These are the OLD WAYS! Technological advances have made access to the internet available on more and more devices. You could only send email from a computer linked to the internet once upon a time, now you can send and receive mail from a mobile!! A lot of the newest innovations require that you simple can connect to the internet as the applications are all web based. This is new media
All of these are examples of different new media From Social Networking Sites like, Facebook, Bebo, MySpace, Friends ReUnited, To Social Book Marking – reddit, del.icio.us, digg, Photo & Video Sharing – Flickr, Photobucket, You Tube, Blog’s Wiki’s – Wikipedia Application Sharing – Google Apps Skype ooVoo More information about any of these new media applications can be found on the internet, and there is a particularly good site by Common Craft where they have a whole range of Explanations in Plain English about various media! Show some live examples.
Wood Green Animal Shelter. Not picked as an example of whats good/bad just it was a charitable organisation that has lots of presence in different places to get the message across about what they do, how they do it and that they need volunteers and monetary donations to survive. Main Web Site Facebook Page Can follow them on Twitter And a couple of items posted on YouTube
New Media is Free (or where a charge is applicable it is low) Your audience is potential every internet connected person on the planet You can post an idea or a ‘message’ and once people discover it and tell their friends about it, and they then tell there friends the dissemination of information becomes exponential. Also some one will come across your idea, and may see a way of getting the message across better, or how they can adapt it to make a difference in their locale. Every one is talking about new media! It’s the big ‘buzz’ which in itself
If you are not a regular user of PC technology and/or the Internet in general it can appear very daunting. However with New Media being Web Based it means that more people can use the same applications regardless of operating system or browser. Have a clear plan of what you want to use NM for. Otherwise you can find your are spending more time playing with the ‘technology’ than actually using it! It may have been a great idea for you to create a page on Bebo at the start of a campaign but in fact Facebook may be social networking site of choice for your audience when you come to launch * this needs to be tempered by saying its not quite as fickle as fashion, WAGS, and who gets in Hello mag!
A campaign is only as successful as the research and planning that provides its foundation. Often requires working with colleagues and partners and can mean a lot of extra time in trying to find time for meetings so you can work collaboratively. Its not just the meeting time it’s the travel time etc. Sometimes face to face meetings are needed especially in the early stages of a campaigns development But once things advance to the preparation and pre delivery stage it’s more about getting things checked for accuracy, comment, ensuring you are staying ‘on message’ etc. There are some new media tools that can be of assistance in making this easier, productive and time consuming.
ooVoo A free video conferencing application. That is downloadable/installable from the web. Each user requires a web cam and some type of microphone – mic head set, or PC mike, or in some cases web cams have a mic built in – especially those that are designate as Skype web cams. You can include up to 6 people in a call. But it can be a cheap and effective way of having a meeting with out leaving the office!
ooVoo A free video conferencing application. That is downloadable/installable from the web. Each user requires a web cam and some type of microphone – mic head set, or PC mike, or in some cases web cams have a mic built in – especially those that are designate as Skype web cams. You can include up to 6 people in a call. But it can be a cheap and effective way of having a meeting with out leaving the office!
Doodle Very simple tool that makes planning meetings easier. Especially when it involves people not from the same organisation.
ooVoo Google Apps Doodle
Google Apps A method of sharing documents easily, securely. It saves a lot of fiddling about emailing documents backwards and forwards.
ooVoo A free video conferencing application. That is downloadable/installable from the web. Each user requires a web cam and some type of microphone – mic head set, or PC mike, or in some cases web cams have a mic built in – especially those that are designate as Skype web cams. You can include up to 6 people in a call. But it can be a cheap and effective way of having a meeting with out leaving the office!
New Media is Free (or where a charge is applicable it is low) Your audience is potential every internet connected person on the planet You can post an idea or a ‘message’ and once people discover it and tell their friends about it, and they then tell there friends the dissemination of information becomes exponential. Also some one will come across your idea, and may see a way of getting the message across better, or how they can adapt it to make a difference in their locale. Every one is talking about new media! It’s the big ‘buzz’ which in itself
Campaigning is about having a message that you want to communicate. Sometimes you need to get this message to a particular group of people some times you need to let as many people know as possible. Contacting key people directly or drumming up a ground swell of support so that one voice becomes many so that voice has more of chance of being heard.
Media Trust – Authors of a publication called How To Use New Media NCVO Common Craft – a visual glossary of all things new media Ict east – The website of the Regional ICT Champion
New Media is Free (or where a charge is applicable it is low) Your audience is potential every internet connected person on the planet You can post an idea or a ‘message’ and once people discover it and tell their friends about it, and they then tell there friends the dissemination of information becomes exponential. Also some one will come across your idea, and may see a way of getting the message across better, or how they can adapt it to make a difference in their locale. Every one is talking about new media! It’s the big ‘buzz’ which in itself
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