Astrid de Gerlache 
Group MBA1-C 
Digital Fluency 
Generation C
What is the generation C ? 
• The generation C is the first generation who is 
born with the web. 
• This generation share fields, videos, photos, 
link on the web everyday. 
• For this generation the web is the solution for 
all the communication problem.
What are the specifications of the 
generation C ? 
The generation C is know for : 
• Always clicking 
• Community oriented 
• Connected 
• Computerized 
• …
How we can see the generation C 
• They are born between 1992 – 2013 
• They have never known live without : 
– Email, 
– Computer, 
– Digital Camera. 
• This generation, sometimes, prefer to 
communicate with the web than face to face. 
It’s for them more easy.
The visual of the generation C
Explains the picture 
• On this picture we can see, young people. 
They live all around the world, in the 6 
continents. 
• We can imagine that, there are connected 
between them. 
• We can suppose they are communicating 
between them because we can see on the 
picture lines that connect them.
Concept I do agree with – Why ? 
• Connection : The generation C are always 
connecting thanks to the smartphone, the 
tablets… Wherever we are, we receive our email, 
notifications, call… 
• Community : Thanks to the social networks, we 
are always keep in touch with everybody. 
• Creation : the generation C are always to create 
somethings to stand out from others. 
• Curation : with the web we can expose what we 
are thinking. We share fields, videos…
the website that I think does a good 
job in reaching Gen C 
Facebook : It’s for me the good example to present 
the generation C. 
With facebook lots of social networks appared. 
Now there are : 
Twitter, 
Instagram, 
Snapchat, 
Viadeo, 
Linkedin 
…

Generation C

  • 1.
    Astrid de Gerlache Group MBA1-C Digital Fluency Generation C
  • 2.
    What is thegeneration C ? • The generation C is the first generation who is born with the web. • This generation share fields, videos, photos, link on the web everyday. • For this generation the web is the solution for all the communication problem.
  • 3.
    What are thespecifications of the generation C ? The generation C is know for : • Always clicking • Community oriented • Connected • Computerized • …
  • 4.
    How we cansee the generation C • They are born between 1992 – 2013 • They have never known live without : – Email, – Computer, – Digital Camera. • This generation, sometimes, prefer to communicate with the web than face to face. It’s for them more easy.
  • 5.
    The visual ofthe generation C
  • 6.
    Explains the picture • On this picture we can see, young people. They live all around the world, in the 6 continents. • We can imagine that, there are connected between them. • We can suppose they are communicating between them because we can see on the picture lines that connect them.
  • 7.
    Concept I doagree with – Why ? • Connection : The generation C are always connecting thanks to the smartphone, the tablets… Wherever we are, we receive our email, notifications, call… • Community : Thanks to the social networks, we are always keep in touch with everybody. • Creation : the generation C are always to create somethings to stand out from others. • Curation : with the web we can expose what we are thinking. We share fields, videos…
  • 8.
    the website thatI think does a good job in reaching Gen C Facebook : It’s for me the good example to present the generation C. With facebook lots of social networks appared. Now there are : Twitter, Instagram, Snapchat, Viadeo, Linkedin …