This document provides information about developing apps for Nokia's Ovi Store app marketplace. It outlines the different app development platforms available, including Ovi App Wizard for simple apps, Qt for more advanced apps, and WRT for web apps. It also describes Nokia's efforts to promote locally relevant apps through the Ovi Store interface and marketing campaigns. Key contacts are provided for the Forum Nokia developer program and submitting apps to the Ovi Store.

1. Forum Nokia Developer ServicesGian Luca CiolettiBusiness DevelopmentForum Nokia EMEAgian-luca.cioletti@nokia.comMob: +358503423554

2. Who I am- originally from Florence, Italy- been living for 26 years in Finland- degree in Electronic Engineering- degree in International Business Management- over 16 years of international business experience- executive and professional in the Telecom industry, - strategic and visionary thinker, - believer in true Leadership, - consumer and customer oriented, - human being moreabout me on www.linkedin.com/in/gianlucacioletti

3. Smartphone shares 4Q2009 vs 1Q+2Q2010 (Source: Strategy Analytics)

4. Smartphone shares 1Q2010 vs 2Q2010 (Source: Strategy Analytics)

5. Who is FNDC?Forum Nokia and Developer Communities (FNDC) is dedicated to supporting third-party developers and publishers who bring locally and globally relevant content to Nokia devices around the globe.

6. Very active developer community with over 1.7 million unique visitors per monthEMEA 50.3%Americas15.8%China 9.0%India 7.2%Source: Forum Nokia, February 2010Rest of Asia 17.7%

7. GamesApplicationsAudio/VideoPersonalizationForum Nokia Serves Developers and PublishersNative appsfor great performance: build with Nokia Qt SDK native applications with great portability Games. Productivity. Utilities.Web apps, Web SDK the easiest way for web developers to create mobile apps: Web (HTML/CSS/JavaScript]BusinessCity Guides & MapsEntertainmentMusicNews & InfoPhoto & VideoReferenceSocial NetworksSportsUtilitiesRingtonesThemesWallpapersActionAdventureArcadeCard & CasinoEducationPuzzleSportsStrategyTriviaWordCityMusicPodcastsVideoJava appsfor hundred of millions of devices: Java J2ME

8. Ovi App WizardOvi app wizard is a fast, easy and free way to mobilize and monetize your web content (in RSS/Atom format) for Ovi StoreFree to use. No registration feeOpen to all businesses and individualsNo programming skills requiredOnly takes minutes to createApps delivered into Ovi Store within 24 hours of submission Distribute apps that work on nearly every Nokia handset to millions through Nokia’s Ovi Storehttp://ovi.com/appwizard

9. Devices, clarifiedPhones(S40)Basic devices for the masses.Smartphones(Symbian)Democratizing the smartphone.Computers(MeeGo)Leading the evolution of mobile computingDevelop Java appsDevelop Native Apps (Qt)Develop Native Apps (Qt)Develop Web Apps (WRT+Ovi)Develop Web Apps (WRT+Ovi)

10. Ovi Store Designed for Scale, Built to SellGlobal AvailabilityLargest Range of Devices Local Relevance Payment Methods That Work for Consumers180+CountriesContent from~90 Countries and counting135+ Handset models can get Ovi Store contentIncluding operator billing with ~90 Operators30 Languageshttp://www.forum.nokia.com/Distribute/Ovi_Store_statistics.xhtml

11. Ovi Publisher Success Stories*Offscreen Technologies: 25m downloads in over 200 countries

12. Lunaforte: over 6m in over 200 countries

13. Digital Chocolate: 4,5m downloads

14. Pico Brothers: over 2.5m downloads

15. Locago, Ravensoft: over 2m in more than 200 countries

16. Herocraft: over 1.8m downloads

17. mForma Europe Ltd. over 1.6m downloads

18. Shazam, Polarbit, Numo, Nimbuzz, PlaylistDJ: over 1M downloads

19. More success stories: http://blogs.forum.nokia.com/blog/ovi-publisher-successesOvi Store marketingRecommended sectionNokia Nordic will promote relevant local apps on Ovi Store, main section (Recommended).

20. 10 positions, out of 30, on the main Ovi Store view are managed by Nokia Nordic team for promotion of locally relevant apps on a weekly basis. Old UINew UI from 2H ’10