The job description of this role can help you understand how to become a Google Ads expert so you can set out on the right path and achieve success.
A perfect job description template must include the job overview, level, and experience required, desired qualifications, and responsibilities for the role.
An expert Google Ads specialist manages and optimizes Google AdWords campaigns. They are responsible for creating, updating, monitoring the ad copies, adjusting the keywords, finding the suitable bids, and other important aspects of an organization’s online marketing strategy.
An introduction to google ads management for budgets under 500Rachel Fredrickson
If you're a small business owner that's just getting into Google Ads, you'll benefit from taking a look at this overview of Google Ads Management for budgets under $500. Spending your marketing dollars wisely is important as a small business owner and I hope this overview has some helpful tips for you!
How to Hire a perfect PPC Executive for your organisationHireQuotient
1.Define Your Requirements
Begin by outlining the specific objectives of your PPC campaigns. Determine what success looks like for your campaigns, whether it’s increasing clicks, conversions, or achieving a lower cost-per-click (CPC).
2. Create a Comprehensive Job Description
Draft a job description that includes responsibilities such as setting up PPC campaigns, managing daily account maintenance, conducting keyword research, optimizing ads, and tracking metrics to assess performance and budget alignment.
3. Explore Various Recruitment Channels
If you have an AI-based tool like EasySource, you can discover candidates based on your requirements in a matter of minutes. Additionally, consider participating in online forums and PPC groups to directly engage with active professionals in the field.
4. Screen for PPC Campaign Management Skills
During the screening process, prioritize candidates with demonstrated experience in managing PPC campaigns, including hands-on experience with bidding strategies and ad optimizations
5.Engage Short-listed Candidates
For crafting effective outreach messages, consider using EasySource’s Candidate Engagement Module.
6.Assess Tactical Skills and Strategic Thinking
EasyAssess to help you get a comprehensive idea of a candidate's skills. You can look through Hirequotient's extensive library of skill assessments for the role of your choice and requirement.
7.Evaluate Problem-Solving and Adaptability
Assess how candidates handle changes in campaign performance and adapt their strategies to meet evolving market conditions and business objectives. Discuss hypothetical scenarios to understand their problem-solving approach and flexibility.
8.Check References
Reach out to previous employers or clients to verify the candidate’s track record, reliability, and effectiveness in managing PPC campaigns. This step can provide valuable insights into their professional capabilities and impact.
9.. Make a Competitive Offer
Once you’ve identified the right candidate, extend an offer that reflects the value they bring to your organization. Include competitive compensation, benefits, and opportunities for career progression.
10.. Ensure a Smooth Onboarding Process
Implement a comprehensive onboarding process that acquaints the new PPC Executive with your team, current campaigns, and the specific tools and strategies your company employs. Proper onboarding is essential for enabling them to contribute effectively and quickly.
To read the full article, visit
https://www.hirequotient.com/how-to-hire/ppc-executive
PPC (Pay-Per-Click) management refers to the process of overseeing and optimizing paid advertising campaigns on search engines and other online platforms. In PPC, advertisers pay a fee each time their ad is clicked. Effective PPC management involves keyword research, ad creation, bid management, and continuous analysis to maximize the return on investment (ROI).
Generate more business with Google Advertising. At Search Engine People we provide services in internet marketing to help your brand stand out from competitors.
An expert Google Ads specialist manages and optimizes Google AdWords campaigns. They are responsible for creating, updating, monitoring the ad copies, adjusting the keywords, finding the suitable bids, and other important aspects of an organization’s online marketing strategy.
An introduction to google ads management for budgets under 500Rachel Fredrickson
If you're a small business owner that's just getting into Google Ads, you'll benefit from taking a look at this overview of Google Ads Management for budgets under $500. Spending your marketing dollars wisely is important as a small business owner and I hope this overview has some helpful tips for you!
How to Hire a perfect PPC Executive for your organisationHireQuotient
1.Define Your Requirements
Begin by outlining the specific objectives of your PPC campaigns. Determine what success looks like for your campaigns, whether it’s increasing clicks, conversions, or achieving a lower cost-per-click (CPC).
