1. The document describes a project to implement a Corporate Personality concept for a graphics design company called 2D Gráfica. It involved developing a new corporate identity for a client organization called FundAmarte based on concepts from the book "Corporate Identity of the 21st Century".
2. The design process for FundAmarte involved multiple proposals and iterations based on stakeholder feedback, ultimately resulting in a logotype, cards, and templates. Post-design services included an identity manual and socialization session to help internalize the new identity.
3. By applying corporate personality concepts through this real-world project, 2D Gráfica aims to demonstrate the value of ongoing customer engagement and adaptation to
Antara Design Studios is a marketing and communications firm founded in 2012 that focuses on emerging businesses. It positions itself as helping to transition ideas from concept to execution through services like marketing strategies, branding, social media, and event management. The firm is led by founder Antara and advisor Sanjay Prasad and has worked with clients in industries like robotics, IT, and healthcare.
This document provides information about a communications agency in Indonesia called Fortune Indonesia. Some key points:
- Fortune Indonesia is one of the top 5 agencies in Indonesia and the only listed advertising company on the Indonesia Stock Exchange. It has over 200 staff and $55 million in annual business turnover.
- The agency has won several awards for its creative work, including bronze awards from Fortune Indonesia for direct promo marketing, small-scale ambience promo, and TV commercial craftmanship.
- Fortune Indonesia works with a wide range of clients across various industries and provides integrated communications solutions including advertising, public relations, digital marketing, events, and more.
- The agency has a portfolio of work showcasing campaigns
This document provides information about Forest Creative Communications Pvt Ltd, a design agency based in Bangalore, India. It lists their services such as brand development, web/digital, and marketing. It also provides examples of client work and testimonials. Forest Creative Communications works with clients across various industries including retail, real estate, hospitality, education, and more.
Willoughby Design is a branding firm that specializes in designing brand experiences through packaging, retail environments, and marketing campaigns that create lasting impressions and brand believers. They employ strategic thinking and design innovation to help clients bring new ideas to market. Willoughby has over 30 years of experience working with a wide range of retail clients. They offer services including brand strategy, identity design, retail concept development, packaging design, and sustainability consulting.
This document provides an overview of Liberates Design Studio, a design studio based in Yogyakarta, Indonesia. It discusses their approach to creativity and problem solving, which is influenced by the strong art and culture of Yogyakarta. It also outlines the types of work they do, including branding, logo and identity design, visual merchandising, packaging, printing, digital publishing, and content creation. Examples of projects are provided for each type of work. Testimonials from clients praising their work are also included. The document promotes Liberates Design Studio as a full-service creative agency capable of providing strategic branding and design solutions.
Construindo uma Intranet Corporativa utilizando Plonementtes
Developing a Corporative Intranet with Plone. By Mauro Lemes da Silva Challenges, problems and strategies to create an Intranet with large access with over 100,000 users. Learn how Nginx, Varnish, Pound and Memcached were crucial to our success.
This document summarizes a study of CEO succession events among the largest 100 U.S. corporations between 2005-2015. The study analyzed executives who were passed over for the CEO role ("succession losers") and their subsequent careers. It found that 74% of passed over executives left their companies, with 30% eventually becoming CEOs elsewhere. However, companies led by succession losers saw average stock price declines of 13% over 3 years, compared to gains for companies whose CEO selections remained unchanged. The findings suggest that boards generally identify the most qualified CEO candidates, though differences between internal and external hires complicate comparisons.
In today’s fast-paced business world, it’s more important than ever for brands to keep a strong visual identity. Continuous innovation is required to pique the interest of your target audience. So, a creative graphic solution can help close the gap between potential customers and increase sales. A creative graphic solution gives your brand a distinct identity and helps you stand out from the crowd.
Spectrum Infinite is proud to be the only place you need to go for all of your creative graphic solution needs. Whether you’re looking for pre-press or custom artwork for promotional products, we have you covered. We are also the digital force behind some of the successful brands in the retail, real estate, and promotional products industry.
We do not stop at just that… Our many services include logo design, branding, print-ready artwork for different production needs, website development, and search engine optimization (SEO). And our team of experienced professionals is passionate about helping you achieve your graphics, digital, and marketing goals.
So if you’re looking for creative graphic solutions to help your business stand out from the competition, look no further than Spectrum Infinite. We’re here to help you succeed.
Enabling businesses to succeed with our creative graphic solutions
As the primary source for creative graphic solutions for businesses in the Tri-State area, we have always exceeded our customers’ expectations. “We have raised the bar, and our services are unparalleled.” That’s what our customers tell our competitors, and we take great pride in that.
By following a simple set of steps, we make it easy for our customers to find creative graphic solutions that meet their needs. This process involves capturing all or most of the information on the first call. This approach also ensures that our customers get the first draft of their design right and helps us close projects faster.
Whether you’re looking to create a vibrant visual identity for your company or need something as simple as vector artwork. Our in-house art department has all your needs covered.
Why Use Creative Graphic Solutions, And What Are Some Of The Benefits?
