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TELECOM ITALIA GROUP

Full Year 2009 Preliminary Results
Milan, February 25th, 2010




         Telecom Italia Group
         Full Year 2009 Preliminary Results



         FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Safe Harbour
All 2009 data contained herein are preliminary and unaudited.
As stated in the press release issued by the Company on February 24 2010, furnished to the relevant authorities, including
the U.S. Securities and Exchange Commission, and posted on Telecom Italia’s website, given the inability of fully
determining the results of its wholly owned subsidiary, Telecom Italia Sparkle S.p.A., Telecom Italia has determined not to
proceed with the approval of its 31 December 2009 financial statements, as per its original calendar, and has postponed
such approval until it has an adequate understanding of the legal proceedings in which Telecom Italia Sparkle is presently
involved. Final results of the Group may differ materially from the preliminary data herein disclosed, depending on the
progress and/or outcome of such legal proceedings and/or our understanding of them by the time the financial statements
for the year ended 31 December 2009 are required to be filed, according to Italian rules.
Due to such uncertainties and risks, readers are cautioned not to place undue reliance on such preliminary data. We
undertake to release publicly the final financial results of the Group in compliance with relevant Italian rules on financial
disclosure.
In addition, this presentation contains statements that constitute forward-looking statements within the meaning of the
Private Securities Litigation Reform Act of 1995. These statements appear in a number of places in this presentation and
include statements regarding the intent, belief or current expectations of the customer base, estimates regarding future
growth in the different business lines and the global business, market share, financial results and other aspects of the
activities and situation relating to the Company and the Group.
Such forward looking information is not a guarantee of future performance and involves risks and uncertainties, and actual
results may differ materially from those projected or implied in the forward-looking statements as a result of various factors.
Forward-looking information is based on certain key assumptions which we believe to be reasonable as of the date hereof,
but forward looking information by its nature involves risks and uncertainties, which are outside our control, and could
significantly affect expected results.
Due to such uncertainties and risks, readers are cautioned not to place undue reliance on such forward-looking statements,
which speak only as of the date hereof. We undertake no obligation to release publicly the result of any revisions to these
forward-looking statements which may be made to reflect events or circumstances after the date hereof, including, without
limitation, changes in our business or acquisition strategy or planned capital expenditures, or to reflect the occurrence of
unanticipated events. Readers are encouraged to consult the Company's Annual Report on Form 20-F as well as periodic
filings made on Form 6-K, which are on file with the United States Securities and Exchange Commission.

                                                                                                                           1
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Agenda




                 TI Group Main Achievements

                 Focus on Domestic Business

                 Focus on TIM Brasil

                 Back up




                                              2
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

TI Group FY09 Progress Report

                                    Organic Domestic Ebitda: 10.1bln € (-2% YoY)
Focus on                            Organic Ebitda Margin: 46.5% (+2.3 p.p. YoY)
                                                                                        TARGET
Core                                                                                 OUTPERFORMED
Markets:
                                   Domestic Cash Cost Efficiencies: 0.9 bln €
Domestic
                                                                                        TARGET
&                                                                                      REACHED

Brazil                              TIM Brasil Ebitda: 1,289 mln € (+9.6% YoY)
                                    Ebitda Margin: 25.7% (+2.3 p.p. YoY)
                                                                                       TARGET
                                                                                       REACHED


                                               NFP Adj.: ~34.0 bln € at YE09

Financial                                                                              TARGET
                                                                                       REACHED
Discipline
                                   HanseNet Disposal: 0.9 bln € Cash-in in Feb.’10




                                                                                                 3
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

TI Group Improved Profitability: Organic Results vs. 2008
 Euro mln, Organic data, %

                                Revenues                                                     EBITDA
                                                                     % on Revenues                           41.7%
                                                                                             +2.2 p.p.
                                                                                39.5%
                                  -1,617€                                                     -44 mln €
              28,805                                                            11,379          -0.4%       11,335
                                   -5.6%             27,188

    IVQ        7,686               -9.0%                                IVQ     2,733         -0.4%          2,721
                                                      6,994
    IIIQ       7,174               -5.6%                                IIIQ    3,002         -0.4%          2,990
                                                      6,770
     IIQ       7,165                                                    IIQ     2,799         +1.8%          2,848
                                   -3.7%              6,897
      IQ       6,780               -3.7%              6,527              IQ     2,845         -2.4%          2,776
               2008                                   2009                       2008                        2009



    Enhanced Revenues Mix                                             Improved EBITDA margin
       Service revenues decrease 4.2% yoy                                 Strong reduction in Opex (over 1.5B€ reduction in the
       Handsets’ revenues decrease 22.1% yoy                              year)
                                                                                     Delivering 2009 EBITDA
                                                                                     Target (Stable vs. 2008)

Figures considering HanseNet classified as Discontinued Operations


                                                                                                                            4
                                 FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Cash Cost Control: a Group-Wide Commitment

                                           Organic OPEX 2009                                                          EBITDA Margin
 Euro mln, Organic data, %                                           Δ abs. vs.   Δ %. vs.   Δ %. 9M09 vs.
                                                                       2008        2008         9M08         2008           2009


