Embracing Social Media

Editor's Notes

2. Lean forward, interact, learn, ask questions
3. Lean forward, interact, learn, ask questions
4. Lean forward, interact, learn, ask questions
5. Bacon + Drupal 2005, 40 people in Ghent, Belgium 2010 over 3000 people in San Francisco Definition of online community strong ties vs. weak ties
6. We set up the iQmetrix Facebook page yesterday The point of this is not to make you feel bad, it’s to have a discussion
7. We set up the iQmetrix Facebook page yesterday The point of this is not to make you feel bad, it’s to have a discussion
8. We set up the iQmetrix Facebook page yesterday The point of this is not to make you feel bad, it’s to have a discussion
9. We set up the iQmetrix Facebook page yesterday The point of this is not to make you feel bad, it’s to have a discussion
10. We set up the iQmetrix Facebook page yesterday The point of this is not to make you feel bad, it’s to have a discussion
11. http://lolcats.com/view/11559/
15. 2010 Social Media Marketing Industry Report - http://www.socialmediaexaminer.com/
18. ALL CAPS == YELLING
19. ALL CAPS == YELLING
20. ALL CAPS == YELLING
23. Improve the experience - Acknowledge that they have this information
25. CEO of Intel access to information transparency
30. Do any of you read blogs? Newest first Create compelling content constantly 500 pieces of content per year
31. Do any of you read blogs? Newest first Create compelling content constantly 500 pieces of content per year
32. Social Network 500 Million Business page
34. follow only those that interest you RT
35. trending demo: #iqsummit2010
36. High usage by restaurants & clubs & coffee shops Early days Have your employees compete to be the mayor
37. Google doesn’t argue about green buttons vs. blue buttons - it tests them reporting & analytics
38. Spend some of your budget on social media campaigns in house, consultants to help set up, out source