We live in the digital age, where it’s essential for a business to have a consistent brand identity. Creative graphic solutions can help companies stand out in the digital landscape and build customer loyalty and trust. It is also known to promote brand recognition. And with persistent marketing efforts, it is known to improve brand recall value.
Through creative graphic solutions, businesses can create visual messages that are meaningful and memorable while also driving engagement.
A large part of our solution is aimed at helping businesses scale their marketing campaigns to drive lead conversions.
We understand that brands need constant innovation to stay ahead of the competition, and we are here to help you succeed.
Antara Design Studios is a marketing and communications firm founded in 2012 that focuses on emerging businesses. It positions itself as helping to transition ideas from concept to execution through services like marketing strategies, branding, social media, and event management. The firm is led by founder Antara and advisor Sanjay Prasad and has worked with clients in industries like robotics, IT, and healthcare.
This document provides information about a communications agency in Indonesia called Fortune Indonesia. Some key points:
- Fortune Indonesia is one of the top 5 agencies in Indonesia and the only listed advertising company on the Indonesia Stock Exchange. It has over 200 staff and $55 million in annual business turnover.
- The agency has won several awards for its creative work, including bronze awards from Fortune Indonesia for direct promo marketing, small-scale ambience promo, and TV commercial craftmanship.
- Fortune Indonesia works with a wide range of clients across various industries and provides integrated communications solutions including advertising, public relations, digital marketing, events, and more.
- The agency has a portfolio of work showcasing campaigns
This document provides information about Forest Creative Communications Pvt Ltd, a design agency based in Bangalore, India. It lists their services such as brand development, web/digital, and marketing. It also provides examples of client work and testimonials. Forest Creative Communications works with clients across various industries including retail, real estate, hospitality, education, and more.
Willoughby Design is a branding firm that specializes in designing brand experiences through packaging, retail environments, and marketing campaigns that create lasting impressions and brand believers. They employ strategic thinking and design innovation to help clients bring new ideas to market. Willoughby has over 30 years of experience working with a wide range of retail clients. They offer services including brand strategy, identity design, retail concept development, packaging design, and sustainability consulting.
This document provides an overview of Liberates Design Studio, a design studio based in Yogyakarta, Indonesia. It discusses their approach to creativity and problem solving, which is influenced by the strong art and culture of Yogyakarta. It also outlines the types of work they do, including branding, logo and identity design, visual merchandising, packaging, printing, digital publishing, and content creation. Examples of projects are provided for each type of work. Testimonials from clients praising their work are also included. The document promotes Liberates Design Studio as a full-service creative agency capable of providing strategic branding and design solutions.
Construindo uma Intranet Corporativa utilizando Plonementtes
Developing a Corporative Intranet with Plone. By Mauro Lemes da Silva Challenges, problems and strategies to create an Intranet with large access with over 100,000 users. Learn how Nginx, Varnish, Pound and Memcached were crucial to our success.
This document summarizes a study of CEO succession events among the largest 100 U.S. corporations between 2005-2015. The study analyzed executives who were passed over for the CEO role ("succession losers") and their subsequent careers. It found that 74% of passed over executives left their companies, with 30% eventually becoming CEOs elsewhere. However, companies led by succession losers saw average stock price declines of 13% over 3 years, compared to gains for companies whose CEO selections remained unchanged. The findings suggest that boards generally identify the most qualified CEO candidates, though differences between internal and external hires complicate comparisons.
In today’s fast-paced business world, it’s more important than ever for brands to keep a strong visual identity. Continuous innovation is required to pique the interest of your target audience. So, a creative graphic solution can help close the gap between potential customers and increase sales. A creative graphic solution gives your brand a distinct identity and helps you stand out from the crowd.
Spectrum Infinite is proud to be the only place you need to go for all of your creative graphic solution needs. Whether you’re looking for pre-press or custom artwork for promotional products, we have you covered. We are also the digital force behind some of the successful brands in the retail, real estate, and promotional products industry.
We do not stop at just that… Our many services include logo design, branding, print-ready artwork for different production needs, website development, and search engine optimization (SEO). And our team of experienced professionals is passionate about helping you achieve your graphics, digital, and marketing goals.
So if you’re looking for creative graphic solutions to help your business stand out from the competition, look no further than Spectrum Infinite. We’re here to help you succeed.
Enabling businesses to succeed with our creative graphic solutions
As the primary source for creative graphic solutions for businesses in the Tri-State area, we have always exceeded our customers’ expectations. “We have raised the bar, and our services are unparalleled.” That’s what our customers tell our competitors, and we take great pride in that.
By following a simple set of steps, we make it easy for our customers to find creative graphic solutions that meet their needs. This process involves capturing all or most of the information on the first call. This approach also ensures that our customers get the first draft of their design right and helps us close projects faster.
Whether you’re looking to create a vibrant visual identity for your company or need something as simple as vector artwork. Our in-house art department has all your needs covered.
Why Use Creative Graphic Solutions, And What Are Some Of The Benefits?