                                                                                                                           46.5%
                                                                                                             44.2%                 +2.3 p.p.
     Domestic                                    11,607               -1,370      -10.6%       -8.4%


                                                                                                                           25.7%
            TIM                                                                                              23.4%                 +2.3 p.p.
          Brasil              3,733                                    -127        -3.3%       -2.0%

                                                                                                                           -3.9%
                                                                                                                                   +13.5 p.p.
      TI Media        239                                               -17        -6.6%       -10.6%        -17.4%



  Other BU &
 Eliminations 274                                                       -59



                                                                                                                           41.7%
                                                                                                             39.5%                 +2.2 p.p.
      TI Group                                 15,853                 -1,573       -9.0%       -7.2%




Figures considering HanseNet classified as Discontinued Operations


                                                                                                                                            5
                                 FRANCO BERNABE’
TELECOM ITALIA GROUP
 FY 2009 Preliminary Results

Group Cash Cost Control to improve Operating Cash Flow
Euro mln, Organic data, %


                             TI Group Cash Cost                                          Domestic Cash Cost

                               -1,593 -7.2%                 Of which:                          -1,505 -9.0%
                                                            Domestic -1,370
                                                            Brazil     -127
                21,989                             20,396                             16,635
                                                                                                              15,130
  CAPEX (*)      4,563              -0.4%                                     CAPEX   3,658
                                                   4,543     -20                                  -3.7%       3,523     -135


       OPEX      17,426             -9.0%          15,853   -1,573            OPEX    12,977     -10.6%       11,607    -1,370


                  2008                              2009                               2008                    2009

              TI Group Cash Cost on Revenues (%)                                  Domestic Cash Cost on Revenues (%)

                  76.3%
                                                                                      71.5%
                                                   75.0%
                                  - 1.3 p.p.
                                                                                                 - 1.7 p.p.     69.8%



                  2008                              2009                               2008                    2009


(*) 477M€ Brazilian license Fee in 2008 excluded


                                                                                                                           6
                                FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Domestic Main Achievements 2009 – Progress on Cash Cost
Rationalization                                                                                                Euro mln, Organic data, %

                         Cash Cost                                       Focus on Efficiency Program
                                                Handsets                                                          o/w
   16,635       -453                            Mobile: -378
                              -896                                                                                Opex
                                        0,0
                                        -156       15,130                    Total          896                     632


                                                               1         Network
                              -1,505                                    Operations                       264         25

                                                                           Sales &
                                                               2        Distribution                   311          311
   2008       Intercon- Efficiency     Volume        2009
               nection                 Driven
                                                                     Organization &
                                                               3    Support process              149                149

                 Headcount Reduction                                    Information
                                                               4         Technology         -2                       12
                                          Target 08-09:
              64.1             -5.7           ~ -5.0           5         Customer
                                                                        Operations      66                          66
                                          58.4
                                                                          Delivery
                                                               6       & Assurance     63                            27


                                                                      Buildings and
                                                               7                       45                            42
                                                                       Energy Mng
             2007                         2009

                                                                   Target 08-09:
                                                                                                                                  7
                        FRANCO BERNABE’                               ~ -5.0
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Agenda




                 TI Group Main Achievements

                 Focus on Domestic Business

                 Focus on TIM Brasil

                 Back up




                                              8
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Domestic – Steady Cost Control Offsetting Revenues Decline
                                                                                                     Euro mln, Organic data, %

                         Revenues                                                       EBITDA
                                            Service Revenues
                          -1,574 mln €            -5.2%        % on Revenues            +2.3 p.p.     46.5%
                                                                               44.2%
            23,262
            23,262            -6.8%
                                            21,688                                      -204 mln €
                              -11.2%                                           10,285      -2.0%      10,081
  Mobile     9,687       Service revenues     8,603
                               -8.0%                                 IVQ       2,372      -2.5%        2,313
                                                                     IIIQ      2,687      -0.4%        2,676
                              -1.8%
Wireline    15,035       Service revenues
                                             14,759                   IIQ      2,568      -0.7%        2,550
                               -1.4%
                                                                       IQ      2,658      -4.4%        2,542
             2008
             2008                             2009                              2008                    2009


  Fixed business:
     Reduction in line losses
     Push on BB flat offers
                                                                                Outperformed the 2009
     Increase in ICT market share
                                                                               EBITDA Target of 9.9-10B€
  Mobile business:
     Strong reduction in handsets sales (IVQ09 -59% YoY)
     Weak Mobile Service revenues due to loss of market
   share
     Strong pick-up of mobile browsing bundle package



                                                                                                                             9
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
 FY 2009 Preliminary Results

Domestic Fixed – TI Access Performance
‘000 access


         Telecom Italia Retail Access Evolution & Line Losses                                   Key Highlights
 ‘000
                                                                                  Lowest line losses level since third quarter
                                                                                  2007 through successful retention activities
   TI Access
                                                                                  and     new     integrated/bundled    offers
                     4Q08        1Q09          2Q09      3Q09      4Q09           (Internet+Voice, Voce senza limiti)

 ‘000                4Q08        1Q09          2Q09      3Q09      4Q09

                                                                                  Significant reduction of disconnections
  Line losses
                                                                                  (1,254k line losses in 2009 vs. 1,861k in
                                                                                  2008)

