2. Popular genres
In the graph below you can tell that Action films
are the most popular genre, followed by comedy
and animation.
3. Overall trends
From the graph below, we can tell that since the 1940’s, the demand
in cinema has decreased, but since 1980’s the demand for cinema
has increased and is increasing at a steady pace
4. What ages of audience?
In this graph, I found that 45+ watch the most amount of
films, compared to 1997 when mostly it was 15-24 year olds
that watched films. This under represents under 15’s as they
are not presented in these figures.
5. Ethnicity
From the graph below you can tell that it is majorly the white
ethnicity that consume media products overall, compared to
Black, Asian, Chinese and other ethnicities. This
underrepresents the other ethnicities because they are
grouped together unlike white people.
6. How people consume media
This graph shows that in 2012, nearly 250
million films were watched on demand and
has been steadily increasing since 2007.
• This graph shows that
since 2001, retail sales
have decreased
massively.
• This graph shows that
retail sales have been
decreasing since 2008
7. What part does technology play?
It clearly shows that as VOD has increased and actual retail
sales have decreased, technology has played a big part in
how media is consumed because people prefer to stream on
demand rather than purchase the media first hand.
Other factors in advancements in technology such as illegal
streaming have also played a part because it is cheaper and
more convenient for the viewer to consume the media this
way. However, it is illegal.
