Brief show on how retail is going to evolve after deregulation,challenges faced and way ahead to bring customer delight By Dhanish Ahsen,Vaisakh KV and Sebin K Joseph (MBA Oil & Gas Management,UPES)

1. Getting more out of
Indian oil & gas
Retail sector
Presented By
Dhanish Ahsen KP
Vaisakh KV
Sebin K Joseph
MBA (Oil & Gas Management)
University Of Petroleum & Energy Studies

2. Contents
• Need for change
• Gen Next Customers
• New Vistas
• Value addition points
Getting more out of Indian oil & gas Retail sector
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3. Need For Change
• Deregulation of pricing
• Emergence of alternate fuels
• Outdated refineries
• Inefficient supply chain management
• Emergence of New age Customers
Getting more out of Indian oil & gas Retail sector
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4. Deregulation
Administered
Pricing Mechanism
Market Driven
Pricing
Getting more out of Indian oil & gas Retail sector
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5. Alternate Fuels
Getting more out of Indian oil & gas Retail sector
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6. Gen Next Customers
• Tailored and personalized products, services &
experiences are now expected
• Customer touch points to be well maintained
• Faster transaction
• ‘Trust seeker’-Quality & Quantity assurance
Getting more out of Indian oil & gas Retail sector
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7. Customer Evolution
Fragmented
• Customers want tailored and
personalized products, services
and experiences.
Inter Connected
• Customers expect a brand
experience across multiple
channels and touch points.
Well Informed
• Customers are more
knowledgeable than ever before
and are comfortable integrating
technology into their lives.
Time-starved
• Customers want a convenient
experience, accessibility and
transparency needed to make
informed decisions .
Conscious
• Customers are concerned about
value and about their health and
the environment.
Getting more out of Indian oil & gas Retail sector
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8. New vistas
Getting more out of Indian oil & gas Retail sector
• Smart Phone based virtual valet linked to NFC
• Social Media Marketing to identify and target potential
customers
• Incorporating integrated telematics systems
• Back Office Integration
• Prepaid cards that allows customer to lock the fuel rates
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9. Social Media
Getting more out of Indian oil & gas Retail sector
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10. Getting more out of Indian oil & gas Retail sector
Integrated telematics systems
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11. Near Field Communication
Getting more out of Indian oil & gas Retail sector
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12. Back Office Integration
• Stock reconciliation
Downsize spend time counting and accurately checking both
‘wet’ and ‘dry’ stock and inventory
• Data upload
Replenishing the stock at RO and thereby increasing supply
chain efficiently instead of waiting for each retailer to call and
make order
• Point Of Sales
Accurate findings to the point of sale at retail outlet,
illuminating the correct site for specific items
Getting more out of Indian oil & gas Retail sector
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13. Value +
• Replenishment system linked to stock monitoring at RO
• Product filling by bulk meters and automated process
Terminal
• Comprehensive sealing mechanism
• Vehicle monitoring and tracking system (telematics)
Transportation
• Automated system for tank gauging and wet-stock
reconciliation
• Exception reports for online monitoring of stocks
• Remote diagnostics
Retail Outlet
• Electronic calibration and tracking of metering assembly of
dispensing unit
Customer
Getting more out of Indian oil & gas Retail sector
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14. References
• Accenture. (n.d.). Fuels retail.
• BPCL. (n.d.). Retrieved 02 05, 2014, from www.bharatpetroleum.in.
• IBEF. (n.d.). Oil & Gas Market & Opportunities.
• IOCL. (n.d.). Retrieved 02 06, 2014, from www.iocl.com
• Kieran Clarke, D. G. (2010). India's downstream petroleum sector. IEA.
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Getting more out of Indian oil & gas Retail sector

15. Getting more out of Indian oil & gas Retail sector
Thank You