                                                 OLO Access Growth (TI Wholesale)
  ‘000                                           ‘000                                   ‘000

    ULL                                          Naked                                   WLR




   4Q08       1Q09   2Q09      3Q09     4Q09      4Q08   1Q09   2Q09      3Q09   4Q09    4Q08    1Q09    2Q09    3Q09    4Q09


                                                            +268

                                                                                                                           10
                            FRANCO BERNABE’
TELECOM ITALIA GROUP
 FY 2009 Preliminary Results

Domestic Fixed - Focus on BB & ICT

                            Broadband Market                                           Italian ICT Market Revenues Trend
‘000                                                                        Euro Bln
                                                                                                        -6.7%
 Total Italian
BB accesses      11,164                              11,968    12,294                         7.5
                                                             +79                                                       7.0
     TI retail
                 6,754       6,843       6,859        6,921        7,000
    accesses
                                                                                                                     11.4%
    Free                                                                      TI Market                 +2.2 p.p.
                                                                             Share on ICT     9.2%
                                                                              Revenues
Flat (%)         77%          79%         81%          81%         83%
                 4Q08        1Q09         2Q09        3Q09         4Q09                      2008                     2009

                        Broadband Service Revenues                                     Focus Telecom Italia ICT Revenues
 Euro million, Euro/month                                                  Euro Mln

                                                    18.3
          ARPU BB         18.0                                                           +9.9%                Service Revenues
                                      +7.9%
    BB Serv Revs          1,490                  1,608                                                              +14.1%
                                                                                                 834
                                                                                759
                 IVQ                  +8.0%
                                                                                                                             511
                 IIIQ                 +8.1%                                                                  448
                 IIQ                  +8.2%
                  IQ                  +7.4%
                          2008                      2009                       2008              2009        2008            2009


                                                                                                                                11
                                  FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Domestic Mobile - 2009 Main Facts

                      Customer Base Mobile                                                             Mobile BB –Revenues**
(mln SIM)                                                                          Euro mln
                                                       -4% calling*
                  34.8               -11%                                                                                                   652
                                                         30.9                                                         +19.6%
                                                                                                     545




                 2008                                    2009                                       2008                                   2009
(*) SIM Human that generate/receive calls/browsing in the last 30 days             (**) Revenues normalized excluding promotion related to device sales


                                                                         Key Highlights
                                                 Strong reduction of inactive SIM
                                                 Market share loss mainly in the cost conscious
                                                 segment as a results of re-pricing
                                                 Weak service revenues performance due to lower
                                                 customer base, MTR reduction, strong decrease of
                                                 content VAS and SMS
                                                 Good take-up of Mobile BB offers and leadership
                                                 on Smart phones partially offset by handset
                                                 driven revenues (Try&Buy ) decline


                                                                                                                                                          12
                                FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Domestic Mobile Revenues
Euro mln


                                               FY 08     FY 09   Δ % YoY

                     Total                     9,687     8,603    (11.2)   =



               Handsets                            860   482      (44.0)       (3.9)

                                                                                 +
               Outgoing                        4,969     4,588     (7.7)       (3.9)
                Voice
                                                                                 +
              Business
                                               1,684     1,511    (10.3)       (1.8)
             Received *
                                                                                 +

                      VAS                      2,173     2,022     (6.9)       (1.6)

(*) Incoming, Visiting and Other Revenues


                                                                                       13
                                 FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Domestic Mobile - the Repositioning Path
                    2008                            2009                    Next Steps
              “Value for Money”
           Proposition impaired by               Repositioning          Market Share Recovery
                  Repricing


          Focus on volumes                Competitive pressure        Market share recovery
                                          increase

          Strong leverage on handsets                                 Best value for Money
                                          “Cost Conscious” Customer
Mobile




                                          Base erosion
          Push Strategy based on                                      Focus on “cost conscious”
          Handsets subsidy                                            customers and “high
                                          New handsets strategy       spenders”

          Weaker brand perception
          (“Expensive”) after consumer    New advertising &           Pull Strategy through
          tariff repricing                communication format        Advertising


                                          Distribution Network        Distribution Network
                                          Refocus – Phase 1           Refocus – Phase 2




                                                                                                14
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Domestic Mobile - Speed up Turnaround
            Increase                           Customer Base value               Mobile BB leadership
           market share                             protection                      consolidation

   Simplified and strengthened               Focus on community to             Leadership on high speed
   Gross Adds and MNP offering               reduce Churn                      technology
   Advertising pressure with                 ARPU stabilization with add       Increase in penetration (new
   focus on product key-benefits             on offering                       entry level offers, new annual
                                                                               bundles)
   Vertical offering for the Ethnic          Pre-retention on high end
   segment                                   customers                         Cross selling on fixed
                                                                               customer base
   Boost mobile penetration in               Restyling of lock-in offers
   the business segment                                                         WAP/WEB browsing pricing
                                             Increase SMS users (Flat          simplification
                                             bundle) and usage (On-net
                                             bundle)




                                      Completing Sales Network Reorientation
       Focus on Franchising & Dealer Multibrand
       Point of Sales restyling
       New sales commissions model: ”bill size” to acquire value customers



