The Front Door
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Welcome to The Front Door! Started in Jay Markiewicz's Introduction to Entrepreneurship class at VCU and mentored by Cara Dickens, The Front Door is an website that serves as an access point to the entrepreneurial ecosystem of Central Virginia for starting and existing businesses, providing resources and tools for ideas, growth, and development.
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The Front Door
- 2. Ecosystem of Central VA
- 3. The Team Stephen SinkPeggy HoBrad Nofal Marcus Robinson Daniel Smith
- 4. How We Got Here It all began with the talented minds of our local entrepreneurial leaders... Jay Markiewicz Carrie RothCara Dickens
- 5. Project Guidelines 7 Weeks to… • Foster experiential student learning on the topic of Entrepreneurship • Accomplish strategic initiatives for the Central Virginia Entrepreneurship Ecosystem
- 6. Research Process • Branding • Identified Industries • Networking Events • Resources • Questions • Interviews & Surveys • Statistics & Amenities
- 7. Branding A strong brand… • Delivers message clearly • Confirms Credibility • Connects target prospects emotionally • Motivates the buyer or user
- 8. The Infographic ● Showcase the Central Virginia Ecosystem ● Why start a business in Central Virginia ● Marketing tool to drive people to the digital tool: www.thefrontdoorva.com
- 10. User Experience: Business Stage What business stage are you in? • Idea • Start-Up • Existing Business
- 11. User Experience: End Stage Where do you see your business going? • MAIN STREET • MICRO BUSINESS • HIGH GROWTH • GROWTH BUSINESS
- 12. User Experience: Industry What industry are you in? • Agriculture • Computer & Electronics • Consumer Services • Education • Energy & Utilities • Financial Services • Government • Health, Pharmaceuticals & Biotech Manufacturing • Media & Entertainment • Non-Profit • Real Estate & Construction • Retail • Software & Internet • Telecommunications • Transportation & Storage • Travel, Recreation & Leisure • Wholesale & Distribution • Other
- 13. User Experience: Resource Needs What are your assistance needs? • Permits & Licenses • Third Party Partners • Networking • Human Resources • Funding • Manufacturing & Supplies • Website & Marketing • Real Estate
Editor's Notes
- Interactive platform for users to easily navigate and chose the resources they need Various drop-down menus to provide an intuitive user experience; guiding the user through a series of questions, leading to specific resources that cater to their stage of business, industry, and specific needs.
- Idea: Thought or plan that has not yet developed into anything physical Start-Up: A recently created business Existing Business: A business that has become financially stable
- MAIN STREET: A small, independently owned business. (i.e. barber shop, retail store, restaurant) MICRO BUSINESS: A business that operates at a very small scale- independent contractor. (i.e. independent real estate agent, home based business) HIGH GROWTH: A business that sees significant increases in revenue or earnings. (i.e. SAAS, BioMedical) GROWTH BUSINESS: An established business with a positive rate of revenue or earnings.
- Todd Nuckols (Interbridge/Lighthouse Labs) Carter Snipes (Real Estate/ Snipesproperties.com) Keith Middleton & Rich Reinecke (Fahrenheit Group/ Finance) Robbie Demeria (Rich Tech) Rich Lyons (Lunch/Supper) Carrie Roth (Biotech Park) Sandy Appleman (Lion’s Paw Development) Jim Cheng (New Richmond Ventures)