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Getting Graphic: Incorporating
Graphic Novels Into an Open
Online Course Powered by Wordpress
Jeremy Short
Adam Croom
Educational ComicsEducational Comics
What is a graphic novel?
Graphic Novels Now MoviesGraphic Novels
Now Movies
Harvard Business
Case Example
• Visual Learning Style Common to Business
Majors (Hallock, Satava, & LeSage, 2003)
• Allows for left and right brain engagement
• Social Orientation of GNs
• Short Attention Spans of Many Business
Students
• Allow for storytelling and application
• Potentially less expensive
• Potentially less boring
• Potentially improved instructor evaluations
‘Y’ Use Graphic
Novels?
Short, J.C., Randolph-Seng, B., & McKenny, A.F. (2013).
Graphic presentation: An empirical examination of the
graphic novel approach to communicate business.
Business Communication Quarterly, 76: 273-303.
• Study 1 explores the potential of graphic
novels to affect learning outcomes and finds
that the graphic novel was related to high
levels of learning experiences.
• Study 2 compares the impact of graphic
novels with that of traditional textbooks and
finds that verbatim recognition was superior
with graphic novel texts.
Brief History
Online Classroom
• Distance students
• Taught by GA
• Traditional textbook
• Quizzes
• Large survey class
• Taught by GA
• Afternoon, evening,
and weekends
Introduction to Management (MGT 2013)
YouTube Link
Website Criteria
“Easy”
• Easy to Build
• Easy to Expand
• Easy to Edit
• Easy to Enroll • Easy to Consume
Anecdotal Insights
• Creating good content is contagious
• Meet professors where they are with
technology.
• Be for credit. Be “open.” Be both.
Questions?
Contact: a.croom@ou.edu | @acroom

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Getting Graphic: Incorporating Graphic Novels Into an Open Online Course Powered by Wordpress

  • 1. Getting Graphic: Incorporating Graphic Novels Into an Open Online Course Powered by Wordpress Jeremy Short Adam Croom
  • 3. What is a graphic novel?
  • 4. Graphic Novels Now MoviesGraphic Novels Now Movies
  • 5.
  • 6.
  • 8. • Visual Learning Style Common to Business Majors (Hallock, Satava, & LeSage, 2003) • Allows for left and right brain engagement • Social Orientation of GNs • Short Attention Spans of Many Business Students • Allow for storytelling and application • Potentially less expensive • Potentially less boring • Potentially improved instructor evaluations ‘Y’ Use Graphic Novels?
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14. Short, J.C., Randolph-Seng, B., & McKenny, A.F. (2013). Graphic presentation: An empirical examination of the graphic novel approach to communicate business. Business Communication Quarterly, 76: 273-303. • Study 1 explores the potential of graphic novels to affect learning outcomes and finds that the graphic novel was related to high levels of learning experiences. • Study 2 compares the impact of graphic novels with that of traditional textbooks and finds that verbatim recognition was superior with graphic novel texts.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20. Brief History Online Classroom • Distance students • Taught by GA • Traditional textbook • Quizzes • Large survey class • Taught by GA • Afternoon, evening, and weekends Introduction to Management (MGT 2013)
  • 21.
  • 23.
  • 24.
  • 25. Website Criteria “Easy” • Easy to Build • Easy to Expand • Easy to Edit • Easy to Enroll • Easy to Consume
  • 26. Anecdotal Insights • Creating good content is contagious • Meet professors where they are with technology. • Be for credit. Be “open.” Be both.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.

Editor's Notes

  1. Trans out: So what makes this appealing for broad, global consumption?
  2. Build: Built in a couple of evenings and several Fat Tire beers smuggled from Dallas EXPAND: Always can add more content. FB/Twitter Integration. Dropbox-like file upload. EDIT: Can always edit content. Prof can. ENROLL: Few clicks as possible to sign up. CONSUME: Easy on the eyes. Sample content. Pretty quizzes, discussions, etc.