                                                                                                          15
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Domestic Mobile - Re-design the Sales Channels
          Step 1: Refocus                                   Step 2: Remodelling                     Step 3: Development and
              (done)                                            (in progress)                           implementation
Business model shift from                       New distribution model value                      Full speed recovery of market
products to services                            driven (bill size)                                share
                                                                                                   Restyling of Points of sale
                                                    Focus on selected high
   Phase in/Phase out of                            potential Monobrand                            Increasing Multibrand
   business partners (around                                                                       (potential 30% contribution
                                                    Reaching appealing                             to gross adds)
   500 PoS affected)                                locations through
                                                    Franchisees (geomarketing)                     Increasing the size of the
                                                                                                   Sales Channel

                                                 2009                            2012

                                             Owned stores
                                                                            Owned stores

                                               Franchising                                            Retail
                                                                                                      3.300
                                                             84%                 A
                                              Monobrand                      Franchising
                                                 Dealer
                                                                             Monobrand     50%
                                               Multibrand        16%          Dealer               Distributors
                                                                              Multibrand              2.800
                                                                                            50%



                                          Chains, Distributors           Chains, Distributors
                          Total PoS              ~4.500                        ~ 6.100




                                                                                                                                 16
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Domestic Mobile - First Results and Christmas Campaign
                    New Acquisition Strategy                                              SMS Christmas campaign
                                                                     (‘000 users)
    Calling Gross adds                     Gross adds Value

        +0%                                 +9%                                                       +27%



                   +17%                                  +17%



                                                                                % Gross
                                                                                Adds on Tot    8%                   31%
      Gen-Aug     Sept-Nov                 Gen-Aug     Sept-Nov

                              2008         2009
                                                                                              2008              2009


                              TIMX uptake                                                 TIMX churn rate and usage

     TIMX Users
                                                                                    -3 p.p.                   +100%
                                                         > 1.1 mln




                Sept         Oct     Nov      Dec       Feb              Churn rate    Churn Rate         Outgoing        Outgoing
                                                       (14/2)                                            Min before       Min after
                                                                           CB PP       TIMX users
                                                                                                             TIMX           TIMX

                                                                                                                                      17
                             FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Agenda




                 TI Group Main Achievements

                 Focus on Domestic Business

                 Focus on TIM Brasil

                 Back up




                                              18
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

TIM Brasil FY09 - Main Achievements
                              Most innovative Brand on the Market: more than 20 million Infinity clients
                              in 9 months
                                                                                                            Recovery of
   Brand and                  Improved Top of Mind and Customer Satisfaction Index in                        Premium
 Quality recovery             all Consumer Segments                                                        Positioning and
                              100% of Anatel Network Quality targets reached in December (and               Brand Value
                              January); Overall #2 in Quality in 2009

                              ARPU Leader in Brazil

                              Consistent increase of Customer Base (+4.7 mln lines vs. 2009), able to
                              offset 2008 re-pricing impact                                                   Back to
      KPIs
  improvement                                                                                              Customer Base
                              Stabilized Market Share after 18 months of continuous erosion
                                                                                                              Growth
                              #2 Brazilian mobile operator in terms of Value Market Share (26% share
                              in Service Revenues) and Profitability (exceeding 29% in Q409)

                              Service Revenues: Consistent QoQ growth with positive performance YoY
                              in H2, resulting in a flat ‘09FY vs. ‘08FY
                              Organic EBITDA : +10% YoY in line with 2009 target
                                                                                                            Confirmed
                              (3.6 bln R$ in 2009)
    Financials                                                                                               Structural
                              Organic EBITDA Margin : 25.7% FY 2009 (29.4% in Q409);                        Profitability
                              +230 basis points YoY                                                           Growth
                              Net Income: +0.3 bln R$ FY09; +57% YoY
                              Operating FCF: +0.6 bln R$ FY09

                                                                                                                            19
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
 FY 2009 Preliminary Results

TIM Brasil - Organic Main Results
                                    Revenues                                                                          EBITDA
 Euro mln, %                        -15 mln €                                                 % on
                                                                                              Revenues      23.4%      +2.3 p.p.     25.7%
                  5,037               -0.3%              5,022*
                                                                                                                       +112 mln €
       IVQ        1,449                -3.7%              1,400                                                          +9.6%        1,289
                                                                                                            1,177
                                                                                                    IVQ                 +5.4%          409
       IIIQ       1,336                -1.2%              1,323                                              387
                                                                                                    IIIQ                 -2.0%         324
        IIQ       1,198               +3.4%               1,238                                              328
                                                                                                    IIQ                 +20.1%         304
                                                                                                             254
         IQ       1,054               +0.7%               1,061                                                         +20.7%         252
                                                                                                     IQ      208
                  2008                                     2009                                             2008                      2009


     Reduced push on handsets                                                                        Ebitda margin increase driven by:
     Positive 4Q09 service revenues performance (4Q09                                                        Lower bad debt
     +1.4% YoY)                                                                                              Continued cash cost efficiencies
     Value Added Services Fuelled by micro-browsing                                                          Improved revenue mix
     through to exclusive offers of Smartphone
                                                                                                               Delivering 2009
                                                                                                          EBITDA Target of ~3.6BR$

(*) 98 million Reais reclassified from “Other Operating Income” to “Other Service Revenues”
No EBITDA impact. No reclassification of previous year needed at TI Group level

