What is a book? What implications do new digital formats and communications media have for our answer to this question? Kudos enables authors to connect books to related materials in all media, to expand their appeal and discoverability. Slides from a presentation given to the Faculty of Humanities and Social Sciences at the University of Liverpool, for Academic Book Week 2015 (10th November 2015).

1. Helping your book
stand out
#acbookweek @charlierapple

2. What is a book?

3. long,
papery
blog?
What is a book?
#acbookweek

4. a series of
texts?
What is a book?
#acbookweek

5. an iPad
that does not
work?
What is a book?
#acbookweekhttps://www.youtube.com/
watch?v=aXV-yaFmQNk

6. an app?
What is a book?
#acbookweek

7. What is a book?
#acbookweek
Not just a
bag of
words
Andrew Stauffer, University of Virginia

8. objects that have been marked by
pencils and time and coffee cups and
the oils from our skin
What is a book?
#acbookweek http://www.theatlantic.com/technology/archive/2014/05/what-is-a-book/361876/

9. “Marginalia, inscriptions, photos,
original manuscripts, letters,
drawings, and many other
unique pieces of data”
What is a book?
#acbookweek www.booktraces.org/

10. What is a book?
#acbookweek

11. © Debbie Wingfield
What is a book?
#acbookweek

12. © Debbie Wingfield
What is a book?
#acbookweek

13. 13
EXPLAIN SHARE MEASUR
E
3 easy
steps

14. Explain
Explain the
publication in plain
language, and link it
to related resources
that further help to
explain it or set
it in context
Alternative title
– more
meaningful
outside context
of wider book
Simple
summary of
what the work
is about and
why it’s
important
14

15. 15
Explain
⇒ http://bit.ly/kudos-baby-farm

16. Explain
16
Perspectives –
where the voice
of each
individual
author can
come through

17. Explain
⇒ http://bit.ly/kudos-chile-quake

18. All manner of
related links
including
ongoing
research and
related
merchandise!
18

19. Explain
⇒ http://bit.ly/
kudos-game-art
Liverpoolexample

20. Explain
Connections to
related
materials
created post-
publication

21. Connections to
related
materials
created post-
publication

22. How Kudos is different – explaining
The glaucoma-associated olfactomedin domain of myocilin
(myoc-OLF) is a recent addition to the growing list of
disease-associated amyloidogenic proteins. Inherited,
disease-causing myocilin variants aggregate intracellularly
instead of being secreted to the trabecular meshwork,
which is a scenario toxic to trabecular meshwork cells and
leads to early onset of ocular hypertension, the major risk
factor for glaucoma. Here we systematically structurally
and biophysically dissected myoc-OLF to better
understand its amyloidogenesis. Under mildly destabilizing
conditions, wild-type myoc-OLF adopts non-native
structures that readily fibrillize when incubated at a
temperature just below the transition for tertiary unfolding.
With buffers at physiological pH, two main endpoint fibril
morphologies are observed: (a) straight fibrils common to
many amyloids and (b) unique micron-length, ~ 300 nm or
larger diameter, species that lasso oligomers, which also
exhibit classical spectroscopic amyloid signatures. Three
disease-causing variants investigated herein exhibit non-
native tertiary structures under physiological conditions,
leading to a variety of growth rates and a fibril
morphologies. In particular, the well-documented D380A
variant, which lacks calcium, forms large circular fibrils.
Two amyloid-forming peptide stretches have been
identified, one for each of the main fibril morphologies
observed. Our study places myoc-OLF within the larger
landscape of the amylome and provides insight into the
diversity of myoc-OLF aggregation that plays a role in
glaucoma pathogenesis.

23. How Kudos is different - explaining
people within your field
to skim and scan more publications
people in adjacent fields
to understand the relevance of your work
to what they are doing
people outside academia
to get a handle on research and
apply it in non-academic ways
people searching lay keywords
to find publications otherwise “hidden” from them
people who can access it
to actually understand it!
Easier for

24. 24
Sharing
?
Kudos generates
trackable links for
you to share via
your email, web and
social networks; this
gives you unique
insight into which
tools are most
effective

25. Share
More insight
about your
sharing
25 clicks on this link
11 retweets
270+ views of page
on Kudos 25

26. Share
Generating
click throughs
to your full text
online or
purchase
options for print

27. Finding topical
reasons to (re-
)share your
work

28. Measuring
Compare
different
channels
24 clicks in
Facebook
44+ views on Kudos
(1 week)
28

29. Measure
Liverpoolexample
Mapping your efforts
against metrics:
clicks, views,
downloads,
altmetrics, citations

30. Measure

31. Measure

32. How Kudos is different – measuring
Gathering multiple
publication metrics
Mapping these directly
against communication
actions to show how
simple efforts generate
worthwhile results
Across all publishers and
all communications
media / networks
(avoiding “walled garden”
metrics that only reflect
a subset of the community)
usage of full-text
articles tripled
for those authors
using the Kudos
tools
http://www.emeraldgrouppublishing.com/
about/news/story.htm?id=6247

33. How Kudos is different – sharing
?
Mentions
“
”
Shares
Bookmarks
Views
Clicks
Downloads
Citations
Traditional
media
You might already be
actively sharing your
work via one or more
of these channels

34. How Kudos is different – sharing
?
Mentions
“
”
Shares
Bookmarks
Views
Clicks
Downloads
Citations
Traditional
media
And you might
already be looking at
the performance of
your work

35. How Kudos is different – sharing
?
Mentions
“
”
Shares
Bookmarks
Views
Clicks
Downloads
Citations
Traditional
media
But how do you know what
effect your efforts to
share your work
are having on its
performance
?

36. How Kudos is different – sharing
?
Mentions
“
”
Shares
Bookmarks
Views
Clicks
Downloads
Citations
Traditional
media
But how do you know what
effect your efforts to
share your work
are having on its
performance?
connects the dots!

37. Effort?

38. Effort? Time taken to
explain, enrich and
share articles is
not onerous;
metrics help
provide a ‘reward’
for the effort
involved

39. 39
“Bookstack
serendipity”

40. In conclusion

41. Books don’t have to be static

42. They can be brought to life

43. 43
And that will help to broaden readership

44. 44
A new article you want to let people know about
A book chapter to which you want to draw attention
Some research you want to set in a new context
Some work you felt was overlooked
A publication that relates to a current news story
www.growkudos.com/go/livhss
EXPLAIN … SHARE … MEASURE …

45. 45
www.growkudos.com/go/livhss
 DON’T claim everything you’ve ever
published straight away – try the system
out with just one or two publications
 DO connect your Kudos account with your
ORCID if you have one, to streamline the
claiming process
 DON’T forget to look back tomorrow
to see the results of your efforts
 DO try it out for more of your publications
once you’ve proven that it works!