2. Create a Comprehensive Job Description
Draft a job description that includes responsibilities such as setting up PPC campaigns, managing daily account maintenance, conducting keyword research, optimizing ads, and tracking metrics to assess performance and budget alignment.
3. Explore Various Recruitment Channels
If you have an AI-based tool like EasySource, you can discover candidates based on your requirements in a matter of minutes. Additionally, consider participating in online forums and PPC groups to directly engage with active professionals in the field.
4. Screen for PPC Campaign Management Skills
During the screening process, prioritize candidates with demonstrated experience in managing PPC campaigns, including hands-on experience with bidding strategies and ad optimizations
5.Engage Short-listed Candidates
For crafting effective outreach messages, consider using EasySource’s Candidate Engagement Module.
6.Assess Tactical Skills and Strategic Thinking
EasyAssess to help you get a comprehensive idea of a candidate's skills. You can look through Hirequotient's extensive library of skill assessments for the role of your choice and requirement.
7.Evaluate Problem-Solving and Adaptability
Assess how candidates handle changes in campaign performance and adapt their strategies to meet evolving market conditions and business objectives. Discuss hypothetical scenarios to understand their problem-solving approach and flexibility.
8.Check References
Reach out to previous employers or clients to verify the candidate’s track record, reliability, and effectiveness in managing PPC campaigns. This step can provide valuable insights into their professional capabilities and impact.
9.. Make a Competitive Offer
Once you’ve identified the right candidate, extend an offer that reflects the value they bring to your organization. Include competitive compensation, benefits, and opportunities for career progression.
10.. Ensure a Smooth Onboarding Process
Implement a comprehensive onboarding process that acquaints the new PPC Executive with your team, current campaigns, and the specific tools and strategies your company employs. Proper onboarding is essential for enabling them to contribute effectively and quickly.
To read the full article, visit
https://www.hirequotient.com/how-to-hire/ppc-executive
PPC (Pay-Per-Click) management refers to the process of overseeing and optimizing paid advertising campaigns on search engines and other online platforms. In PPC, advertisers pay a fee each time their ad is clicked. Effective PPC management involves keyword research, ad creation, bid management, and continuous analysis to maximize the return on investment (ROI).
Generate more business with Google Advertising. At Search Engine People we provide services in internet marketing to help your brand stand out from competitors.
PPC Google AdWords Proposal Sample for Client PitchingeMarket Education
This PPC Google Ads proposal sample is for all digital marketing professionals who would like to have a simple and strong understanding format for client pitching.
In an ongoing effort to make creating campaigns on LinkedIn easier for everyday marketers, we've redesigned campaign manager to lead with objectives. Learn what's changing and hands-on tips for creating campaigns in the new experience.
Check out our other AdWords Training videos:
https://bit.ly/3eKFvSq
https://bit.ly/2ZN0UpX
https://bit.ly/3eQUNVT
https://bit.ly/30vi0I1
https://bit.ly/30krqFS
https://bit.ly/3eE8bwg
=================================================
Book a free digital marketing consultation ($200 Value): https://bit.ly/3iWx4Xs
Call Us: (888) 846-4937
=================================================
Visit Our Website: http://bit.ly/2Ufgjhl
Like Us on Facebook: http://bit.ly/2Htq2I3
Follow us on Twitter: http://bit.ly/2vCz6rt
Follow Us on LinkedIn: http://bit.ly/2yNzS2W
Subscribe to Our YouTube Channel!
#googleadwordscertificationtraining
#googleadwordstraining
#googleadwordsfundamentalstraining
#googleadwordstrainingforsmallbusiness
#googleadwordsessentialtraining
#ultimategoogleadwordstraining2020
#googleadwordscertificationtraining2020
NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading & best Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide. Our Curriculum/ Courses Are Designed with Practical knowledge are Fully For Job Orientation Bases. We have the best curriculum, trainers and unlimited practical hours on live project.
