SlideShare a Scribd company logo
!  PSA’s: newsletters/radio
!  Social Media
!  Facebook
!  Twitter
!   Establish their presence in St. John’s County
!   Learn how to attract followers on social media; perhaps starting out with simple
tweets with event build dates, donation opportunities or sponsorship.
!   Present information that incites a call to action
!   Engage in conversations with their current followers on Twitter and Facebook
!   These steps will help Habitat for Humanity gauge where they lie within their
community and may help them see an increase in volunteerism and participation.  
!   • 64% of the survey and focus group participants were female
!   • 60% of participants said they would volunteer if transportation was provided
!   • 84% of participants are aware of Habitat for Humanity
!   • 56% of participants do not volunteer
!   Majority of participants heard about HFH through friends and family or their
school

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Habitat For Humanity

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  • 10. !  PSA’s: newsletters/radio !  Social Media !  Facebook !  Twitter
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  • 20. !   Establish their presence in St. John’s County !   Learn how to attract followers on social media; perhaps starting out with simple tweets with event build dates, donation opportunities or sponsorship. !   Present information that incites a call to action !   Engage in conversations with their current followers on Twitter and Facebook !   These steps will help Habitat for Humanity gauge where they lie within their community and may help them see an increase in volunteerism and participation.   !   • 64% of the survey and focus group participants were female !   • 60% of participants said they would volunteer if transportation was provided !   • 84% of participants are aware of Habitat for Humanity !   • 56% of participants do not volunteer !   Majority of participants heard about HFH through friends and family or their school