The document discusses plans for a sports tourism business plan competition in Bangladesh. It provides background on Bangladesh's tourism industry and attractions. It then outlines the competition, which will involve case studies on sports tourism presented by university student teams. Top teams will be selected through preliminary and final rounds. The competition aims to promote sports tourism and provide students experience in the tourism sector. Officials from relevant government ministries and organizations will be invited to events for the competition.

1. PRE SE NT AT ION ON
SPORTS TOURISM
BUSINESS PLAN
C O M P E T I T I O N
PRESENTED FOR
Core Committee of FBCCI Standing Committee on Sports Tourism

2. BANGLADESH TOURISM
AT A
GLANCE
MAIN TOURIST SPOTS
 UNMATCHED NATURAL BEAUTY
 EVER SMILING PEOPLE
 LARGEST MANGROVE FOREST SBANS
 BAGERHAT SIXTY DOME MOSQUE
 PAHARPUR BUDDHIST MONASTERY
 LONGEST SEA BEACH COX’S BAZER
 NUMBERS OF OFFSHORE ISLANDS
 ONE OF THE LONGEST INLAND RIVER ROUTES
 TEA VALLEYS AND WET LANDS
 CHITTAGONG HILL TRACTS
 GROUPS OF INDIGENOUS PEOPLE
 TRADITIONAL FOOD, MUSIC & CRAFTS

3. BANGLADESH TOURISM
AT A
GLANCE
MAJOR ATTEMPTS TAKEN BY THE
GOVERNMENT
 TOURISM INDUSTRY, 1995
 TOURISM COUNCIL, 1997
 TOURISM POLICY, 1992 & REFORMED, 2010
 TOURISM PROTECTED AREA & EXCLUSIVE
TOURISM LAW, 2010
 BTB LAW, 2010
 TOURISM PROTECTED AREA & EXCLUSIVE
TOURISM ACT, 2011
 TOURIST POLICE, 2013
 ECO TOURISM POLICE FOR SUNDARBANS, 2014
 APPLICATION HOTEL AND TRAINING CENTRE,
2015
 INLAND RIVER PROTOCOL, 2015
 INTERNATIONAL SEMINAR ON BUDDHIST
HERITAGE, 2015
 TOURISM YEAR, 2016

4. BANGLADESH TOURISM
AT A
GLANCE
0
100
DHK 95%
N Bengal 30%
Foreign Tourist as per Destination
20+
30%
40+
15%
60+
45%
Others
10%
Age Group
40%
15%
10%
8%
5%
15%
4%
8%
Japan
Tourist Generating Country
Source: The Bengal Tours Ltd.

5. s c o p e o f
SPORTS TOURISM
I N B A N G L A D E S H

6. Mr. Khabir Uddin
Ahmed (Committee
Chairman)
Brig Obaidul Haque
(Retd)
Mr. Ishtiaque
Ahmed
Sayed Ishtiaque Reza Ms. Nafisa Kamal Mr. Mahmud Al
Faisal
Mr. Nasir
Majumder
Mr. Irfan Ahmed Dr. Anupam
Hossain (Member
Secretary)
Kanij FatimaMd. Abdullah Al
Kafi
Mr. Shajeebul Al
Rajib
Mr. Santus Kumar
Deb
Mr. Borhan Uddin
CORE COMMITTEE OF
FBCCI STANDING COMMITTEE
ON SPORTS TOURISM

8. SOME NEWS COVERAGE ON
FBCCI
STANDING COMMITTEE ON
SPORTS TOURISM

9.  21 July 2016 at FBCCI Premises
 First time ever in Bangladesh all the
Sports Federation & Tourism bodies
in a single table.
Round table on
“Sports Tourism”
in Bangladesh

10. Output from the
ROUND TABLE
Sports Federations & Tourism authorities
have to work together to make Sports
Tourism in Bangladesh. “National Standing
Committee on sports tourism” formation is
required to make a bridge in between these
Ministries.
Have to focus on our traditional rural sports
like “Nouka Baich” ,”Lathi Khela.” So that
Domestic people & foreigner can know
about our traditional sports and community
tourism can be developed.
Have to develop infrastructure for the
tourist specially in sports zone even at the
sports ground.
Regarding “Youth Activity”, sports are one of
the prime priority. Through Sports , youth can
move to explore. What we have to do is
“Creating platform”.
Inter Ministry legion regarding sports, tourism,
youth have to have. Even Bourocretic cooperation
should be developed for greater achievement.
New activities/ games like beach Surfing, Beach
Football, adventurous activities should be
introduced soon to engaged local and international
youth in tourism
Few basic research, study & survey are required in
this industry to make a complete design for long
term flourish. Specially , demand of youth, Global
trend of tourism , potential tourist area for
Bangladesh ,last few years trend of tourist arrival
etc
Few steps for “Country Branding” like “Diplomat
charity Games ” , “Innovative & updated Content” ,
“Promotion on Rural Tourist Spot”.
Besides Sports & tourist zone, we have to promote
our local food, cloth, music & festivals broadly. In the
tourist places these component are really important.

11. Business Plan
Competition
on SPORTS & TOURSIM

12. EVENT : Inter University Case Study Competition on Sports & Tourism
DATE : Round 1: 21 October, 2016
Round 2:
VENUE : Round 1
United International University
Round 2
National Sports Council (NSC)
Final
Hotel Sonargaon/ Hotel Radision

13. THEME OF THE EVENT
The program is dedicated on
CASE STUDY COMPETITION ON SPORTS TOURISM.
This competition is focused on the INTER-UNIVERSITY
business case study.
In this case study competition will create a chance for the
students who are generally confined to academic studies
to experience the scenario of tourism sectors of
Bangladesh.