We live in the digital age, where it’s essential for a business to have a consistent brand identity. Creative graphic solutions can help companies stand out in the digital landscape and build customer loyalty and trust. It is also known to promote brand recognition. And with persistent marketing efforts, it is known to improve brand recall value.
Through creative graphic solutions, businesses can create visual messages that are meaningful and memorable while also driving engagement.
A large part of our solution is aimed at helping businesses scale their marketing campaigns to drive lead conversions.
We understand that brands need constant innovation to stay ahead of the competition, and we are here to help you succeed.
This is my CV, I'm currently looking for a senior marketing position in the East Midlands (Nottingham, Leicester, Loughborough, Mansfield, Derby and surrounding areas, or home based). If you think you may have a role please get in touch. My contact details can be found on my CV. Looking forward to hearing from you.
Nela Dunato Art & Design is a boutique design consultancy that helps businesses develop premium brands through logo and brand design, digital strategy, and websites. The document describes Nela's design process and provides examples of logos, websites, and other projects she has created for clients in different industries to help attract their ideal customers.
Why is graphic design important for e commerce businessAshik Pervez
In this presentation article, I try to share about why is Graphic Design important for eCommerce business and why is design important and what is the purpose of graphic design.
This document is a seminar report submitted for a Master's degree. It discusses branding and promotional strategies for MapmyIndia, an Indian company that provides GPS and location-based services. The report includes an introduction to branding and brand promotion. It also provides an overview of MapmyIndia's history, products, partnerships, sales, and future plans. The report details the research methodology used, including a literature review and study objectives. It analyzes consumer perception data and interprets the findings. Finally, it discusses recommendations, limitations, and concludes the report.
The document provides information for starting a communication design business, including key sections for a business plan. It discusses the importance of having a business plan to define your business and assess viability. The business plan should include an executive summary, company strategy, product/service details, market analysis, sales and promotion strategy, and financial projections. Financial documents like profit/loss statements and monthly budgets are also important. Estimating costs, billing rates, and growth projections are essential for the financial section.
Hiring a creative agency is important for developing an effective brand identity and marketing strategy. The agency will first conduct a client survey to understand their goals and position in the market. They will then develop a powerful strategy by improving the client's existing marketing approach. The agency will also perform in-depth research on the client's competitors, target audiences, and ideas for new tactics. Finally, the agency will help build the brand by designing logos, websites, brochures, and social media platforms to advertise the client's product. They will ensure consistent branding is applied across all customer touchpoints.
Solvy - a new payment experience, IxDA Milan& Turin June 2018Sketchin
Our talk at the IxDA Milan& Turin Chapter: Solvy - an end to end project of an instalment card for the European market in which we designed the value proposition, naming, branding, customer interactions, app flow and screen flow.
Sidney Debaque provides a portfolio summarizing his experience in strategic planning, marketing, psychology, and brand culture. His work includes research papers on how architecture can drive creativity in advertising agencies, trend reports on consumer engagement and gaming culture, and contributing to a book on luxury brands and Generation Y consumers. He also created an Instagram resume to efficiently showcase his experience and skills to potential employers in a visually engaging format.
Development Portfolio Ellisha-Jade White BA(Hons) Fashion PR Final Major Proj...EllishaJadeWhite
From exploring the different ways in which consumers use social media, some key themes have been identified. It is clear that marketing to millenials is more difficult than business owners may expect, and this demographic want a brand to be involving and engaging without just trying to sell product. The survey and focus group showed how consumers in the local area use social media and what interests them, which included things like recipes and holiday or travel photos to be popular whether shared by a brand or by their friends.
Should every recruitment business be a digital marketing agency? - #Rechangou...Colleague Software
Should every recruitment business be a digital marketing agency? - #Rechangout White Paper
Download here: https://www.colleaguesoftware.com/resources/white-papers/should-every-recruitment-business-be-a-digital-marketing-agency
Summary of our social media integration research project. The full paper and detailed results are also available on my slideshare profile.
This presentation describes how you can integrate social media in your organization through 4 phases and 13 strategic projects.
Hi everyone!
If you liked this, please check out more of my work at https://www.behance.net/gloriacondy
For my SOCS 4th year class at Emily Carr University, we were asked to create a business plan for ourselves following our graduation.
This is my business marketing plan for 2019-2025.
Thanks for checking it out!
Table of Contents
Executive Summary - 05
Summary
Business Overview - 06
Introduction
Products and Services
Value Proposition
Corporate Social Responsibility
Situational Analysis - 10
Introduction & USP
Target Market Situation
Competitor Situation
Job Qualifications
S.W.O.T Analysis
Marketing Strategy - 14
Mission
Finances - 16
Objectives
Pricing
Financial Goals
Marketing Goals - 19
Summary
One Year Goals
Five Year Action Plan
Action Plan Breakdown
Visual Identity Planning
Gozinto Chart
GANNT Budget
This document provides a client report for Makers of Barcelona (MOB), a coworking space company. It includes an analysis of MOB's customers, products/services, competitors, and current online marketing. The main competitors identified are Betahaus, Transforma, Impact Hub, and Valkiria. Price comparisons show MOB and Impact Hub have the most affordable flexible memberships. Suggestions are made to improve MOB's website and utilize Instagram marketing. The report aims to help MOB better understand their target audience and identify opportunities to strengthen their unique value proposition.
