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GAMIFICATION
WHY DO PEOPLE PLAY?
Game-design elements
and game principles
Non-game contexts
User engagement &
problem solving
Introduction
GAME-DESIGN ELEMENTS AND GAME PRINCIPLES
Leaderboard
Quest
Reward
Profiling
Join
Invite
Progress Bar
Achievement
Level
Badge
Access
Strength
Stuff
Team making
GAME-DESIGN ELEMENTS AND GAME PRINCIPLES
APPLICATIONS
LEARNING
You can learn anything
Expert-created content
and resources
for every subject and level
Learn a new language with
games, humorous chatbots
and over 30000 native
speaker videos.
serves to educate users
of Microsoft
Word, Excel, PowerPoint and O
neNote in Microsoft Office 2007
& 2010
EXERCISE ACTIVITY
location-based augmented reality game
App and Website that
tracks diet and exercise to
determine optimal caloric intake
and nutrients for the users' goals
ORGANIZATION
productivit
y
Organization
Productivity
MARKETING Contre
x
MARKETING Reebo
k
DIGITAL MARKETING/CONTENT
MARKETING
4 GAMIFICATION METHODS THAT INCREASE
CONVERSIONS
Social
Sharing
Open to
engagem
ent
Timing
Urgency
Competiti
ve
Leaderbo
ard
THANK YOU
Discussion and
Conclusion

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Gamification intrudoction