How to manage your governing board and team more effectively. How to develop or evolve a business plan based on an innovative vision. How to develop a Team Charter (a document that embeds the vision in the People, Processes, Products, Projects, Policies and Performance indicators). Gregoire PavillonExecutive DirectorEuropean Association for the Study of the Liver. www.associationscongress.com

1. HOST SPONSORS
#ACIE15 ORGANISED BY
Executive Director
Creative Leadership:
how EASL transformed its fortunes at 50
GREGOIRE PAVILLON
European Association for the Study
of the Liver
© Associations Network 2015

2. EASL
Creative Leadership:
how EASL transformed its fortunes at 50

3. Middle
Where are important decisions made?
Bottom
Top

4. What you do doesn’t matter…
…what matters is how and why you do it

7. A changing landscape
“The existing business models in the medical
association world are archaic. Associations who
fund their activities with congress profits will no
longer be able to do so in the very near future”
Anna Frick, Novartis, 2014

8. Expand or contract?
Time
Second Youth
Start-up
Youth
GrowingPains
Maturity
Decay
€

9. • 1,500+ surveyed
• 100+ interviewed
• 70+ websites
• 10 goals
• 7 pharma companies
• 5 strategies
• 3 key initiatives
• 1 vision

10. Challenges
1. Generate income: adapt to regulation, HCV solution, competition
2. Attract delegates: become pharma independent.
3. Engage future: enable millennials to contribute.

11. 90% of the world’s information has
been produced in the last 2 years

12. CREATIVE LEADERSHIP
Turn followers
into leaders to
release potential

13. “Happiness actually fuels success… not
the other way round.”
Shawn Achor

14. “The best workplaces are those where
every staff member is encouraged and
recognized for coming forward with
constructive ideas and suggestions.
Whether you think of that as a 'flat'
organization or as one without walls, the
benefits are obvious. People are more
effective and engaged, and innovation
can emerge more easily.”
Mark Dybul, The Global Fund

15. CREATIVE LEADERSHIP
Strategy
Vision
Tactics

16. One Vision
To be the Home of Hepatology
so that all who are involved with liver disease
can realize their full potential
to cure and prevent it.

17. Growth Charter
Embed vision in
people, process, policies,
performance indicators
1. Clarifies Focus
2. Accelerate Productivity
3. Generates Value
4. Increase Creativity
5. Generates Agility
6. Increases Loyalty

18. From
Europe
HCV
Offline
Passive
Congress
Industry
Top-down
The European
Home of Hepatology
To
International
Other diseases
Online
Active
Education
Community
Bottom-up
The Home of Hepatology

19. THANK YOU !

20. HOST SPONSORS
#ACIE15 ORGANISED BY
www.associationscongress.com
www.associationsnetwork.org