                                                                                                                                                20
                                 FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

Agenda




                 TI Group Main Achievements

                 Focus on Domestic Business

                 Focus on TIM Brasil

                 Back up



                                              21
                        FRANCO BERNABE’
TELECOM ITALIA GROUP
FY 2009 Preliminary Results

TI Sparkle Group – Reported Main Results
Euro mln, Reported data, %

                                 Revenues                      Revenue Contribution to TI Group

                                               1,830
                       -59M€
                        -4.3%                                                                    1,267
         1,357                    1,298                               -18M€
                                                                       -1.9%
 IIIQ      456           -7.7%     421                        933               915
                                                       IIIQ   315      -6.7%     294
  IIQ      454           -3.5%     438
                                                       IIQ    312      -0.6%     310
   IQ      447           -1.8%     439                  IQ    306      +1.6%     311

          9M 08                   9M 09        FY08           9M 08             9M 09             FY08

                                  EBITDA
EBITDA                                                    Telecom Italia Sparkle Spa is a wholly-owned
Margin 20.6%                      20.8%        20.5%
                                                          subsidiary of Telecom Italia with the mission of
                                                          developing international wholesale and MNCs
                         -10M€                 375
                          -3.6%                           business and supporting Telecom Italia in
              280                  270                    providing international services.
                                                          The Company is active in 36 countries and
                                                          operates in the global wholesale market
                                                          environment, by focusing on different market
                                                          segments and various geographic areas.
             9M 08                 9M 09       FY08
                                                                                                             22
                             FRANCO BERNABE’

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Telecom Italia FY 2009 Preliminary Results