The Orabolas Project aims to bring Brazilian marketing and design expertise to Dublin, Ireland. It was founded by three Brazilian professionals with backgrounds in marketing, mass communication, product design, and visual arts. Orabolas seeks to provide creative and non-conforming solutions to Dublin companies in areas like graphic design, branding, social media, and trade marketing. Their goal is to offer an alternative to the "flat" and "same" approaches typically seen in Dublin's marketing.
Digital Brand Development - eCentric MarketingFusionFX
eCentric Marketing was launched in June 2012 as the brainchild of two colleagues looking to expand their digital marketing knowledge and services. They hired the author to develop an iconic brand that would suit their personalities and grow with their business objectives. The branding brief included developing a logo, core brand guidelines, sales collateral, a website with digital branding and content, social media channels and branding, and a 3-6 month social media content strategy and management.
The author's concept was to convey the company's creativity and ability to quickly understand clients' needs through the branding in a straightforward way without exaggeration ("Box. What Box?"). The core propositions and services would each have distinguishing personalities. Both digital and physical collateral were produced
PTC is a branding, social media, and communications specialist based in Doha, Qatar with over 12 years of experience. They provide expert branding, design, and social media services through collaborative consultation. PTC focuses on developing integrated branding solutions that meet client objectives based on insight, creativity, and delivering results. They are dedicated to bringing their business experience and success stories to help clients.
Magenta Advertising is an experienced advertising agency with over 500 successful projects. They provide integrated online and print solutions tailored to clients' needs and goals. Their services include strategy and consultancy, online presence and promotion, visual identity design, and print production. Magenta takes responsibility to help clients achieve business growth through value-added solutions and a long-term partnership approach.
We are a collection of digital strategists, creative managers, account managers and
designers…who have perfectionism in hearts to that make our clients satisfied.
We understand that building strong relationship between a brand and their customers
needs long time, that’s why we prefer to work continuously with a brand rather than just
focusing on short-term projects. We act as not only an implementer but their brand’s
consultant, giving them great advices and creative ideas of marketing communication in
digital environment.
DAA Group is a branding and promotional firm based in India that specializes in brand strategy, consultancy, design, and promotional activities across many industries. They understand what makes a brand successful and how to employ effective branding and promotional strategies to help both large and small brands. DAA Group provides innovative brand strategies and designs comprehensive branding platforms to engage target customers through creative promotional strategies online and offline. Their services include logo design, web design, exhibitions, outdoor advertising, events, catalog design, and more.
Technoblade The Legacy of a Minecraft Legend.Techno Merch
Technoblade, born Alex on June 1, 1999, was a legendary Minecraft YouTuber known for his sharp wit and exceptional PvP skills. Starting his channel in 2013, he gained nearly 11 million subscribers. His private battle with metastatic sarcoma ended in June 2022, but his enduring legacy continues to inspire millions.
ARENA - Young adults in the workplace (Knight Moves).pdfKnight Moves
Presentations of Bavo Raeymaekers (Project lead youth unemployment at the City of Antwerp), Suzan Martens (Service designer at Knight Moves) and Adriaan De Keersmaeker (Community manager at Talk to C)
during the 'Arena • Young adults in the workplace' conference hosted by Knight Moves.
This is my CV, I'm currently looking for a senior marketing position in the East Midlands (Nottingham, Leicester, Loughborough, Mansfield, Derby and surrounding areas, or home based). If you think you may have a role please get in touch. My contact details can be found on my CV. Looking forward to hearing from you.
Nela Dunato Art & Design is a boutique design consultancy that helps businesses develop premium brands through logo and brand design, digital strategy, and websites. The document describes Nela's design process and provides examples of logos, websites, and other projects she has created for clients in different industries to help attract their ideal customers.
Why is graphic design important for e commerce businessAshik Pervez
In this presentation article, I try to share about why is Graphic Design important for eCommerce business and why is design important and what is the purpose of graphic design.
This document is a seminar report submitted for a Master's degree. It discusses branding and promotional strategies for MapmyIndia, an Indian company that provides GPS and location-based services. The report includes an introduction to branding and brand promotion. It also provides an overview of MapmyIndia's history, products, partnerships, sales, and future plans. The report details the research methodology used, including a literature review and study objectives. It analyzes consumer perception data and interprets the findings. Finally, it discusses recommendations, limitations, and concludes the report.
The document provides information for starting a communication design business, including key sections for a business plan. It discusses the importance of having a business plan to define your business and assess viability. The business plan should include an executive summary, company strategy, product/service details, market analysis, sales and promotion strategy, and financial projections. Financial documents like profit/loss statements and monthly budgets are also important. Estimating costs, billing rates, and growth projections are essential for the financial section.