14. The objective of this competition is exposure. The idea of
sport and tourism case study competition provides the
opportunity for a comprehensive business education that
can allow students to enter into careers in sport
management and marketing, event management, travel
and tourism, and destination marketing. This competition
will be an opportunity for certain of its outstanding
students to get idea on the tourism sectors of Bangladesh.
OBJECTIVE OF THIS CASE STUDY

15. COMPETITION PROCESS
TARGETING AT LEAST 20 UNIVERSITIES
INVITING TARGETED UNIVERSITIES STUDENTS TO PARTICIPATE IN
THIS CASE STUDY COMPETITION
EACH UNIVERSITY WILL SEND ONE TEAM IN THIS COMPETITION
20 TEAM WILL TAKE PLACE FOR SELECTION ROUND
FROM 20 TEAM 10 TEAM WILL TAKE PLACE FOR ROUND 1
FROM 10 TEAM 5 TEAM WILL MOVE FOR GALA ROUND
THE WINNER, 1ST RUNNER’S UP, 2ND RUNNER’S UP WILL BE
ANNOUNCED FROM THE GALA ROUND

16. STEP 1 TARGETING UNIVERSITIES
Public University
University of Dhaka
University of Rajshahi
University of Chittagong
Private University
North-South University
BRAC University
East West University
Independent University, Bangladesh
Southeast University
Asian University of Bangladesh
The People’s University of Bangladesh
Stamford University Bangladesh
State University of Bangladesh
IBAIS University
Northern University Bangladesh
Southern University Bangladesh
Green University of Bangladesh
World University of Bangladesh
Eastern University
United International University
University of Liberal Arts Bangladesh
American International University of Bangladesh
Primeasia University
ASA University Bangladesh
Presidency University
Dhaka International University
International University of Business Agriculture and Technology
Daffodil International University
BGMEA University of Fashion and Technology

17. STEP 2 INVITING TARGETED UNIVERSITIES
APPROACHING
UNIVERSITIES FOR
1 TEAM
FOR THE CASE
STUDY
COMPETITION
FBCCI WILL SEND INVITATION LETTER TO THE TARGETED
UNIVERSITIES
EACH UNIVERSITY WILL SELECT AND SEND THEIR BEST TEAM
FROM 20 UNIVERSITIES 20 TEAM WILL TAKE PLACE FOR ROUND
1

18. STEP 3 SELECTION ROUND
o 20 TEAMS WILL BE FORMED IN 5
INDIVIDUAL GROUP
o EACH GROUP CONSISTS OF 4
TEAMS
o EACH TEAM CONSISTS OF 3
MEMBERS
o FOR EACH GROUP THERE WILL BE A
PANEL OF 3 JUDGES
A GROUP OF TEAM
PANEL BOARD

19. STEP 3 ROUND 1
GROUP 1
Continue…
** FROM EACH GROUP 1 TEAM WILL TAKE PLACE TO GALA
ROUND
GROUP 2 GROUP 3 GROUP 4 GROUP 5

20. STEP 4 GALA ROUND
GALA GROUP PANEL BOARD
o FROM GALA ROUND 5 TEAMS WILL
TAKE TO
WINNER
1ST RUNNER UP
2ND RUNNER UP
o IN GALA GROUP THERE WILL BE A PANEL
OF 3 JUDGES
5TEAMS WILL PARTICIPATE IN THE
GALA ROUND

21. Guest of Opening Ceremony
o Abdul MatlubAhmad, President , FBCCI
o Senior Vice President,FBCCI
o Dr. Anupom Chowdhury (Chairman,Bangladesh Parjatan Corporation)
o Akhtaruzzaman Khan Kabir (CEO, Bangladesh Tourism Board)
o Secretary, National Sports Council
o Rezwan Khan (Vice Chancellor ,United International University)

22. Guest of Closing Ceremony
o Rashed Khan Menon MP, Hon'ble Minister , Ministry of
Civil Aviation and Tourism.
o Dr. Biren Sikder, Hon'ble State Minister for Youth & Sports
o Zahid Ahsan Russel, Chairman, Parliamentary Standing
Committee of Youth & Sports Ministry
o G M Quader, Former Minister of Tourism and Civil Aviation

23. BUDGET
LOGISTIC BDT 1,50,000
FOODS BDT 45,000
CONFERENCE KIT BDT 30,000
TOTAL COST BDT 2,25,000
LOGISTIC BDT 2,00,000
FOODS BDT 45,000
PRIZE MONEY FOR
WINNER TEAM
BDT 30,000
TOTAL COST BDT 2,75,000
BUDGET FOR FIRST ROUND BUDGET FOR GALA ROUND
Title Sponsor BDT 3,00,000

24. Title Sponsor Benefits
o Logo of Title Sponsor will be displayed in
all kind of kits
o Backdrop design will display our logo in a
prominent way
o 5 min special speech delivery on
Inauguration Session
o 10/12 TV Media will cover this news
o 05/07 Press Media will cover this news
o 03/05 Radio Media will cover this news

25. We will amplify our ideas to make the event a
successful.
ourteam is always ready to serve you the best.
We are looking forward for your kind response.
Data Source
UNWTO | Bangladesh Tourism Board | BPC | www.adventuretravelnews.com | www.uneo,fr/scp | www.pap-thecoastcentre,org | http://www.undp.org | http://www.wttc.org |
www.ecorys.nl |
ec,europa.eu/maritimeaffairs | The Bengal Tours Ltd