The document discusses the transformation of personal mobile devices into essential business tools, highlighting shifts in employee behavior and the need for companies to support a variety of devices. It outlines key strategies for successfully integrating mobile technology in the enterprise, including managing security while embracing employee choice, enhancing productivity, and ensuring compliance. The document emphasizes the importance of a seamless, secure approach to mobilizing the workforce and leveraging existing devices to improve operational efficiency and reduce costs.

1. Mobile Strategiesfor the EnterpriseAuthorizedAsia PacificRepresentative

2. Do not try this at home! Picture was staged in a non-moving vehicle with a professional stunt woman, well versed in multi-tasking.2

3. 3

4. AgendaWhat’s happening?

5. Key strategies

6. Steps to success

7. Why Good?

8. Next steps4

9. 5FromMobile Phones with basic browsing and messaging capabilities……toMobile Computers often with integrated telephony capabilitiesWhat’s Happening

10. 6Tablet &SmartphoneLaptopWhat’s HappeningNewLaptopNewDesktop

11. What’s HappeningPersonal mobile devices are rapidly evolving into business devices.Employees forward corporate email & files to personal accounts

12. They routinely disregard IT security standards

13. They adopt whichever device satisfies BOTH personal and work needs7

14. 8Smartphone use by age groupiPass Survey Results – Nov 2010

15. 9What’s HappeningRise of Consumer Apps……… raises expectations and demands for Enterprise Apps

16. 10What’s HappeningThe Mobile EnterpriseLine-of-Business (LOB) AppsCollaborative AppsEmailVoice MailLimited DeploymentBroad DeploymentProfit DriverCost Center

17. Employee Behavior Is Changing11ʻʻʻʻ“A wide variety of device models are entering the business domain, creating havoc for IT organizations…”Use Managed Diversity to Support Endpoint Devices― May 2010, Ken DulaneyMobile users are experiencing new levels of personal productivity

18. They are frustrated in their levels of professional productivity

19. They need their work life to co-exist with home life

20. They are looking to consolidate the number of devices they carry

21. They will use their own devices, even if requests for support are not met12ʻʻʻʻ“75% of Forrester enterprise survey respondents indicated user demand for support of devices on multiple platforms.”Five-Year Forecast for EnterpriseSmartphone Marketshare, January 2010Companies should leverage personal productivity in the workplace

22. They should support the devices employees already own & prefer

23. IT solutions should focus on regulating access and behavior rather than devices

24. Compliance should enhance mobility, not restrict itCompanies Realize Need for Change Too

25. GOOD Enterprise Mobility SuiteHelps You Capitalize on These Shifts13ConsumerizationMobile Computing+ Enterprise Apps+ Enterprise Mobility+ We enable IT to embrace consumerizationwithout sacrificing compliance or policiesWe enable consistentsecurity, management, and controlacross the most hotly demanded mobile platformsWe support the messaging and Intranet access that users immediately requireWe are extending the Good solution to enable full enterprise collaboration and mobility

26. Key StrategiesManage security and deploymentTo ensure complianceEmbrace employee choiceTo reap gains in productivity and collaborationIncrease operational efficiencyTo reduce costs and streamline support14

27. Ensure Compliance15ʻʻʻʻ“Nearly 30% of companies experience a breach due to unauthorized mobile device use.”Q1 Enterprise and SMB Survey, 2009― Forrester ResearchCompanies with a complex, disparate infrastructure face more challenges attaining end-to-end security

28. Important to separate enterprise data from personal data

29. Important to deny rogue devices access to the network

30. IT Administrator should retain centralized controlEmbrace Employee Choice16ʻʻʻʻ“Internal corporate policies should focus on regulating behavior rather than devices…”The Changing Definition of ‘Mobile Device’ Will Challenge Policies― Nick Jones, May 2010Employees allowed to use personal devices are more willing to access enterprise data in a managed and secure way

31. Mobile workers are more productive; more responsive to clients

32. They are more collaborative with others inside the organization

33. Their use of mobile productivity and collaboration tools drives further adoption among other employeesSteps to Success17Step 1: Protect Data & Apps

34. Transport SecurityInternal SecurityPerimeter SecurityHandheld SecurityGuaranteed delivery

35. AES-192 encryption

36. FIPS 140-2 certificate

37. S/MIME & Bluetooth CAC support1

38. Outbound connection

39. No firewall holes

40. Authorized device check

41. Role-based admin

42. Policy groups

43. Remote device control