Hiring a creative agency is important for developing an effective brand identity and marketing strategy. The agency will first conduct a client survey to understand their goals and position in the market. They will then develop a powerful strategy by improving the client's existing marketing approach. The agency will also perform in-depth research on the client's competitors, target audiences, and ideas for new tactics. Finally, the agency will help build the brand by designing logos, websites, brochures, and social media platforms to advertise the client's product. They will ensure consistent branding is applied across all customer touchpoints.
Solvy - a new payment experience, IxDA Milan& Turin June 2018Sketchin
Our talk at the IxDA Milan& Turin Chapter: Solvy - an end to end project of an instalment card for the European market in which we designed the value proposition, naming, branding, customer interactions, app flow and screen flow.
Sidney Debaque provides a portfolio summarizing his experience in strategic planning, marketing, psychology, and brand culture. His work includes research papers on how architecture can drive creativity in advertising agencies, trend reports on consumer engagement and gaming culture, and contributing to a book on luxury brands and Generation Y consumers. He also created an Instagram resume to efficiently showcase his experience and skills to potential employers in a visually engaging format.
Development Portfolio Ellisha-Jade White BA(Hons) Fashion PR Final Major Proj...EllishaJadeWhite
From exploring the different ways in which consumers use social media, some key themes have been identified. It is clear that marketing to millenials is more difficult than business owners may expect, and this demographic want a brand to be involving and engaging without just trying to sell product. The survey and focus group showed how consumers in the local area use social media and what interests them, which included things like recipes and holiday or travel photos to be popular whether shared by a brand or by their friends.
Should every recruitment business be a digital marketing agency? - #Rechangou...Colleague Software
Should every recruitment business be a digital marketing agency? - #Rechangout White Paper
Download here: https://www.colleaguesoftware.com/resources/white-papers/should-every-recruitment-business-be-a-digital-marketing-agency
Summary of our social media integration research project. The full paper and detailed results are also available on my slideshare profile.
This presentation describes how you can integrate social media in your organization through 4 phases and 13 strategic projects.
Hi everyone!
If you liked this, please check out more of my work at https://www.behance.net/gloriacondy
For my SOCS 4th year class at Emily Carr University, we were asked to create a business plan for ourselves following our graduation.
This is my business marketing plan for 2019-2025.
Thanks for checking it out!
Table of Contents
Executive Summary - 05
Summary
Business Overview - 06
Introduction
Products and Services
Value Proposition
Corporate Social Responsibility
Situational Analysis - 10
Introduction & USP
Target Market Situation
Competitor Situation
Job Qualifications
S.W.O.T Analysis
Marketing Strategy - 14
Mission
Finances - 16
Objectives
Pricing
Financial Goals
Marketing Goals - 19
Summary
One Year Goals
Five Year Action Plan
Action Plan Breakdown
Visual Identity Planning
Gozinto Chart
GANNT Budget
This document provides a client report for Makers of Barcelona (MOB), a coworking space company. It includes an analysis of MOB's customers, products/services, competitors, and current online marketing. The main competitors identified are Betahaus, Transforma, Impact Hub, and Valkiria. Price comparisons show MOB and Impact Hub have the most affordable flexible memberships. Suggestions are made to improve MOB's website and utilize Instagram marketing. The report aims to help MOB better understand their target audience and identify opportunities to strengthen their unique value proposition.
The Orabolas Project aims to bring Brazilian marketing and design expertise to Dublin, Ireland. It was founded by three Brazilian professionals with backgrounds in marketing, mass communication, product design, and visual arts. Orabolas seeks to provide creative and non-conforming solutions to Dublin companies in areas like graphic design, branding, social media, and trade marketing. Their goal is to offer an alternative to the "flat" and "same" approaches typically seen in Dublin's marketing.
Digital Brand Development - eCentric MarketingFusionFX
eCentric Marketing was launched in June 2012 as the brainchild of two colleagues looking to expand their digital marketing knowledge and services. They hired the author to develop an iconic brand that would suit their personalities and grow with their business objectives. The branding brief included developing a logo, core brand guidelines, sales collateral, a website with digital branding and content, social media channels and branding, and a 3-6 month social media content strategy and management.
The author's concept was to convey the company's creativity and ability to quickly understand clients' needs through the branding in a straightforward way without exaggeration ("Box. What Box?"). The core propositions and services would each have distinguishing personalities. Both digital and physical collateral were produced
PTC is a branding, social media, and communications specialist based in Doha, Qatar with over 12 years of experience. They provide expert branding, design, and social media services through collaborative consultation. PTC focuses on developing integrated branding solutions that meet client objectives based on insight, creativity, and delivering results. They are dedicated to bringing their business experience and success stories to help clients.
Magenta Advertising is an experienced advertising agency with over 500 successful projects. They provide integrated online and print solutions tailored to clients' needs and goals. Their services include strategy and consultancy, online presence and promotion, visual identity design, and print production. Magenta takes responsibility to help clients achieve business growth through value-added solutions and a long-term partnership approach.