Measuring & Optimising Your Google Ads Performance James Lees
How do you measure how your Google Ads account is performing?
How do you optimise your Google Ads account to improve performance?
The Mabo Senior PPC Trainer, Matthew Soakell delivered a seminar with Google in Newcastle to answer those very questions.
Anvil's Pascal Inderabudhi presented at the quarterly lunch & learn seminar on paid media. From exactly what paid media is to an overview on how to use it, he covered all the bases in order to get anyone off and running with this own campaign.
Top Digital Marketing Company in India EmmaWalker88
Hiring a Top Digital Marketing Company in India is an excellent approach to establishing a presence across various internet marketing channels. Digital Dadi has a solid track record of generating the best traffic leads for your website for social media and other advertising campaigns. Visit digitaldadi.in to get the services of the Top Digital Marketing Company in India.
What Digital Marketing is Best For Your Business?Laura McDonald
A quick introduction to the different digital marketing channels, the pros and cons of each and how to start putting together a digital marketing strategy for your business.
Is Digital Marketing a Good Career Choice in Today's Digital Age?muskaanvig31
Digital marketing presents a compelling career choice, characterized by its dynamic nature and immense potential for growth. In today's digital age, businesses are increasingly relying on online platforms to connect with their target audiences, creating a high demand for skilled digital marketers. This field offers diverse opportunities, ranging from social media marketing and content creation to search engine optimization and email marketing. Professionals in this field enjoy flexibility in work arrangements, with many opportunities for remote work and freelancing. Moreover, digital marketing fosters continuous learning, as individuals need to stay updated with the latest trends, technologies, and algorithms to remain competitive. With experience and proficiency, digital marketers can command competitive salaries and access lucrative career advancement opportunities. The data-driven nature of digital marketing allows for precise tracking and measurement of campaign performance, enabling marketers to demonstrate tangible ROI to clients or employers. Additionally, digital marketing offers a global reach, allowing professionals to connect with audiences worldwide and break down geographical barriers. Overall, for individuals passionate about leveraging technology and creativity to drive business growth, digital marketing offers a rewarding and fulfilling career path.
An Introduction to Native Ads by Acquisio and Yahoo!Acquisio
More and more publishers such as Facebook, Twitter, LinkedIn, Microsoft, Yahoo, Pinterest, Instagram and the New York Times continue to innovate with their own proprietary ad formats and platforms.
Advertisers and agencies are faced with a dilemma - to focus on IAB ad formats and text ads and risk losing opportunities, or to roll up their sleeves and adopt the slew of new formats, also known as native ads - and risk working hard for little reward.
Real Estate Lead Generation (Google Ads) Case StudySachin Selvaraj
You can generate good amount of quality leads for your real estate business with the help of Google Ads.
With the help of this Lead generation case study you can learn how you can get leads for your real estate business.
If you want to grow your real estate business online & want any kind of help then just visit: https://yashus.in/domain-expertise/real-estate-digital-marketing-agency/
Salary Survey India 2024 Exploring Trends in Emerging Sectors.pdfNayantikaSrivastava1
The 2024 Salary Survey in India focuses on emerging sectors, providing valuable insights for employers. To understand salary trends and compensation packages aids strategic hiring decisions and ensures competitive and fair compensation to attract top talent.
Salary Survey 2024 For Employers to Hire Remotely From IndiaNayantikaSrivastava1
Not sure about how much to pay when hiring
top tech and digital Indian remote talents?
Check out the comprehensive analysis of hiring factors and
salary trends for various tech and digital roles.
PPC Google AdWords Proposal Sample for Client PitchingeMarket Education
This PPC Google Ads proposal sample is for all digital marketing professionals who would like to have a simple and strong understanding format for client pitching.
In an ongoing effort to make creating campaigns on LinkedIn easier for everyday marketers, we've redesigned campaign manager to lead with objectives. Learn what's changing and hands-on tips for creating campaigns in the new experience.
