 6% growth in revenue
over the past 5 years (6.7% growth in FY 2017)
īļ Net margin continues to increase since FY2013 with a ~14 bps
increase y/y in FY2017
īļ Booming sales in Q2 2018 as the company achieved an EPS of
$3.05 compared to an expected EPS of $2.84
īļ Revenue increased 8.4% from the previous year to 30.46 billion,
beating the expected value of 30.06 billion
Expansion in E-Commerce Market
īļ Home Depot plans to spend roughly $1.2 billion over next 5 years to
upgrade online shopping capabilities
īļ Will add 170 distribution facilities and 7 e-commerce fulfillment
centers to reach 90% of the US population in one day or less
īļ Sales increased from $500m in 2009 to over $6bn today and an
impressive 21.5% growth in FY2017
īļ 5th largest online retailer in the US
Sales Growth
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix
8. Dependency on the Housing Market
Effect on Sales
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix
īļ Hardline retail quarterly same-store sales correlate very closely with
US housing starts with a correlation coefficient of .76
īļ Despite the decline in the housing market Home Depot showed great
results with an 8% comparable sales growth in Q2 2018
īļ We expect Home Depotâs Q3 results to be similar
īļ It may be a challenge to continue to see such growth in 2019 as
residential investment growth rate will decelerate to 1.1% in Q4
īļ Home Depotâs performance relies partly on the stability of the housing,
residential construction and home improvement markets
īļ These markets have been resilient recently but can experience wild
swings over the course of a short time
īļ Increase in interest rates will make mortgages more expensive and will
likely slow down the housing market
īļ June of 2018 saw a decline of US housing starts by 12%, building
permits by 2.2% and multi-family housing segment by 19.8%
Recent Housing Market Trends
9. Housing Market and Weather
Unrecognized Major Drivers of the Housing Market
īļ Recent focus and probable over focus has mainly been on the rise of
interest rates, however, 30-year mortgage rates are near 30-year lows
and buyer confidence is at an all time high
īļ Average age of a first-time homebuyer is 33 years old which is the age
of the oldest millennial population who make up about 34% of the US
population
īļ New home inventory is at an all time high which is beneficial for HDâs
business
īļ Existing home inventory is declining at an accelerating rate which will
increase sales volume and home prices, leading to a rise in customers
and revenues
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix
īļ Specifically extreme weather events impact revenues and stock price
īļ Signs point toward El NiÃąo forming in 2019
īļ In preparation for Hurricane Florence Home Depotâs stock rose 3.7%
Weather impact on Home Depotâs Revenues
$63.92
$91.15
10. High Entry Barriers Industry and Diversification
Home Improvement Industry Saturation
īļ Since the home improvement industry is nearing saturation thus
making sure brand equity is highly valued by customers cementing
HDâs position and stability
īļ Massive amount of capital and expertise are required to open stores
and thrive in an industry where the name is valued so highly
Home Depotâs Business Cycle
īļ Has a great ability to perform throughout the whole business cycle
īļ In weak economic times Home Depot will gain revenue from DIY
products and services
īļ In strong economic times Home Depot will gain more revenue from
professional sales
īļ Highly diversified customer base provides company stability
īļ 45% of sales come from professionals
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix
12. Intrinsic Valuation
Valuation commentary Traditional DCF Sensitivity
2019E 2020E 2021E 2022E 2023E
Revenue $107,967 $115,525 $123,612 $132,265 $141,523 7.00%% growth 7.00% 7.00% 7.00% 7.00%
EBITDA 12,853.7 14,582.2 15,917.1 17,517.7 18,744.0 9.89%% margin 11.91% 12.62% 12.88% 13.24% 13.24%
Less: Depreciation (1,080) (1,155) (1,236) (1,323) (1,415)
EBITDA 11,774.0 13,427.0 14,681.0 16,195.1 17,328.7 10.14%% margin 10.91% 11.62% 11.88% 12.24% 12.24%
Taxes (3,243) (3,475) (3,723) (3,990) (4,275)
EBIAT 8,530.9 9,952.1 10,957.7 12,205.5 13,053.9 11.22%
Plus: Depreciation 1,080 1,155 1,236 1,323 1,415
Less: CapEx (1,620) (1,733) (1,854) (1,984) (2,123)
Less: Change in NWC 522 250 44 (76) (82)
Unlevered Free Cash Flow 8,513.2 9,624.3 10,384.0 11,468.0 12,264.7 9.56%
Discount Period 0.5 1.5 2.5 3.5 4.5
Present Value of Projection Period 8,170 9,624 10,384 11,468 12,265
Present Value of Projection Period 51,911
Projection Period CAGR
('19-'23)
($ in billion except per share data)
īļ Revenue continue to grow at 7% with the profit margin of 15%
īļ With strong stop in opening brick-and-mortar locations, CapEx might
decrease from 1.9% of Revenue in 2018 to 1.5% of Revenue
īļ New tax policy reduces the tax expenses
īļ The implied value of a share is $187.06
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix
VND 0 11.7x 12.2x 12.7x 13.2x 13.7x
7.4% 159.87 159.87 159.87 159.87 159.87
7.9% 187.06 187.06 187.06 187.06 187.06
8.4% 187.06 187.06 187.06 187.06 187.06
8.9% 159.87 159.87 159.87 159.87 159.87
9.4% 120.98 120.98 120.98 120.98 120.98
0.00 2.50% 2.75% 3.00% 3.25% 3.50%
7.4% 137.66 146.22 155.75 166.43 178.46
7.9% 158.65 169.50 181.72 195.62 211.53
8.4% 158.65 169.50 181.72 195.62 211.53
8.9% 137.66 146.22 155.75 166.43 178.46
9.4% 106.45 112.13 118.33 125.13 132.62
WACC
Enterprise Value
EBITDA Exit Multiple
WACC
Perpetuity Growth Rate
13. Multiples Analysis
($ in billion except per share data)
īļ LOW is the biggest competitor
īļ With the advantage of market share, both domestically and
internationally, HD does not have many competitor in the home-
improvement industry
īļ Implied value of a share is $238.94
Company Name Ticker
Current Share
Price
% of 52-wk.
