SlideShare a Scribd company logo
Business BreakfastNetwork
 Getting PR Through Social
          Media
   Wednesday 16th January
     Menlo Park Hotel
Eoin Kennedy


               •18 years communications
               experience.
               •Current chair IIA SMWG.
               •Freelance consultant
               &Knudger.com
               •PRII, MII, UCD, H Dip.
Social Media is not
Nor
Closer to
In reality its
Storytelling
Listening
Tip 1.
Tip 2.
Tip 3.
Tip 4.
Tip 5.
Tip 6.
Tip 7.
Tip 8.
Tip 9.
Tip 10.
Tip 11.




    •     Freedom.                 •   Entertainment &Play.
    •     Customize Everything.    •   Collaboration.
    •     Scrutinize Everything.   •   Innovation.
    •     Integrity &Openness.     •   Speed
Tip 12.
Monitising Social Networks.
Fundraising for things you are care about.




    • Prototype.
    • Open to any group.
Thanks for your time.


  Eoin Kennedy,
  + 353 86 8339540
  +353 91 442 552
  www.knudger.com
  eoin@knudger.com
  www.twitter.com/eoink
  www.eoinkennedy.ie
  Skype: eoin.kennedy.work
Before the event.
At the event.
After the event.

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Galway business club (nx power lite)

Editor's Notes

  1. If you are an expertHave you got advice to give people
  2. EngagementMonitoringNot about using a megaphone
  3. Wordle.net
  4. PhotosynthPinterest
  5. Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  6. Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  7. Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  8. Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  9. Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  10. Google AlertsSocialMention, Bottlenose, Spundge.com, topsy.com,boardreader, googleanalyitics
  11. Bad=airplane QR code, good = tescokorea and Denmark graves
  12. Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games
  13. Freedom of choice – products to work arrangementsPersonalising their world and interactionsNew scrutinizersIn companies they buy from and work forIn work, entertainment and social lifeRelationship and cross borderTrying out new ways of doing things – faster than established businessesNot just video games