Check out our other AdWords Training videos:
https://bit.ly/3eKFvSq
https://bit.ly/2ZN0UpX
https://bit.ly/3eQUNVT
https://bit.ly/30vi0I1
https://bit.ly/30krqFS
https://bit.ly/3eE8bwg
=================================================
Book a free digital marketing consultation ($200 Value): https://bit.ly/3iWx4Xs
Call Us: (888) 846-4937
=================================================
Visit Our Website: http://bit.ly/2Ufgjhl
Like Us on Facebook: http://bit.ly/2Htq2I3
Follow us on Twitter: http://bit.ly/2vCz6rt
Follow Us on LinkedIn: http://bit.ly/2yNzS2W
Subscribe to Our YouTube Channel!
#googleadwordscertificationtraining
#googleadwordstraining
#googleadwordsfundamentalstraining
#googleadwordstrainingforsmallbusiness
#googleadwordsessentialtraining
#ultimategoogleadwordstraining2020
#googleadwordscertificationtraining2020
NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading & best Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide. Our Curriculum/ Courses Are Designed with Practical knowledge are Fully For Job Orientation Bases. We have the best curriculum, trainers and unlimited practical hours on live project.
Measuring & Optimising Your Google Ads Performance James Lees
How do you measure how your Google Ads account is performing?
How do you optimise your Google Ads account to improve performance?
The Mabo Senior PPC Trainer, Matthew Soakell delivered a seminar with Google in Newcastle to answer those very questions.
Anvil's Pascal Inderabudhi presented at the quarterly lunch & learn seminar on paid media. From exactly what paid media is to an overview on how to use it, he covered all the bases in order to get anyone off and running with this own campaign.
Top Digital Marketing Company in India EmmaWalker88
Hiring a Top Digital Marketing Company in India is an excellent approach to establishing a presence across various internet marketing channels. Digital Dadi has a solid track record of generating the best traffic leads for your website for social media and other advertising campaigns. Visit digitaldadi.in to get the services of the Top Digital Marketing Company in India.
What Digital Marketing is Best For Your Business?Laura McDonald
A quick introduction to the different digital marketing channels, the pros and cons of each and how to start putting together a digital marketing strategy for your business.
Is Digital Marketing a Good Career Choice in Today's Digital Age?muskaanvig31
Digital marketing presents a compelling career choice, characterized by its dynamic nature and immense potential for growth. In today's digital age, businesses are increasingly relying on online platforms to connect with their target audiences, creating a high demand for skilled digital marketers. This field offers diverse opportunities, ranging from social media marketing and content creation to search engine optimization and email marketing. Professionals in this field enjoy flexibility in work arrangements, with many opportunities for remote work and freelancing. Moreover, digital marketing fosters continuous learning, as individuals need to stay updated with the latest trends, technologies, and algorithms to remain competitive. With experience and proficiency, digital marketers can command competitive salaries and access lucrative career advancement opportunities. The data-driven nature of digital marketing allows for precise tracking and measurement of campaign performance, enabling marketers to demonstrate tangible ROI to clients or employers. Additionally, digital marketing offers a global reach, allowing professionals to connect with audiences worldwide and break down geographical barriers. Overall, for individuals passionate about leveraging technology and creativity to drive business growth, digital marketing offers a rewarding and fulfilling career path.
An Introduction to Native Ads by Acquisio and Yahoo!Acquisio
More and more publishers such as Facebook, Twitter, LinkedIn, Microsoft, Yahoo, Pinterest, Instagram and the New York Times continue to innovate with their own proprietary ad formats and platforms.
Advertisers and agencies are faced with a dilemma - to focus on IAB ad formats and text ads and risk losing opportunities, or to roll up their sleeves and adopt the slew of new formats, also known as native ads - and risk working hard for little reward.
Real Estate Lead Generation (Google Ads) Case StudySachin Selvaraj
You can generate good amount of quality leads for your real estate business with the help of Google Ads.