  • 1. TELECOM ITALIA GROUP Full Year 2009 Preliminary Results Milan, February 25th, 2010 Telecom Italia Group Full Year 2009 Preliminary Results FRANCO BERNABE’
  • 2. TELECOM ITALIA GROUP FY 2009 Preliminary Results Safe Harbour All 2009 data contained herein are preliminary and unaudited. As stated in the press release issued by the Company on February 24 2010, furnished to the relevant authorities, including the U.S. Securities and Exchange Commission, and posted on Telecom Italia’s website, given the inability of fully determining the results of its wholly owned subsidiary, Telecom Italia Sparkle S.p.A., Telecom Italia has determined not to proceed with the approval of its 31 December 2009 financial statements, as per its original calendar, and has postponed such approval until it has an adequate understanding of the legal proceedings in which Telecom Italia Sparkle is presently involved. Final results of the Group may differ materially from the preliminary data herein disclosed, depending on the progress and/or outcome of such legal proceedings and/or our understanding of them by the time the financial statements for the year ended 31 December 2009 are required to be filed, according to Italian rules. Due to such uncertainties and risks, readers are cautioned not to place undue reliance on such preliminary data. We undertake to release publicly the final financial results of the Group in compliance with relevant Italian rules on financial disclosure. In addition, this presentation contains statements that constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements appear in a number of places in this presentation and include statements regarding the intent, belief or current expectations of the customer base, estimates regarding future growth in the different business lines and the global business, market share, financial results and other aspects of the activities and situation relating to the Company and the Group. Such forward looking information is not a guarantee of future performance and involves risks and uncertainties, and actual results may differ materially from those projected or implied in the forward-looking statements as a result of various factors. Forward-looking information is based on certain key assumptions which we believe to be reasonable as of the date hereof, but forward looking information by its nature involves risks and uncertainties, which are outside our control, and could significantly affect expected results. Due to such uncertainties and risks, readers are cautioned not to place undue reliance on such forward-looking statements, which speak only as of the date hereof. We undertake no obligation to release publicly the result of any revisions to these forward-looking statements which may be made to reflect events or circumstances after the date hereof, including, without limitation, changes in our business or acquisition strategy or planned capital expenditures, or to reflect the occurrence of unanticipated events. Readers are encouraged to consult the Company's Annual Report on Form 20-F as well as periodic filings made on Form 6-K, which are on file with the United States Securities and Exchange Commission. 1 FRANCO BERNABE’
  • 3. TELECOM ITALIA GROUP FY 2009 Preliminary Results Agenda TI Group Main Achievements Focus on Domestic Business Focus on TIM Brasil Back up 2 FRANCO BERNABE’
  • 4. TELECOM ITALIA GROUP FY 2009 Preliminary Results TI Group FY09 Progress Report Organic Domestic Ebitda: 10.1bln € (-2% YoY) Focus on Organic Ebitda Margin: 46.5% (+2.3 p.p. YoY) TARGET Core OUTPERFORMED Markets: Domestic Cash Cost Efficiencies: 0.9 bln € Domestic TARGET & REACHED Brazil TIM Brasil Ebitda: 1,289 mln € (+9.6% YoY) Ebitda Margin: 25.7% (+2.3 p.p. YoY) TARGET REACHED NFP Adj.: ~34.0 bln € at YE09 Financial TARGET REACHED Discipline HanseNet Disposal: 0.9 bln € Cash-in in Feb.’10 3 FRANCO BERNABE’
  • 5. TELECOM ITALIA GROUP FY 2009 Preliminary Results TI Group Improved Profitability: Organic Results vs. 2008 Euro mln, Organic data, % Revenues EBITDA % on Revenues 41.7% +2.2 p.p. 39.5% -1,617€ -44 mln € 28,805 11,379 -0.4% 11,335 -5.6% 27,188 IVQ 7,686 -9.0% IVQ 2,733 -0.4% 2,721 6,994 IIIQ 7,174 -5.6% IIIQ 3,002 -0.4% 2,990 6,770 IIQ 7,165 IIQ 2,799 +1.8% 2,848 -3.7% 6,897 IQ 6,780 -3.7% 6,527 IQ 2,845 -2.4% 2,776 2008 2009 2008 2009 Enhanced Revenues Mix Improved EBITDA margin Service revenues decrease 4.2% yoy Strong reduction in Opex (over 1.5B€ reduction in the Handsets’ revenues decrease 22.1% yoy year) Delivering 2009 EBITDA Target (Stable vs. 2008) Figures considering HanseNet classified as Discontinued Operations 4 FRANCO BERNABE’
  • 6. TELECOM ITALIA GROUP FY 2009 Preliminary Results Cash Cost Control: a Group-Wide Commitment Organic OPEX 2009 EBITDA Margin Euro mln, Organic data, % Δ abs. vs. Δ %. vs. Δ %. 9M09 vs. 2008 2008 9M08 2008 2009 46.5% 44.2% +2.3 p.p. Domestic 11,607 -1,370 -10.6% -8.4% 25.7% TIM 23.4% +2.3 p.p. Brasil 3,733 -127 -3.3% -2.0% -3.9% +13.5 p.p. TI Media 239 -17 -6.6% -10.6% -17.4% Other BU & Eliminations 274 -59 41.7% 39.5% +2.2 p.p. TI Group 15,853 -1,573 -9.0% -7.2% Figures considering HanseNet classified as Discontinued Operations 5 FRANCO BERNABE’