We are a collection of digital strategists, creative managers, account managers and
designers…who have perfectionism in hearts to that make our clients satisfied.
We understand that building strong relationship between a brand and their customers
needs long time, that’s why we prefer to work continuously with a brand rather than just
focusing on short-term projects. We act as not only an implementer but their brand’s
consultant, giving them great advices and creative ideas of marketing communication in
digital environment.
DAA Group is a branding and promotional firm based in India that specializes in brand strategy, consultancy, design, and promotional activities across many industries. They understand what makes a brand successful and how to employ effective branding and promotional strategies to help both large and small brands. DAA Group provides innovative brand strategies and designs comprehensive branding platforms to engage target customers through creative promotional strategies online and offline. Their services include logo design, web design, exhibitions, outdoor advertising, events, catalog design, and more.
Technoblade The Legacy of a Minecraft Legend.Techno Merch
Technoblade, born Alex on June 1, 1999, was a legendary Minecraft YouTuber known for his sharp wit and exceptional PvP skills. Starting his channel in 2013, he gained nearly 11 million subscribers. His private battle with metastatic sarcoma ended in June 2022, but his enduring legacy continues to inspire millions.
ARENA - Young adults in the workplace (Knight Moves).pdfKnight Moves
Presentations of Bavo Raeymaekers (Project lead youth unemployment at the City of Antwerp), Suzan Martens (Service designer at Knight Moves) and Adriaan De Keersmaeker (Community manager at Talk to C)
during the 'Arena • Young adults in the workplace' conference hosted by Knight Moves.
Decormart Studio is widely recognized as one of the best interior designers in Bangalore, known for their exceptional design expertise and ability to create stunning, functional spaces. With a strong focus on client preferences and timely project delivery, Decormart Studio has built a solid reputation for their innovative and personalized approach to interior design.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
Connect Conference 2022: Passive House - Economic and Environmental Solution...TE Studio
Passive House: The Economic and Environmental Solution for Sustainable Real Estate. Lecture by Tim Eian of TE Studio Passive House Design in November 2022 in Minneapolis.
- The Built Environment
- Let's imagine the perfect building
- The Passive House standard
- Why Passive House targets
- Clean Energy Plans?!
- How does Passive House compare and fit in?
- The business case for Passive House real estate
- Tools to quantify the value of Passive House
- What can I do?
- Resources
Architectural and constructions management experience since 2003 including 18 years located in UAE.
Coordinate and oversee all technical activities relating to architectural and construction projects,
including directing the design team, reviewing drafts and computer models, and approving design
changes.
Organize and typically develop, and review building plans, ensuring that a project meets all safety and
environmental standards.
Prepare feasibility studies, construction contracts, and tender documents with specifications and
tender analyses.
Consulting with clients, work on formulating equipment and labor cost estimates, ensuring a project
meets environmental, safety, structural, zoning, and aesthetic standards.
Monitoring the progress of a project to assess whether or not it is in compliance with building plans
and project deadlines.
Attention to detail, exceptional time management, and strong problem-solving and communication
skills are required for this role.
Fonts play a crucial role in both User Interface (UI) and User Experience (UX) design. They affect readability, accessibility, aesthetics, and overall user perception.
EASY TUTORIAL OF HOW TO USE CAPCUT BY: FEBLESS HERNANEFebless Hernane
CapCut is an easy-to-use video editing app perfect for beginners. To start, download and open CapCut on your phone. Tap "New Project" and select the videos or photos you want to edit. You can trim clips by dragging the edges, add text by tapping "Text," and include music by selecting "Audio." Enhance your video with filters and effects from the "Effects" menu. When you're happy with your video, tap the export button to save and share it. CapCut makes video editing simple and fun for everyone!
Visual Style and Aesthetics: Basics of Visual Design
Visual Design for Enterprise Applications
Range of Visual Styles.
Mobile Interfaces:
Challenges and Opportunities of Mobile Design
Approach to Mobile Design
Patterns
1. Date: May 11th
- 2013
Name: Diana Piedad Pérez Acosta
Code: 66121527
Career: Professional Graphics Design
Semester: Sixth
Level: English IV - Saturday
TITLE
Implementation of a Corporate Personality concept, to improve the Corporate Identity
service in 2D Gráfica company.
OBJECTIVES
1. To extract and determine the Corporate Personality concept from “Identidad
Corporativa del Siglo XXI” book, by the Spanish Graphic Designer Joan Costa.
2. To improve the customer service in 2D Gráfica Company, applying internally the
Corporate Personality concept.
3. To make a real exercise, applying the Corporate Personality concept to a real customer.
4. To show to the graphic designers that research and implementation of new concepts
increases value, give differentiation and innovation to their work.
JUSTIFICATION
This work is very important to me because in my job I have seen the great importance to
contribute with new ideas to give a higher value to the service that we have offered through
the years under the same concept. The applying of the new corporate concepts in our
company is a synonymous of innovation, and gives us the chance to remain in the market,
facing an aggressive, big and strong, but monotonous competence.
