Film distributors are responsible for marketing films in order to maximize profits. They must identify the target audience and be confident the film will make a profit. When distributing a film, they consider the financial risk, how specific the target audience is, the potential for sequels, and how much profit could be made. Competitors releasing similar films around the same time and high-profile directors can also impact a film's success. DNA Films is an independent UK company that has distributed low-budget, profitable films since 1997, making it a suitable distributor for independently produced films like the one discussed. BryAnton Films is the UK-based independent producer of this discussed film.

1. FILM DISTRIBUTION IN THE UK
AND BRYANTON FILMS
By Conor Bryan

2. What are Film Distributors?
 These are the people that are responsible for
marketing a film. In order to do this they need
to identify that main target audience in order
to maximise profits and make as much
money as possible.
 Distributors need to be confident in the film,
confident that it will make a profit, otherwise
they will not invest.

3. Process of Distribution

4. What needs to be considered by
Distributors
 How much of a risk will be taken when
purchasing rights?
 How specific is the target audience?
 Is there a possibility of a potentially
successful sequel?
 How much of a substantial profit would
potentially be made?

5. Competitors
 If there is a highly anticipated film being
released around the same time, they would
be more likely to see the competition.
 Cast is always important. If a highly
recognisable director such as Quentin
Tarantino is directed a film, people would be
reassured that the film would be good,
opposed to an none-proven amateur director.

6. DNA Films
 This company was set up in 1997 and has since produced films such as 28
weeks later and sunshine.
 As our opening sequence is not a Hollywood blockbuster and more of a of
budget independent film, this type of company would be the sort that would
publish our film.
 28 Days Later had a low budget of £5 million and has been their most
successful as it grossed over £50 million, with a sequel as well.

7. BryAnton Films
 This company is the producer of our film, and was
founded by Conor Bryan andTom Anton.
 This company is an independant UK based firm, like Film
4 and DNA films
 The ident appears at the start of the opening sequence
 Click the link to watch it here
https://www.youtube.com/watch?v=vxWpVzpbU4c