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Demystifying Digital: Brand Marketing on Facebook   Presented by  @Jeff Ragovin Chief Revenue Officer Buddy Media  1
FACEBOOK - The Business case  Facebook is the “blue whale” of the internet ,[object Object]
Gaining 30M new members monthly
650M users worldwide;
700B minutes/month
30B pieces of content shared monthly2 Facebook Marketshare  (United States)
Drive Engagement with Tune in 3
4 Give your fans tools so they can share
Grow with a grassroots approach 5
Engage with Great content 6
FOSTER CONVERSATIONS WITH FANS 7
USE OWNED MEDIA TO DRIVE FANS (TV) 8
Get Fans to weigh in! 9
Make it fun 10
SCALE GLOBALLY TO EVERY COUNTRY 11 	Dynamically serve experiences based on users’ location
Show Different content based on language 12 ENGLISH SPANISH
Help them make decisions!
USE FACEBOOK AS A CRM CHANNEL 14 14

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Hkd2 london buddy media_jeff ragovin

Editor's Notes

  1. Facebook is not another marketing channel, it is the marketing channel and it needs to be incorporated into everything you do in a holistic and systematic manner.