METHODOLOGY
1. To read completely the book “Identidad Corporativa del Siglo XXI”, by the Spanish
Graphic Designer Joan Costa. Time: 8 days.
2. To extract and determine the Corporate Personality concept of this book. Time: 2 days.
3. To compile the most important ideas about 2D Gráfica strategic planning. Time: 2 day.
4. To describe the Corporate Identity service that the company actually offers, and
develop a diagnosis which result will talk about the advantages and disadvantages.
Time: 1 day.
5. Based on this book, to evolve the actual Corporate Identity service to Corporate
Personality, implementing it in 2D Gráfica’s portfolio. Time: 1 day.
6. To apply this new concept, offering a service to an actual customer with the next
characteristics:
2. a. MYPIME service company, Natural Person.
b. Located in Bogotá.
c. Five members, maximum.
d. Company recently created and registered in Cámara de Comercio de Bogotá,
who needs a corporate identity development.
e. To have a defined strategic planning.
f. To have a physical local.
The customer will have digital files with the originals designs, and a corporate
identity basic user manual. Time: 15 days.
7. Make a class presentation about the results of applying the Corporate Personality
concept in a real exercise with a real customer. Time: 1 day.
• This is the first part of the whole work.
• In the second part I will develop from 1 to 5 point, around 14th
days.
• The third and last one part goes to 6 to 7 points, and I will make it around 16th
days to
finish at all this project.
THEORETICAL FRAMEWORK
1. In the book
Based on the book “Identidad Corporativa del Siglo XXI”, by the Spanish Graphic
Designer Joan Costa, and other kind of similar definitions, I extracted the concept of
Corporate Personality, to then applied to a real exercise.
Costa, referred about Corporate Image like “…a global added value that covers above and
transcends all the acts, productions and communications of the company, that injects own
and unique personality and signification”.
2. Corporate Personality concept
In spite of different positions and contributions of the Corporative Identity experts, it exists
a common viewpoint that they converge. The Corporative Identity is composed by four
factors that complement and become a whole. It can’t exist one without another, and they
affect each other, in a positive o negative way. These four factors set give a shape of
personality to the company.
1. Corporative Behavior: It refers about internal operation, its productive procedures,
administrative, financial, technological, logistics, commercial, and other. To them,
added the company history that shows their own evolution, and if their behavior
goes to the company vision.
3. 2. Corporative Culture: It refers about the company’s behavior, congruent or not, with
its values and policies. That behavior impacts directly over the perceptions that the
society has about it.
3. Visual Identity: Is the set of signals that illustrates graphically the company soul,
and represents what the company wants to show about them. Here comes the logo,
symbol, corporative colors, stationery, furniture, and all that kind of things that
represents visually the company.
4. Corporative Communication: It’s about all the expressive means that the company
uses to send a message; it could be a conscious or unconscious. For example, all the
daily acts, good or bad, communicate something, and society perceived it.
On the above, it must be distinguished between what the company really is, what the
company wants to show, and how the society perceived it. An ideal state would be that
these three points were congruent between them. In conclusion, the Corporate Personality is
formed by all the tangible and intangible things, and all the acts that conscious or
unconscious send a message to their internal and external customers. The positive or
negative results, depends of itself.
3. 2D Gráfica strategic planning
Main Function
• 2D Gráfica is a Graphic Design company, specialized in Corporative Image
development. This service goes to companies that want to enter in the market, and
require an adequated counseling to get a Corporative Image that represent it on
society, and make it unique in front competence, according their nature, needing
and budget.
Secondary Functions
• 2D Gráfica belongs to a huge productive chain that enables it to provide a full
service; it goes from designing of Corporative Identity, webpage design, to print
production and advertising material.
4. Analysis of Corporative Image service provided by 2D Gráfica
Service Failures
• The company doesn’t have a defined procedure of after market following and
customer contact once the design of Corporative Image are delivered. Therefore 2D
Gráfica doesn’t know if their designs are effective or not, or if this brings a positive
4. results to the customer. The accompaniment that the company offers is limited to
the deliver of the design.
Service Advantages
• The members of the company have up to thirteen years of experience in design of
Corporative Image, for different kind of companies. Having contact with all that
people allowed to 2D Gráfica enrich their knowledge and learning to understand the
specifically needs of their customers.
• That great experience makes 2D Gráfica not only advise these customers, but also
teach them about the importance of this, changing the paradigm that design is
another cost but an investment.
• 2D Gráfica members have the ability to recognize and understand the company fails
about custom service; therefore, they’re preparing and acquiring new concepts to
improve the service.
5. Implementation of Corporate Personality concept in 2D Gráfica’s portfolio
2D Gráfica has to make a great effort to improve the after market service to get a complete
Corporate Personality, efficient and consistence with its portfolio, and then, to get
credibility and clinch the relationship with the customers.
To prove the last paragraph, 2D Gráfica plans to make a real exercise, offering the
Corporative Identity development to a new customer, with the profile required in this work
(Methodology, point 6). 2D Gráfica will make an accompaniment to the customer, during
through all the design process including the aftermarket step to evaluate the results, no only
about design, but also about the 2D Gráfica’s image left to this client.
