Gianluca Fiorelli's very practical guide to Keyword and Topical Research

•

14 likes•15,935 views

(Key)Words matter, because they are the best way search marketers (and not just them) have to understand the consumers' world, their needs, their interests and aspirations. Keywords research is our bread-trail for understanding the meaning behind a search. Keywords are not dead, because Semantic SEO gave them new life. We all know the theory, but what about putting theories into practice. In this deck, Gianluca Fiorelli offers you a very practical guide about how to use Google itself for doing a great keyword and topical research.

Marketing

An Actionable Guide to Keywords
and Topical Research
Gianluca Fiorelli
@gfiorelli1 – ILoveSEO.net

BREAKING NEWS
KEYWORDS ARE NOT DEAD
Hundreds of SEOs have been celebrating16:05

VIETNAM
VIETNAM
TOURISM
VIETNAM
CULTURE
VIETNAM
HOLIDAYS
VIETNAM
AIRLINES
VIETNAM
CURRENCY
VIETNAM
WAR
VIETNAM
WEATHER
VIETNAM
TRAVEL
Vietnam
TOURISM
PICTURES
Vietnam
TOURISM
CONTACT
Vietnam
TOURISM
STATISTICS
Vietnam
TOURISM
NEWS
Vietnam
TOURISM
SAFETY
Vietnam
TOURISM
MAP
Vietnam
TOURISM
GUIDE
Vietnam
LONELY
PLANET
Vietnam
WHERE TO
GO
Vietnam
TOURIST
ATTRACTIONS
Vietnam
TOURISM
MAP
Vietnam
NATIONAL
ADMINIST…
TRIP TO
Vietnam
Vietnam
TIPS
TRAVELFISH
Vietnam
VISITING
Vietnam

40,000,000 MIO Keywords
tracked
.15% present Generic
Carousels
.166% present Complex
Carousels

78 Unique Linking Domains
15,000+ Page Views
42 Inquiries generated
(2800 USD/inquire potential
value)

Entering a New Market or Trying to Improve Your Rankings is always a struggle. Applying the techniques shown in this presentation will provide you with information that could change the way you run your online marketing strategy and even your entire business. The presented methodology allows you to benchmark entire markets. This will provide you with business intelligence that will allow your business to grow faster and be strategically organized.

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