Crowdfunding 101 is a training that teaches about crowdfunding. It defines crowdfunding as utilizing the internet to fund projects and ideas through small contributions from many people. It explains that crowdfunding works by creating a webpage for a project, spreading the word about it, and having supporters donate and receive thanks. While anyone can contribute to crowdfunding, most donations come from a fundraiser's friends, family and networks. The training stresses that successful crowdfunding requires hard work, as half of projects fail to raise any money.

1. Crowdfunding 101
Brought to you by

2. ABOUT THE
PRESENTER
Eli Bliss
• Sophomore
at GHS
• President of
Gladstone
Robotics
• FIRST Fare
Coordinator
• Former
Marketing
Captain

3. ABOUT THE AUTHOR
Crowdfunding for youth.

4. ABOUT YOU
Turn to the person next to you and answer:
What is your favorite (or least favorite)
fundraising memory?

5. OBJECTIVE
In this training, we will answer:
• What is crowdfunding?
• How does crowdfunding work?

6. So, what is crowdfunding, anyway?

7. ABOUT CROWDFUNDING
Crowdfunding
noun & verb
Utilizing the power of the
internet to fund big projects &
ideas with small contributions
from thousands of people

8. POPULAR
EXAMPLES
Entrepreneurs raised over $10M
from 68,000 people to start making
Pebble Watch
Veronica Mars (a cancelled TV show)
raised $5.7M from 90,000 people to
make a movie

9. WHY CROWDFUNDING
Why does crowdfunding matter?
1. Reach friends & family*
all over the world,
with the click of a button
2. Internet has made it easier than ever to give!
* And maybe (just maybe) people you don’t know.

10. WHY CROWDFUNDING
These fundraisers are great for community building,
but you can raise by asking for online donations
(rather than just selling things).

11. OTHER TYPES
Service Trips
School Related
Sports
Tuition
Nonprofit Causes
Clubs + Projects

12. So, how does crowdfunding
work, exactly?

13. HOW IT WORKS
1. Make a webpage
1. Spread the word
1. Supporters support
& get thanked

14. HOW IT WORKS
1. Make a page
1. Spread the word
1. Supporters support
& get thanked

15. HOW IT WORKS
1. Make a page
1. Spread the word
1. Supporters support
& get thanked

16. WHO’S THE CROWD?
Image from the American Association of Fundraising Council

17. ABOUT THE
CROWD
Anyone on the internet is part of the
crowdfunding “crowd.”
But 90% of crowdfunding contributions come
from the friends, family, and networks of the
fundraisers themselves.

18. IT’S HARD WORK!
Will your fundraiser be as
popular as this
little guy?
No, probably not.
In fact 50% of crowdfunding
projects fail to fundraise even 1¢

19. MORE EFFORT = MORE $

20. Q&A

21. REFLECTION
Turn your partner and answer:
What was the most surprising thing you
learned about crowdfunding today?

22. BE IN TOUCH