DEVELOPMENT
Corporate Identity Design for FundAmarte organization.
According to the objectives proposed at the beginning of this work, the concept of
Corporate Personality was taken from the book “Identidad Corporativa del Siglo XXI”
written by the Spanish graphic designer Joan Costa. This concept was implemented in 2D
Gráfica portfolio as it’s shown in items 2 and 3 of the Theoretical Framework of this
research.
This concept was used as a basis to realize the next real exercise, when the Corporate
Identity of FundAmarte was designed, organization that meets all requirements proposed in
the sixth item of Methodology of this document. With this exercise, it will be demonstrated
5. how the graphic designers can evolve their work, through the constant understanding and
accompaniment with their customers, to increase the value of their prefession.
The Chosen Company
FundAmarte is a nonprofit entity that offers psychological services, which wants to give a
better quality of life to their patients and their professionals.
Its founders are Viviana Castaño y Tatiana Riaño, psychologists from the Catholic
University of Colombia. Their common dream is to help people, specially the victims of the
different kind of violence that suffer in Colombia.
It’s located in the 19th
Avenue with 8th
Street, 5th
floor (Old Caracol’s building), in the heart
of Bogota.
Design Process
At the first meeting, FundAmarte introduces 2D Gráfica about what the company is, what it
wants to be, and the expectative about what it want to show with the new image. The
partners talked about that they want a logotype that shows humanity, love and kind.
2D Gráfica made an investigation about related organizations, to see the design trends and
don’t fall in plagiarism or doing a similar design.
Based up on the collected information, 2D Gráfica submitted three proposals differentiated
by color, form and typography. Then, that information was exhibited to the stakeholders of
FundAmarte for further study and concept issuing.
6. Once the proposals were analyzed, stakeholders manifested their disagreement with them;
nevertheless they mentioned that the third one would be suitable. 2D Gráfica proceeded to
craft the two later proposals based up on the stakeholders’ observations.
From the last two proposals they agreed with the second one but they wanted to check
another option of coloring and a way to modify slightly the shape of the central icon of the
logotype.
As a result of the suggested corrections, the resulting logotype became elected, in which
they felt fully identified.
With the selected logotype the stakeholders solicited two graphical pieces, personal
presentation cards and a template for Power Point slides.
7. Once the graphical process came to an end, 2D Gráfica gave to FundAmarte the Logotype
Usage Handbook which serves as an orientation for the correct usage of the logotype on the
applications making.
8. With the aim of the implementation of the Corporate Personality, 2D Gráfica arranged a
meeting with the FundAmarte staff with the purpose of the socialization and interiorization
of the Corporate Identity, allowing them to speak in a common language and the fulfillment
of the corporate goals.
“The foundation Logotype has been conceived from the wishes and projections the
founders had about the future of the organization.
The logo’s concept came from the idea of give real support to real problems from
the people facing difficult situations, being such person the core of the solution.
The built of the logotype has been conceived thinking in show the core values which
the corporation wishes to project.
As is shown in the logotype, the "A" word drawn in an abstract manner shapes a
person, symbolizing the fact Self-Love and Love for Others is the best tool for facing
challenging situations.
In the concern of the colors, they have their own meaning. Green color is related to
hope. That is what most of the people look for from the supporting services of
FundAmarte. Yellow color is related with two ideas, Happiness and wealth.
Happiness is the desirable ultimate goal of every human being, and wealth observed
from an emotive point of view represents the highest values a person would bear.
The soft and rectilinear shape of the typography means that the staff of FundAmarte
is people with great professional and academic formation, being capable of handle
the situation patients use to confront.
9. According to the previous comments, it can be reached the conclusion that neither
of the elements of the Logotype has been made superficially, but the contrary with a
full meaning, stressing the importance of show the Corporate Image as must be.
For this purpose, the Corporate Image Handbook has instructions of how to
implement the logotype, avoiding potentially harmful changes to such Image.
A good usage of the logotype enables the company to make a positive and
exponential Brand positioning to their target audience; allowing them to be
differentiated from competition.
Is worth to mention the fact, good Corporate Image doesn’t rely exclusively on the
appropriated usage of the logotype but in the sense of belonging of the company
staff, and a coherent behavior according to their principles. The meaning of the
company logotype is a suggested directive to orientate the way of think and proceed
of their integrants.
Inside a conflicting society only those values can be found from people with
professionalism, ethic, great sense of humanitarism, awareness of their social
environment and the capability of give real support to it. That is what we can expect
from FundAmarte given his Logotype.”
The socialization experience of the Corporate Identity which 2D Gráfica gave to
FundAmarte as part of Post-Sale tracking was very enriching because the Stakeholders
Viviana and Tatiana expressed an enormous satisfaction and felt a great will on their work
team, which also was perceived by their customers.
Now, 2D Gráfica will be capable to show FundAmarte as a successful client and also will
be able to show them as reference for further projects.