With the help of this Lead generation case study you can learn how you can get leads for your real estate business.
If you want to grow your real estate business online & want any kind of help then just visit: https://yashus.in/domain-expertise/real-estate-digital-marketing-agency/
Salary Survey India 2024 Exploring Trends in Emerging Sectors.pdfNayantikaSrivastava1
The 2024 Salary Survey in India focuses on emerging sectors, providing valuable insights for employers. To understand salary trends and compensation packages aids strategic hiring decisions and ensures competitive and fair compensation to attract top talent.
Salary Survey 2024 For Employers to Hire Remotely From IndiaNayantikaSrivastava1
Not sure about how much to pay when hiring
top tech and digital Indian remote talents?
Check out the comprehensive analysis of hiring factors and
salary trends for various tech and digital roles.
For global employers looking to hire talents from India, getting the right salary data has been a challenge. As a hiring platform, Uplers talks to 100+ companies every month, helping them find Indian talents. Understanding the importance of accurate salary data, we want to be your main source of valuable information.
Our guide covers 50+ positions in tech and digital roles, offering insights into competitive compensation packages to make your hiring process smooth. To ensure you hire the right fit at fair compensation, here is the recent India salary guide 2024
How Much to Pay When Hiring Top Indian Tech And Digital Talents in 2024NayantikaSrivastava1
The economic downturn in the United States in 2022 and the challenges faced by the European Union in 2023 have led to a need for strategic and flexible hiring approaches, especially for ambitious tech and digital agencies aiming to scale up. This has prompted tech and global companies to go beyond borders when hiring employees in India.
The Secret to India’s Tech Talent Network and Building an Efficient Remote Te...NayantikaSrivastava1
“In the last three years, global companies have started to hire aggressively from India to fuel their business development and support their talent acquisition strategies”. To deep-dive into this development and find out more about India’s proposition as a tech talent source, Jaymin Bhuptani, CEO & Founder of Uplers, was invited by David Hughson, CRO of Remofirst, a leading EOR company, to an insightful webinar on 27th July 2023.
The webinar, titled ‘How to Hire & Manage Remote Teams in India’, focused on how the country’s tech talent became the apple of the eye of global employers. The webinar explored a range of topics:
India’s potential as an economic giant and tech talent source
Common misconceptions surrounding Indian talent
Reliable strategies for setting up remote teams in India
Success stories of global employers who leveraged Indian talent
The role a Top talent plays in creating a successful business is unfathomable. Hence, 76% of global employers are now moving towards skill-based hiring, where candidates are judged on their knowledge and achievements, and not just education. 50% of these employers have also introduced role-specific tests.
This infographic will walk you through the key qualities of Indians due to which global companies are keen to hire them
Talent Availability in India What Makes Indian’s Top Choice For MNC’s.pptxNayantikaSrivastava1
India has been in the news recently. And no, it isn’t for its finger-licking curries or Bollywood. There’s something else that is emerging as a winner – Indian talents. The recent appointment of Parag Aggarwal as Twitter’s CEO has sparked this great debate as executives try to decode the reasons behind the rising number of Indian Tech Talent occupying key roles in Silicon Valley companies.
React and React Native are two popular development technologies at present, however, the debate of react vs react native has existed ever since their conception. React, or Reactjs, is primarily a web application development framework, whereas React Native focuses on mobile app development. But due to their similar names and origins, they are often confused with each other.
A talent can be defined with basic parameters, viz. education, experience, and skills. A top tech talent, on the other hand, goes beyond the conventional description and possesses a variety of other parameters, such as communication skills, problem solving abilities, adaptability, leadership, etc. To properly define a top tech talent, we will use these parameters and group them into combinations.
Effective remote team communication strategies are crucial for building a strong and cohesive remote culture. They help foster collaboration, enhance productivity, and ensure that every team member feels valued and connected, regardless of their physical location.
Uplers has a rigorous process for finding talent from the Indian talent ecosystem. Our platform has an optimized Tracking System to assist our clients in securing the best A-player from our network. Recruiting managers are advised to hire from Uplers due to its streamlined hiring process.
