SlideShare a Scribd company logo
Page 1 915-3060-02 Rev. N, December 2013www.ixiacom.com
Helping Businesses Grow
Growing your business in existing markets and
expanding into new ones business brings with it many
challenges. Having access to experienced marketing
services and support will help you solve many of these
challenges.
We support you with an end-to-end concept; from
defining the business strategy, creating compelling
value propositions to delivering sales and marketing
programs.
How Exactly?
Delivery of our business development services is
based upon a structured approach that covers four
areas.
•	 Strategy: Research, Business & Marketing Planning
•	 Operations: Communications, Local Marketing
•	 Tactics: Lead Generation, GTM Programs, Events
•	 Operational Excellence: Business Optimisation
Each is incorporated into the 'Business Development
Programme' to ensure success. You choose which
areas you want support for, and how much support.
We work with you to help you define and plan
your strategy, to research trends and assess the
competition. A key step is the creation of your value
proposition and your messaging.
Effective messaging is essential for your tactical and
operational direction. It provides the structure around
which your marketing and sales programmes are
created and executed.
Building the Marketing Plan
The 'Business Development Programme' foundation
is used to put together the Marketing Plan. This will
detail what you are selling, your branding, pricing
strategy, as well as the marketing tactics to be
leveraged to generate new business. And it comes
with a schedule detailing all your marketing activities.
We deliver On-Demand Marketing
There are many operational tasks that we can deliver
these include, for example:
•	 Writing and producing
•	 Brochures
•	 Flyers
•	 Data sheets
•	 Producing success stories and case studies
•	 Creating graphics and content for promotional
assets
•	 Designing roll up banners, event stand graphics
•	 Creating web written content
•	 Designing layout and branding of web pages
•	 Preparing and issuing press releases
•	 Writing and placing promotional articles
•	 Creating and executing lead generation
campaigns
•	 Email
•	 Social media
•	 Digital and/or print advertising
•	 Designing logos
•	 Corporate branding 'look and feel'
•	 Identifying reseller partners to sell through
Tried and Trusted
In addition to our team we also provide access to our
pool of tried and tested suppliers for printing, web
page programming, promotional giveaways, roll up
banners, video testimonial recording and more.
We quality check all deliverables, ensure that costs are
the most competitive in the market and work within
your budget.
The Bottom Line
By utilising our expertise, experience and skills you
gain access to unrivalled marketing resources that free
up your own resources to focus on your core activities
.
Tel: 07858 929 008
For more information: www.avizent.co.uk
On-Demand Marketing
Have you the marketing resources needed
to generate plenty of sales leads?

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Have you the marketing resources needed to generate plenty of sales?

  • 1. Page 1 915-3060-02 Rev. N, December 2013www.ixiacom.com Helping Businesses Grow Growing your business in existing markets and expanding into new ones business brings with it many challenges. Having access to experienced marketing services and support will help you solve many of these challenges. We support you with an end-to-end concept; from defining the business strategy, creating compelling value propositions to delivering sales and marketing programs. How Exactly? Delivery of our business development services is based upon a structured approach that covers four areas. • Strategy: Research, Business & Marketing Planning • Operations: Communications, Local Marketing • Tactics: Lead Generation, GTM Programs, Events • Operational Excellence: Business Optimisation Each is incorporated into the 'Business Development Programme' to ensure success. You choose which areas you want support for, and how much support. We work with you to help you define and plan your strategy, to research trends and assess the competition. A key step is the creation of your value proposition and your messaging. Effective messaging is essential for your tactical and operational direction. It provides the structure around which your marketing and sales programmes are created and executed. Building the Marketing Plan The 'Business Development Programme' foundation is used to put together the Marketing Plan. This will detail what you are selling, your branding, pricing strategy, as well as the marketing tactics to be leveraged to generate new business. And it comes with a schedule detailing all your marketing activities. We deliver On-Demand Marketing There are many operational tasks that we can deliver these include, for example: • Writing and producing • Brochures • Flyers • Data sheets • Producing success stories and case studies • Creating graphics and content for promotional assets • Designing roll up banners, event stand graphics • Creating web written content • Designing layout and branding of web pages • Preparing and issuing press releases • Writing and placing promotional articles • Creating and executing lead generation campaigns • Email • Social media • Digital and/or print advertising • Designing logos • Corporate branding 'look and feel' • Identifying reseller partners to sell through Tried and Trusted In addition to our team we also provide access to our pool of tried and tested suppliers for printing, web page programming, promotional giveaways, roll up banners, video testimonial recording and more. We quality check all deliverables, ensure that costs are the most competitive in the market and work within your budget. The Bottom Line By utilising our expertise, experience and skills you gain access to unrivalled marketing resources that free up your own resources to focus on your core activities . Tel: 07858 929 008 For more information: www.avizent.co.uk On-Demand Marketing Have you the marketing resources needed to generate plenty of sales leads?