1. I created this questionnaire to help me gain insight into the minds of my potential
target audience; I could find out what appeals to each reader specifically and then
use the information I acquired to make sure the magazine would definitely appeal
to them. I handed my 25 questionnaires out to mostly members of my target
audience (young males aged 16 – 24) in order to gain reliable results.
1)Which age bracket do you fall into?
15 and under 16 – 25 25 – 30 30 – 35 40+
2)Which of the following are your favourite types of music?
Tick more than one if necessary...
Rock/Indie Chart/Pop Classical
R’n’B /Hip Hop Rap Reggae
House Drum & Bass Other (please state)
3)Who is your favourite band/artist and why?
_______________________________________________________________________
_______________________________________________________________________
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4)How often do you attend gigs/festivals/raves etc?
Most weekends
Every few weeks
Every month
Occasionally
Never
5)What would be your ultimate festival/rave lineup?
Please pick up to a maximum of 6 artists...

2. ___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
6)How often do you buy/read music magazines?
Weekly
Monthly
Fortnightly
Occasionally/Every few months
Never
If never, please state why not? ___________________________________________
7)What features would you like to see in a music magazine if you
were to purchase one?
Please circle up to 3...
Interviews with artists of the genre
Reviews of albums/singles
News about your favourite artists
Features and articles on things related to the genre
Information on upcoming gigs/raves/festivals
Competitions
Fashion (i.e. what people who listen to the genre/artists of the genre wear)
Other (please state) _______________________________________________________
8)Do you think that music plays a big part in your life? If so please
explain why...
_______________________________________________________________________

3. _______________________________________________________________________
_______________________________________________________________________
9)How much would you be willing to pay for a good quality music
magazine of your favourite genre?
£2 or under
£2.50
£3.00
£3.50
£4.00
£5 or more
10)On magazine front covers, which of the following is most likely
to grab your attention first?
Please tick only one...
Main image of the artist
Stories on the front
The colours used
Free gifts/competitions
Artists listed
Other (please state below)
Thank you for taking part in my questionnaire!