The whitepaper introduces a combination-based approach to defining top tech talent, assigning weightages to parameters based on their importance. By establishing a set of combination sets, organizations can evaluate candidates objectively and identify talents that align with their specific requirements. The paper provides an example of evaluating junior developers using combination sets, highlighting the comprehensive nature of the approach.
Cultural Differences You Need to Know Before Hiring Talent in IndiaNayantikaSrivastava1
Understanding the customs and cultural differences of India w.r.t your company and how things are conducted in the country will help you to streamline your hiring process. When you know their cultural customs and put effort into understanding, engaging, and communicating with the top talent, hiring and retaining Indian tech developers makes working with people from India more manageable.
How To Deal With Different Cultures In The Workplace: Hiring Indian TalentsNayantikaSrivastava1
Looking for ways to navigate cultural difference at work, this infographic will walk you through the different ways to bridge the cultural differences at work.
Uplers as a remote first hiring platform answers the most difficult question u201chow to hire remote developersu201d. This presentation will walk you through the entire procedure followed by Uplers to help you hire remote developers.
ndia is known for its diverse and highly skilled workforce, has emerged as a hub for top talents across various industries. But how can organizations effectively navigate this talent-rich landscape?
Here, we will explore the art of talent acquisition and unveil seven powerful talent acquisition strategies to attract and retain the best talents from India.
Remote Interview Questions To Ask When Hiring From India: A Guide For Global ...NayantikaSrivastava1
When hiring tech talents from India, you can’t overlook the aspect of asking the right (remote) interview questions. Companies have embraced remote work as a cultural shift in operations and have understood the importance of soft-skills, an inevitable quality to succeed in a remote environment. Something they screen through a remote interview process.
This presentation will walk you through the different remote interview questions to ask when hiring remotely
Talent Acquisition Strategies for Better Hiring in 2023 (1).pdfNayantikaSrivastava1
An effective talent acquisition strategy can help you hire Indian remote talent who aligns with the organization’s culture and goals, leading to a longer-lasting commitment.
The infographic covers the top talent acquisition strategies that Uplers has developed over the years to help businesses establish a productive workforce and remain competitive.
Building recession-resilient Companies Through Remote Hiring during US Recess...NayantikaSrivastava1
Remote hiring builds a recession-resilient company during US recession, it plays a huge role in understanding the market and tackling it effectively, if you are wondering what to do in a recession, this is how your company can be recession-proof with remote hiring when it comes to saving costs and battling it
Building recession-resilient Companies Through Remote Hiring during US Recess...
Google Ads Expert.pptx
1.
2. Google Ads Expert Job Description
A typical Google Ads Expert Job Description consists
of the following elements:
• Job Overview
• Responsibilities
• Job Qualifications and Skills
• Salary
3. What Is Google Ads Used For?
• Google Ads Editor for bulk changes to ads and
tracking ad performance.
• Ad extensions to add extra information with ads,
such as contact details, website link, or sale
campaigns of the business.
• The Reach Planner for forecasting the extent of ads
across Google’s video partners like YouTube.
4. Who is a Google Ads Expert?
A Google Ads expert is one who manages and optimizes campaigns of Google Ads. They have to have extensive
knowledge of how a pay-per-click campaign works and technical skills to create, manage, and optimize high-performing
advertisements.
5. Why Hire a Google Ads Expert?
• To Accomplish Setup Tasks
• To Create Bidding Strategies
• To Select the Right Keywords
• To Perform Quality Analysis
6. Google Ads Expert: Key Roles and Responsibilities
• A Google Ads expert typically starts by interacting with clients on their preferred outcome.
• The next step is trying to understand the targeted audience. You must make sure the right
demographic is being reached with the ad.
• The budget of the campaign must also be determined, which will help set realistic goals and
expectations. As a Google Ads expert, you also would not want to overshoot the client’s budget
and put them in a tough spot.