This document discusses how 17 Media, a fast-growing live streaming app startup, implements Site Reliability Engineering (SRE) practices to ensure service reliability and enable their engineering team to work quickly. It outlines how 17 Media defines expectations for availability and downtime, sets up monitoring and on-call policies, maximizes development speed while minimizing risk through practices like continuous integration and canary releases, learns from failures through blameless postmortems, and tracks and analyzes outages. The conclusion states that SRE practices have helped ensure the service's availability while allowing the technical team to develop and release faster.