2. The research was conducted in October 2014 on participants of Global Passport Project – AIESEC in Ho Chi Minh City (Season 6).
Number of samples: 42
Male: 13 (30.95%) | Female: 29 (69.05%) Background: Majority from USSH, UEH, UFM, UP
Channel: Google online questionnaire
Report created by: Nguyen Phung Duc Toan
RESEARCH INFORMATION
Global Passport Project
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3. RESEARCH QUESTIONS
•Do participants satisfy with their experience in Global Passport Project - HCMC?
•Do participants receive the key values of Global Passport Project - HCMC (English communication environment, socio-cultural knowledge, soft skills, and international networks)?
•What are the main factors that help to deliver Global Passport Project - HCMC’s key values to participants?
•How did those mentioned factors work?
Global Passport Project
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4. ORIGINAL THEORY
Authors:
Gaston LeBlanc, Nha Nguyen (University of Moncton, New‐Brunswick, Canada)
Citation:
“Listening to the customer’s voice: examining perceived service value among business college students”
(International Journal of Educational Management, 1999)
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Global Passport Project
5. Global Passport Project
Satisfaction in Education Service
Fee & Quality
Fee & Quality
Functional Value
English Communication Environment
Knowledge Value
Multicultural Understanding
Image Value
Image of AIESEC and Global Passport Project
Social Value
Network & Social Responsibility
Emotional Value
Enjoy in Participation
Global Passport Project
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6. FACTORS PROPOSITION
Fee & Quality
English Communication Environment
Multicultural Understanding
Image of AIESEC & Global Passport Project
Networks and Social Responsibility
Enjoy in Participation
6
Global Passport Project
7. SCALE OF MEASUREMENT
Likert Scale (5 levels)
Global Passport Project
7
Strongly disagree
1
Somewhat disagree
2
Neither agree or disagree
3
Somewhat agree
4
Strongly agree
5
8. Interns have good performances.
4.33/5.00
OC members have good performance.
4.08/5.00
Provided facilities (room, parking, materials) are in good condition.
3.65/5.00
The duration of a season in the project (4 weeks) is effective.
3.80/5.00
The participation fee of the project (800,000 VND) is reasonable.
3.58/5.00
Global Passport Project
8
Fee & Quality
3.89
Need to improve on:
Venue facilities
Clarification about benefits from participation fee
Capacity of OC members
9. You feel more confident with your communication skills in English after the project.
4.20/5.00
You feel more confident with your public speaking after the project.
4.13/5.00
You feel more comfortable to express your opinions during the project.
4.23/5.00
You feel more confident with your soft skills (presenting, debating) after the project.
3.98/5.00
You like the environment during the project activities.
4.33/5.00
Global Passport Project
9
English Communication Environment
4.17
Need to improve on:
Creating contents that focus more on developing soft skills for participants
10. You have gained more cultural knowledge after the project.
4.28/5.00
You have gained more social knowledge after the project.
4.00/5.00
You have gained more practical knowledge that is useful for your future career.
3.93/5.00
You feel proud and enjoy to introduce the Vietnamese culture to interns in the project.
4.23/5.00
You feel more interested in other cultures and societies after the project.
4.33/5.00
Global Passport Project
10
Multicultural Understanding
4.15
Need to improve on:
Creating contents that focus more on developing soft skills for participants
11. Your first impression on AIESEC in HCMC was good.
4.30/5.00
Your first impression on Global Passport project was good.
4.53/5.00
You receive interesting information from the project’s official Facebook page.
4.15/5.00
Attitude of interns is professional.
4.18/5.00
Attitude of OC members is professional.
4.03/5.00
Global Passport Project
11
Image of AIESEC in HCMC and Global Passport Project
4.22
Need to improve on:
Interns and OC members’ attitude when onsite
Quality of Facebook posts
12. You have new relationships after the project.
4.08/5.00
You think that international friendships are valuable in today’s world.
4.10/5.00
You want to make impacts on Vietnamese society after the project.
4.10/5.00
You have engaged/would like to engage with other community development projects of AIESEC HCMC (S.E.P., S.E.L.F.).
3.88/5.00
You have applied/would like to become an AIESEC member after the project.
4.13/5.00
Global Passport Project
12
Networks &Social Responsibility
4.06
Need to improve on:
Creating contents that deliver knowledge on social issues in order to raise participants’ awareness
Creating more occasions for interns and participants to build connections besides project activities
Providing information about other GCDP projects to external students
13. You enjoy the group activities (classes) during the project.
4.33/5.00
You enjoy the weekend activities (Amazing Race, Teamwork Day, etc.) during the project.
4.33/5.00
You enjoy bonding with other participants and interns in the project.
4.00/5.00
You enjoy connecting with your friends on the Global Passport Facebook group for participants.
4.38/5.00
You are willing to participate in another season of Global Passport Project if possible.
4.18/5.00
Global Passport Project
13
Enjoy in Participation
4.24
Need to improve on:
CEM (especially weekly evaluation) during project
Renovating contents and promotion to keep participants stay with project
14. COMPARISON
Global Passport Project
14
3.7
3.8
3.9
4
4.1
4.2
4.3
Fee & Quality
English
Communication
Environment
Multicultural
Understanding
Image of AIESEC
and Global
Passport
Networks & Social
Responsibility
Satisfaction
15. NET PROMOTER SCORE
Considering your complete experience with Global Passport project-AIESEC Ho Chi Minh City, how likely would you be to recommend our company to a friend or colleague?
(0-6: You are not satisfied with your experience and will not recommend Global Passport at all; 7-8: Your experience is neither good nor bad; 9-10: You are satisfied with your experience and willing to recommend Global Passport)
Global Passport Project
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16. NET PROMOTER SCORE (NPS)
Distractors
Passives
Promoter
(0-6)
(7-8)
(9-10)
2
19
21
Global Passport Project
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NPS: 45.24