High
Market Cap.
Enterprise
Value
LTM Revenue LTM EBITDA
LTM
EV / EBITDA
LTM
P/E
LTM
EPS
LTM EBITDA
Margin
Lowe's Companies Inc. (NYSE: LOW) 109.74 93.24% 89 106.34 70.51 8.05 13.22 23.08 4.75 11.42%
Kingfisher PLC (U.K.: KGF) 249.9 68.28% 5.3 5.37 11.73 0.832 6.45 13.66 18.3 7.09%
Floor & DÊcor Hldgs (NYSE: FND) 28.58 49.04% 2.78 3.25 1.57 0.17838 18.2 20.97 1.36 11.36%
1st Quartile 49.04% 2.8 3.3 1.6 0.2 6.5 13.7 1.4 7.09%
Median 68.28% 5.3 5.4 11.7 0.8 13.2 21 4.8 11.36%
3rd Quartile 93.24% 89 106.3 70.5 8.1 18.2 23.1 18.3 11.42%
Home Depot, Inc. (NYSE: HD) 196.38 91.16% 224.69 259.44 104.32 17.26 15.03 23.16 8.6 16.55%
Valuation commentary
1st Quartile Median 3rd Quartile
Implied Price 117.82 180.60 198.66
Upside -40.00% -8.04% 1.16%
1st Quartile Median 3rd Quartile
Implied Price 112.18 207.83 279.21
Upside -42.88% 5.83% 42.18%
P/E
EV/EBITDA
Implied Valuation
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix
14. Situation Analysis
S W
TO
īļ Stellar management team
īļ E-commerce and Amazon havenât
affected sales too much
īļ Has a 58% market share compared to
just 39% for Lowes
īļ Current CIO is former eBay executive
providing invaluable experience when
expanding in to e-commerce
īļ Has the option to expand in
international operations
īļ Just acquired Interline with a focus on
the MRO market combining only 5% of
the market share
īļ Heavily dependent on macro
economic trends
īļ Home improvement industry is near
saturation
īļ Rising interest rates is likely to lead
in a decline in the housing market
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix
15. Investment Thesis
Strong presence
and
infrastructure in
North America
īļ Incredibly high fixed assets and a strong
presence in North America
īļ Strong stop on building new stores in the last 3
years
īļ Home Depot sells products that most customers
buy in person which protects sales from Amazon
īļ Despite the protected threat from e-commerce,
HD is expanding into their own online stores
īļ HD caters to business professionals buying big
ticket items that are bulky and expensive to ship
Macroeconomic
trends that
greatly impact
sales and
opportunities
īļ Overall outside forces have only positively
effected sales or business but future market
trends may have a negative impact
īļ Heavy dependence on the housing market
īļ Tariffs could hurt sales
Valuation Range
Recommendation
120 145 170 195 220 245 270
DCF Perpetuity Growth
DCF Exit Multiple
Comparables EV/EBITDA
Comparables P/E
52-Wk trading range
īļ We recommend a HOLD of Home Depot with a potential
upside of approximately 11%; however, be cautious
regarding macroeconomic trends that greatly impact
revenue and profit margins
Operate in a
niche market
that is protected
from the threat
of e-commerce
Current Price
$196.38
Target Price
$217.87
Investment Thesis Company Overview Growth Opportunities
& Drivers
Valuation Risk &
Final thoughts
Appendix