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- 2. Balance Fitness Andrea Lily Lopez Health and Wellness Life Coach/ Owner alopez45@go.byuh.edu 919-455-7663
- 3. “Make all your wrongs right”
- 4. Problems/ Opportunities What searing pain does Balance Fitness cure? • Weight issues • Health problems • Mental Emotional and physical Health • Low confidence- Low self esteem What opportunities does Balance fitness tap? • Targeting busy working mothers/ women ages 25-35 • Stay at home moms that are trying to find balance • Individuals that are suffering with mental, emotional and physical health
- 5. Unfair Advantages • Balance fitness Taps into the lives of others on a personal level and allows it to reach individuals on platforms that other business cannot • Balance fitness not only emphasize on the body but also on the mind and spirit • Balance fitness not only goes off the books but also intuition
- 6. Sales And Marketing • Social media, word of mouth • I have done some free consultations waiting on clients • Business cards
- 7. Competition Competitor 1- We can, it cant it can, we cant Eric Yamamashita Nutritional counseling Plyometric Personal trainer mind an spirit coaching stability ball trainer Competitor 2 Nutrition counseling Pilates/ yoga instruc. Jayme Newhouse Meal plans Pilate’s instructor coaching one on one Competitor 3 Nutrition counseling Dance health instruc. Jenni Matheson Meal plans fitness/dance coach
- 8. Business Model 1.Key Partners 2. Key Activities 3. Value Proposition Personal trainers professional trainers high quality service high quality results Health coaches exercise equipment personal relationships with customers 4. Customer Relationships 5. Customer Segment Customers needs are fulfilled 25-35 busy working moms Satisfied and pleased customers 25-35 stay at home moms 6. Key Resources 7. Channels Financial, intellectual physical social media, word of mouth resources referrals
- 9. Forecast Year1 Year2 Year3 #customers 10 20 60 #Employees 1 4 8 Sales $45,000 $70,000 150,000 Expenses $14,000 20,000 $30,000 Profits $31,000 $50,000 $120,000
- 10. Team Andrea Lopez – Health coach/ personal trainer
- 11. Goals • Fitness studio/ gym • Future health coaches/ trainers • Workshops and trainings • Small business into a growing company • Cooking classes