The Anytown Public Library is proposing a budget for fiscal year 2012-2013 that focuses on launching a community archive project funded by a $15,000 donation and hiring a Digital Services Librarian. The budget aims to increase digital resources and marketing efforts through improving the library website and using social media. This is in response to declining patronage and funds due to budget cuts and increased competition from local stores. The archive project and enhanced digital services are intended to revitalize the library's relevance and strengthen its ties to the community.

1. Budget Proposal
Fiscal Year 2012 - 2013
Anytown Public Library

2. Anytown Public Library
The Anytown Public Library aims to improve quality of life
for the Anytown community by providing resources that
efficiently enhance individual knowledge, learning and
enjoyment. We strive to be a place for kids to discover
reading and the intrinsic value of libraries.
Mission Statement

3. The Oliver Warbucks Memorial Project
Due to the generosity of Mr. Oliver Warbucks, the Anytown Public Library has
been presented with a unique opportunity – to create a community archive that
will serve as our collective memory, storing past memories while making new ones.
 Mr. Warbucks has donated $15,000 to launch
the community archive project.
 This historic, intergenerational project will be promoted by
partnering with the Historical Society and Senior Center, as well as
providing the theme for this year's Summer Reading program.
Photo Image Collection
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4. Fiscal Year 2012 - 2013
 Hire Digital Services Librarian
 Increase digital marketing efforts
 Redesign website
 Create and maintain Facebook page
 Create and follow Twitter feed
 Begin archive
 Launch community archive photo tagging
 Increase Digital Resources
Budget Goals & Objectivesk

5. Current Situation
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data collected from 2008 - 2010

6. Strengths
 Established community presence
 Enthusiastic & dedicated
benefactor(s)
Opportunities
 Photo archive project can be
positioned to revitalize the
relevance of the library
in the community
 Cooperative relationship with
the Historical Society
Weaknesses
 Declining patronage
 Declining funds
Threats
 New Barnes and Noble store
built two blocks away
 Availability of easy-to-use,
inexpensive e-books for
purchase rather than the
hassle of library loan and returns
Current Situation
S.W.O.T. Analysis
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7. Historical
 Financial crisis & budget cuts
led to the main drop in revenue
& a reduction in services
to the public.
 Library responded by making
economies & setting a pay freeze
from 2009-2010
 Library can no longer depend
on government revenue
 Competition from Barnes&Noble,
especially for e-books, has shifted
the patrons' attention away from
the library.
 The above resulted in a vicious
cycle of decreased demand &
usage of library services
by the public.
Data
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8. Budget
Highlights
Personnel
2012
Proposed
2011
Budget
Full-Time Salaries $634,890 $579,890
Benefits $180,331 $173,967
Part-Time Salaries $47,112 $45,112
Total Personnel $862,333 $798,969
Operating
Income
2012
Proposed
2011
Budget
Anytown Municipal $381,778 $347,071
State $511,501 $487,144
Federal $0 $27,971
Fines & Fees $180,000 $168,126
Donations $19,000 $12,933
Grants $45,000 $25,866
Annual Fund $10,000 $8,622
Operating Income
Total
$1,147,279 $1,077,733
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9. Total Expenses: $1, 147, 279.00
Other Expenses
2012
Proposed
2011
Budget
Technology (LSTA) $60,000 $27,971
Office Supplies $8,540 $8,555
Processing Supplies $7,500 $7001
Programming $16,959 $6,500
Fundraising Costs $9,000 $5,023
Communication $20,000 $10,203
Total Other $186,446 $129,700
Collections
2012
Proposed
2011
Budget
Print Materials $37,000 $40,689
Periodicals $18,000 $26,769
Databases $6,500 $0
E-Books $15,000 $13,920
AV $22,000 $25,698
Total Collections $98,500 $107,076
Budget
Highlights
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10. issues
 Increase library circulation and traffic by 15%
 Increase new patrons by 5%
 Increased patronage also increases the potential donor pool
 Establish digital presence and Web 2.0 capability
 Use digital platform to communicate in a way
that resonates with our patrons
 Strengthen community through archive
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11. Recommendations
 Creation of Digital Librarian position:
 Job creation within the community also ensure an efficient means to
deliver information & communicate valuable services to the
community
 Addition of databases (ProQuest & HeritageQuest) & new technology
 Enhance library services with digital technologies:
 Especially the Library Website, Facebook & Twitter
 Increased e-book collection to offer an economic alternative to
purchasing them.
 Building up our Community:
 Strengthened ties with current patrons and the formation of new ties
through outreach ensures that the Anytown Public library will
provide a place to efficiently enhance individual knowledge, learning
& enjoyment.
If the 2.1% increase is ratified…
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