2. History Founders: Stewart Butterfield and Caterina Fake Founded on: 2004 Original Purpose: Share photos of their gaming project Expansion: Acquired by Yahoo in 2005, sold for $35 million
3. Purpose Goal 1: We want to help people make their photos available to the people who matter to them Goal 2: We want to enable new ways of organizing photos and video Features: Tagging, Notes, Comments, Flickr groups, Picasa editing, sets and groups organization, easy connection to Facebook, Twitter, and other blogs, multiple ways to upload pictures http://www.flickr.com/about/
4. Innovative Filling the need to “remember” Making photography more common Easier to share experiences
5. Problems Copyright: People claiming other’s photos as theirs Moderation: Flagging photos that are inappropriate Harassment: Keeping the comments constructive
6. Public Relations Flickr is not for commercial use Can use to highlight past events Have employees of companies, not the company itself, become members
7. Improvements Expand their video length to greater than 90 seconds They are restricted to sharing with just members of the website, allow for group packages