  • 7. TELECOM ITALIA GROUP FY 2009 Preliminary Results Group Cash Cost Control to improve Operating Cash Flow Euro mln, Organic data, % TI Group Cash Cost Domestic Cash Cost -1,593 -7.2% Of which: -1,505 -9.0% Domestic -1,370 Brazil -127 21,989 20,396 16,635 15,130 CAPEX (*) 4,563 -0.4% CAPEX 3,658 4,543 -20 -3.7% 3,523 -135 OPEX 17,426 -9.0% 15,853 -1,573 OPEX 12,977 -10.6% 11,607 -1,370 2008 2009 2008 2009 TI Group Cash Cost on Revenues (%) Domestic Cash Cost on Revenues (%) 76.3% 71.5% 75.0% - 1.3 p.p. - 1.7 p.p. 69.8% 2008 2009 2008 2009 (*) 477M€ Brazilian license Fee in 2008 excluded 6 FRANCO BERNABE’
  • 8. TELECOM ITALIA GROUP FY 2009 Preliminary Results Domestic Main Achievements 2009 – Progress on Cash Cost Rationalization Euro mln, Organic data, % Cash Cost Focus on Efficiency Program Handsets o/w 16,635 -453 Mobile: -378 -896 Opex 0,0 -156 15,130 Total 896 632 1 Network -1,505 Operations 264 25 Sales & 2 Distribution 311 311 2008 Intercon- Efficiency Volume 2009 nection Driven Organization & 3 Support process 149 149 Headcount Reduction Information 4 Technology -2 12 Target 08-09: 64.1 -5.7 ~ -5.0 5 Customer Operations 66 66 58.4 Delivery 6 & Assurance 63 27 Buildings and 7 45 42 Energy Mng 2007 2009 Target 08-09: 7 FRANCO BERNABE’ ~ -5.0
  • 9. TELECOM ITALIA GROUP FY 2009 Preliminary Results Agenda TI Group Main Achievements Focus on Domestic Business Focus on TIM Brasil Back up 8 FRANCO BERNABE’
  • 10. TELECOM ITALIA GROUP FY 2009 Preliminary Results Domestic – Steady Cost Control Offsetting Revenues Decline Euro mln, Organic data, % Revenues EBITDA Service Revenues -1,574 mln € -5.2% % on Revenues +2.3 p.p. 46.5% 44.2% 23,262 23,262 -6.8% 21,688 -204 mln € -11.2% 10,285 -2.0% 10,081 Mobile 9,687 Service revenues 8,603 -8.0% IVQ 2,372 -2.5% 2,313 IIIQ 2,687 -0.4% 2,676 -1.8% Wireline 15,035 Service revenues 14,759 IIQ 2,568 -0.7% 2,550 -1.4% IQ 2,658 -4.4% 2,542 2008 2008 2009 2008 2009 Fixed business: Reduction in line losses Push on BB flat offers Outperformed the 2009 Increase in ICT market share EBITDA Target of 9.9-10B€ Mobile business: Strong reduction in handsets sales (IVQ09 -59% YoY) Weak Mobile Service revenues due to loss of market share Strong pick-up of mobile browsing bundle package 9 FRANCO BERNABE’
  • 11. TELECOM ITALIA GROUP FY 2009 Preliminary Results Domestic Fixed – TI Access Performance ‘000 access Telecom Italia Retail Access Evolution & Line Losses Key Highlights ‘000 Lowest line losses level since third quarter 2007 through successful retention activities TI Access and new integrated/bundled offers 4Q08 1Q09 2Q09 3Q09 4Q09 (Internet+Voice, Voce senza limiti) ‘000 4Q08 1Q09 2Q09 3Q09 4Q09 Significant reduction of disconnections Line losses (1,254k line losses in 2009 vs. 1,861k in 2008) OLO Access Growth (TI Wholesale) ‘000 ‘000 ‘000 ULL Naked WLR 4Q08 1Q09 2Q09 3Q09 4Q09 4Q08 1Q09 2Q09 3Q09 4Q09 4Q08 1Q09 2Q09 3Q09 4Q09 +268 10 FRANCO BERNABE’
  • 12. TELECOM ITALIA GROUP FY 2009 Preliminary Results Domestic Fixed - Focus on BB & ICT Broadband Market Italian ICT Market Revenues Trend ‘000 Euro Bln -6.7% Total Italian BB accesses 11,164 11,968 12,294 7.5 +79 7.0 TI retail 6,754 6,843 6,859 6,921 7,000 accesses 11.4% Free TI Market +2.2 p.p. Share on ICT 9.2% Revenues Flat (%) 77% 79% 81% 81% 83% 4Q08 1Q09 2Q09 3Q09 4Q09 2008 2009 Broadband Service Revenues Focus Telecom Italia ICT Revenues Euro million, Euro/month Euro Mln 18.3 ARPU BB 18.0 +9.9% Service Revenues +7.9% BB Serv Revs 1,490 1,608 +14.1% 834 759 IVQ +8.0% 511 IIIQ +8.1% 448 IIQ +8.2% IQ +7.4% 2008 2009 2008 2009 2008 2009 11 FRANCO BERNABE’
  • 13. TELECOM ITALIA GROUP FY 2009 Preliminary Results Domestic Mobile - 2009 Main Facts Customer Base Mobile Mobile BB –Revenues** (mln SIM) Euro mln -4% calling* 34.8 -11% 652 30.9 +19.6% 545 2008 2009 2008 2009 (*) SIM Human that generate/receive calls/browsing in the last 30 days (**) Revenues normalized excluding promotion related to device sales Key Highlights Strong reduction of inactive SIM Market share loss mainly in the cost conscious segment as a results of re-pricing Weak service revenues performance due to lower customer base, MTR reduction, strong decrease of content VAS and SMS Good take-up of Mobile BB offers and leadership on Smart phones partially offset by handset driven revenues (Try&Buy ) decline 12 FRANCO BERNABE’
  • 14. TELECOM ITALIA GROUP FY 2009 Preliminary Results Domestic Mobile Revenues Euro mln FY 08 FY 09 Δ % YoY Total 9,687 8,603 (11.2) = Handsets 860 482 (44.0) (3.9) + Outgoing 4,969 4,588 (7.7) (3.9) Voice + Business 1,684 1,511 (10.3) (1.8) Received * + VAS 2,173 2,022 (6.9) (1.6) (*) Incoming, Visiting and Other Revenues 13 FRANCO BERNABE’
  • 15. TELECOM ITALIA GROUP FY 2009 Preliminary Results Domestic Mobile - the Repositioning Path 2008 2009 Next Steps “Value for Money” Proposition impaired by Repositioning Market Share Recovery Repricing Focus on volumes Competitive pressure Market share recovery increase Strong leverage on handsets Best value for Money “Cost Conscious” Customer Mobile Base erosion Push Strategy based on Focus on “cost conscious” Handsets subsidy customers and “high New handsets strategy spenders” Weaker brand perception (“Expensive”) after consumer New advertising & Pull Strategy through tariff repricing communication format Advertising Distribution Network Distribution Network Refocus – Phase 1 Refocus – Phase 2 14 FRANCO BERNABE’
