This document provides information about Mercy Crespo and her promotional product company. She has over 18 years of experience in sales, marketing, advertising, and design in the promotional products industry. She works directly with clients to find unique and effective promotional campaigns. The company offers various resources and services to help clients with their promotional needs including online and traditional marketing support, product sourcing, art and design, and fulfillment. They aim to provide excellent customer service and ensure client success.

1. Bright Ideas. Brilliant Results.®

2. Guaranteed Service –
Mercy Crespo
• Expertise developed over decades of dynamic growth in the
industry, while planning, developing and implementing successful
client promotional programs.
• Resources to aid in every aspect of your promotional marketing
plan.
– Online and traditional marketing support
– Employee incentive programs
– Time-sensitive promotions
– Global product sourcing
– Art and design creation
– Fulfillment services
• Service that reflects a personal commitment to the success of every
project for every client by being proactive and responsive -- and
excelling at tight deadlines!

3. Your Dedicated Account Executive
Mercy Crespo
954-423-1909
Mercy.Crespo@halo.com
www.mcpromotionsrus.com
Your South Florida Branding Expert
Over 18 years of Sales & Marketing experience in the promotional products industry with
an extensive background in marketing, advertising and design. I work hard to find
solutions to client's concerns and problems. I use my creative talents to create unique
and effective promotional product campaigns for a broad range of clients. I work directly
with the client using open and honest communication focusing on customer service.
Utilizing the latest and greatest technology, I am able to source the newest products and
the best solutions to always satisfy the client.

4. Branding Benefits
• Cost Management: Large buyers like (Company Name)
receive the lowest pricing in the country on our most
popular products through our exclusive “Best Sellers”
Program.
• Experience: Six decades of satisfied clients like
(Company Name).
• Brand Management: Creating consistency in logo use
throughout the (Company Name) organization.
• Comprehensive art and creative support for (Company
Name) internal and external branding campaigns
A partnership that
will increase the value of your brand providing exceptional ROI!

5. Complete Product Safety Compliance
Every order you place with HALO comes with
the most comprehensive product liability
protection available in our industry.
• We provide three levels of product liability for our valued clients.
1. We maintain over $2 million in product liability coverage on the products we sell. Our insurance
certification is available upon request.
2. We require an extensive indemnification certification from the manufacturers of our products. And,
our purchase orders require compliance with all federal, state and local product safety laws before
our orders are put into production.
3. We work with the most trusted labs--domestically and internationally--for product testing. Product
testing is available upon request, with costs absorbed by the client.
• Complete social compliance - We are active members of the Fair Labor Association
(FLA), and maintain a regional and international auditing network for workplace safety at
the point of manufacture for our products.
• Product safety specialists – we use a wide array of tools to protect each HALO client
on every order they entrust to us. This commitment, diligence, and protection defines the
HALO difference.

6. The Power of Promotional Products
Promotional Products Have A High Recall Rate
Compared To Other Advertising Mediums
27%
54%
76%
0%
20%
40%
60%
80%
Banner Ads
Print & TV Ads
Promotional
Products
• The recall rate for
promotional products
is 50% higher
because promotional
products are useful,
long-lasting and
appreciated.
• Promotional
products deliver an
emotive response
connected directly to
your brand.

7. The Power of Promotional Products
• Promotional Products Provide Long-
Lasting/Repeat Exposure
– 73% of recipients use the
promotional product they received at
least once a week
– 45% of recipients use the
promotional product they received at
least once daily
• Promotional Products Enhance Your
Company Image
– 76% of respondents have a more
favorable attitude towards the company
that gives them the promotional product
Source: Georgia Southern University Study
Promotional Products are useful, long-lasting and appreciated.

8. Who is HALO Branded Solutions?
• Industry leader in promotional products for over 55 years
• Dedicated 200 member corporate service team with decades of knowledge
and experience
• 700 creative, resourceful Account Executives who focus on implementing
effective marketing solutions
• Outstanding client relationships built on integrity, reliability and
professionalism
• National coverage with 15 sales offices and Account Executives in every
state
Experience. Teamwork. Integrity.

9. A Complete Focus On Our Clients’ Satisfaction
Over 40,000 clients around the country, around the world and around the corner.

10. Customer Care
• Genuine, professional customer
service staff providing prompt and
accurate information
• Best-In-Class ERP system provides
real time on-line order management
• Complete customer satisfaction with
guaranteed product quality delivered
with every order
• On-site fulfillment and merchandising
team, supported by on-line solutions
and new, state-of-the-art facilities
We combine our small-town Midwestern ethos with world class
technology to provide an exceptional buying experience.

11. Corporate Programs
• Fully integrated electronic
billing
• Order acknowledgements
provided for every order
(electronic and hard copy)
• 58,000 square foot fulfillment
center is centrally located
providing fast, economic
delivery anywhere in North
America.
• Inventory orders shipped within
24-48 hours with 99.8%
accuracy

12. Creative Marketing and Product Research
• Comprehensive Marketing Support:
Our design experts provide attractive,
functional ad campaigns to enhance
the impact of every product we sell
using traditional print, direct mail, multi-
media and on-line platforms.
• Merchandising: Our creative team
seeks innovative new products and
opportunities through trade shows,
visits with manufacturers and on-line
search tools.
• Procurement: Decades of experience
in global sourcing ensures the highest
quality products at the lowest possible
price on every order you place.
Our Creativity. Your Success.

13. HALO Online Solutions
• Experience: Two decades as the leader in
promotional on-line solutions
• Hardware: Powered by sophisticated
technology engines
• People: In-house web development team
offers customization capability with
exceptional responsiveness
Online Merchandise Programs Provide:
• Brand integrity, quality, and control
• Reduced costs, errors, and turnaround time
• A data management infrastructure that allows
information sharing across the enterprise
We are the leader in on-line promotional solutions.

14. HALO Online Solutions
Basic Features and Functionality
• Online Features
– Full catalog and
e-commerce capabilities
– Intuitive interface
– Search tools
– Secure transactions
– Online order confirmation
– Volume/tiered pricing
– Coupons, gift certificates
• Customer Care
– Phone and fax access
– E-mail support
• Marketing Support
– Creative tools and
strategies that drive
awareness and traffic
• Reporting
– Standard reports for
traffic, sales and
fulfillment
– Reporting customization
for added flexibility

15. Trust Us To Enhance Your Brand
• Personalized attention from an experienced account executive
• Full operations and marketing support from a team of 200+ dedicated
employees
• Expansive product sourcing with
pricing leverage
• Complete fulfillment capabilities
• Online and traditional solutions
• Promotional flexibility
• Over 55 years of complete client satisfaction.
Bright Ideas. Brilliant Results.®