This document provides an overview of an SEO seminar from Ginzametrics VIP. The seminar will cover topics such as SEO trends in the US, the influence of social signals on search, mobile search, and how companies can optimize content, metadata, technical factors and more to perform well at SEO and social. It will also discuss technology platforms, multi-device web design, international SEO, Ginzametrics updates, and how Ginzametrics uses analytics data and APIs to help companies manage their SEO.

1. Ginzametrics VIP
Seminar

2. SEO Trends in the US

3. Algorithm Changes
+

4. Influence of Social Signals on
Search

5. Mobile Search

6. SEO & Organic Marketing
Blogs Video News / PR WoM
Webinars Apps Tweets Q&A Sites
Surveys Email Games Infographics
Comments Forums Guest Posts White Papers
Links Podcasts Directories Photos

7. Companies that are good at SEO are positioned to perform well at Social.
l Content Optimization
f Metadata
x Technical Factors
u Accessibility
@ Targeting
q Promotional Tools
Y Analytics & Ongoing Improvement

8. Technology Platforms

9. Multi-device Web Design

10. International Search & SEO

11. Ginzametrics Updates

12. Enterprise Reporting & Analytics
Daily, Weekly & Monthly
Reporting
Advanced Keyword
Grouping & Conversion
Segmentation
Powerful visualizations
for Brand, Competitive
and Long Tail SEO
Management
#1 in Cost / Performance
at Enterprise-Grade Data
Volumes

13. Social Signals Integration

14. Partnerships & Integrations
Confidential © 2010-2012 Ginzamarkets, Inc. All rights reserved.

15. Ginza uses your analytics data
to help you manage SEO
Team Dashboard
k ,
r
Ginzametrics SEO
API
Confidential © 2010-2012 Ginzamarkets, Inc. All rights reserved.