  • 16. TELECOM ITALIA GROUP FY 2009 Preliminary Results Domestic Mobile - Speed up Turnaround Increase Customer Base value Mobile BB leadership market share protection consolidation Simplified and strengthened Focus on community to Leadership on high speed Gross Adds and MNP offering reduce Churn technology Advertising pressure with ARPU stabilization with add Increase in penetration (new focus on product key-benefits on offering entry level offers, new annual bundles) Vertical offering for the Ethnic Pre-retention on high end segment customers Cross selling on fixed customer base Boost mobile penetration in Restyling of lock-in offers the business segment WAP/WEB browsing pricing Increase SMS users (Flat simplification bundle) and usage (On-net bundle) Completing Sales Network Reorientation Focus on Franchising & Dealer Multibrand Point of Sales restyling New sales commissions model: ”bill size” to acquire value customers 15 FRANCO BERNABE’
  • 17. TELECOM ITALIA GROUP FY 2009 Preliminary Results Domestic Mobile - Re-design the Sales Channels Step 1: Refocus Step 2: Remodelling Step 3: Development and (done) (in progress) implementation Business model shift from New distribution model value Full speed recovery of market products to services driven (bill size) share Restyling of Points of sale Focus on selected high Phase in/Phase out of potential Monobrand Increasing Multibrand business partners (around (potential 30% contribution Reaching appealing to gross adds) 500 PoS affected) locations through Franchisees (geomarketing) Increasing the size of the Sales Channel 2009 2012 Owned stores Owned stores Franchising Retail 3.300 84% A Monobrand Franchising Dealer Monobrand 50% Multibrand 16% Dealer Distributors Multibrand 2.800 50% Chains, Distributors Chains, Distributors Total PoS ~4.500 ~ 6.100 16 FRANCO BERNABE’
  • 18. TELECOM ITALIA GROUP FY 2009 Preliminary Results Domestic Mobile - First Results and Christmas Campaign New Acquisition Strategy SMS Christmas campaign (‘000 users) Calling Gross adds Gross adds Value +0% +9% +27% +17% +17% % Gross Adds on Tot 8% 31% Gen-Aug Sept-Nov Gen-Aug Sept-Nov 2008 2009 2008 2009 TIMX uptake TIMX churn rate and usage TIMX Users -3 p.p. +100% > 1.1 mln Sept Oct Nov Dec Feb Churn rate Churn Rate Outgoing Outgoing (14/2) Min before Min after CB PP TIMX users TIMX TIMX 17 FRANCO BERNABE’
  • 19. TELECOM ITALIA GROUP FY 2009 Preliminary Results Agenda TI Group Main Achievements Focus on Domestic Business Focus on TIM Brasil Back up 18 FRANCO BERNABE’
  • 20. TELECOM ITALIA GROUP FY 2009 Preliminary Results TIM Brasil FY09 - Main Achievements Most innovative Brand on the Market: more than 20 million Infinity clients in 9 months Recovery of Brand and Improved Top of Mind and Customer Satisfaction Index in Premium Quality recovery all Consumer Segments Positioning and 100% of Anatel Network Quality targets reached in December (and Brand Value January); Overall #2 in Quality in 2009 ARPU Leader in Brazil Consistent increase of Customer Base (+4.7 mln lines vs. 2009), able to offset 2008 re-pricing impact Back to KPIs improvement Customer Base Stabilized Market Share after 18 months of continuous erosion Growth #2 Brazilian mobile operator in terms of Value Market Share (26% share in Service Revenues) and Profitability (exceeding 29% in Q409) Service Revenues: Consistent QoQ growth with positive performance YoY in H2, resulting in a flat ‘09FY vs. ‘08FY Organic EBITDA : +10% YoY in line with 2009 target Confirmed (3.6 bln R$ in 2009) Financials Structural Organic EBITDA Margin : 25.7% FY 2009 (29.4% in Q409); Profitability +230 basis points YoY Growth Net Income: +0.3 bln R$ FY09; +57% YoY Operating FCF: +0.6 bln R$ FY09 19 FRANCO BERNABE’
  • 21. TELECOM ITALIA GROUP FY 2009 Preliminary Results TIM Brasil - Organic Main Results Revenues EBITDA Euro mln, % -15 mln € % on Revenues 23.4% +2.3 p.p. 25.7% 5,037 -0.3% 5,022* +112 mln € IVQ 1,449 -3.7% 1,400 +9.6% 1,289 1,177 IVQ +5.4% 409 IIIQ 1,336 -1.2% 1,323 387 IIIQ -2.0% 324 IIQ 1,198 +3.4% 1,238 328 IIQ +20.1% 304 254 IQ 1,054 +0.7% 1,061 +20.7% 252 IQ 208 2008 2009 2008 2009 Reduced push on handsets Ebitda margin increase driven by: Positive 4Q09 service revenues performance (4Q09 Lower bad debt +1.4% YoY) Continued cash cost efficiencies Value Added Services Fuelled by micro-browsing Improved revenue mix through to exclusive offers of Smartphone Delivering 2009 EBITDA Target of ~3.6BR$ (*) 98 million Reais reclassified from “Other Operating Income” to “Other Service Revenues” No EBITDA impact. No reclassification of previous year needed at TI Group level 20 FRANCO BERNABE’
  • 22. TELECOM ITALIA GROUP FY 2009 Preliminary Results Agenda TI Group Main Achievements Focus on Domestic Business Focus on TIM Brasil Back up 21 FRANCO BERNABE’
  • 23. TELECOM ITALIA GROUP FY 2009 Preliminary Results TI Sparkle Group – Reported Main Results Euro mln, Reported data, % Revenues Revenue Contribution to TI Group 1,830 -59M€ -4.3% 1,267 1,357 1,298 -18M€ -1.9% IIIQ 456 -7.7% 421 933 915 IIIQ 315 -6.7% 294 IIQ 454 -3.5% 438 IIQ 312 -0.6% 310 IQ 447 -1.8% 439 IQ 306 +1.6% 311 9M 08 9M 09 FY08 9M 08 9M 09 FY08 EBITDA EBITDA Telecom Italia Sparkle Spa is a wholly-owned Margin 20.6% 20.8% 20.5% subsidiary of Telecom Italia with the mission of developing international wholesale and MNCs -10M€ 375 -3.6% business and supporting Telecom Italia in 280 270 providing international services. The Company is active in 36 countries and operates in the global wholesale market environment, by focusing on different market segments and various geographic areas. 9M 08 9M 09 FY08 22 FRANCO BERNABE’