Favourit
•
0 likes•83 views
This document summarizes an online reputation management solution that helps businesses get more positive customer reviews online. It provides messaging tools to communicate with customers across channels. It also makes it easy for businesses to request and collect reviews on sites like Google and Facebook. The solution aggregates all reviews in one place and provides analytics on a business's online reputation compared to competitors. According to the document, using such a solution can increase a business's online reviews and revenue by an average of 6%.
Report
Share
Report
Share
Recommended
A Growth Hacker's Guide to Search Engine Marketing [Webinar]
A Growth Hacker's Guide to Search Engine Marketing [Webinar]Internet Marketing Software - WordStream
For more information, visit www.wordstream.com
This webinar covers a growth hacker’s approach to paid search. Learn what growth hacking actually is (and what it isn’t) from Qualaroo CEO Sean Ellis—the guy who coined the term. See WordStream Founder & CTO Larry Kim demonstrate how to apply the philosophy to search marketing and find new wins in your campaigns. Go beyond PPC best practices with 10 innovative growth-hacking principals you can apply immediately to take your search marketing to the next level.SEOzone 2015: Lean digital marketing
This document discusses how digital marketing and consumer behavior have fundamentally changed, with more than 80% of conversion paths including multiple digital channels. It emphasizes understanding the entire customer decision journey through metrics that track consumer behavior and outcomes. This includes establishing micro and macro conversions to understand short, medium and long-term impacts. The document also stresses adapting marketing approaches based on the target group's goals, needs and the purchase funnel stage by optimizing digital channels, targeting, content and key performance indicators.
Digital Olympus - Lean digital marketing
1) The document discusses how consumer behavior has fundamentally changed, with 80% of conversions including more than one digital channel and over 10,000 keywords used by users.
2) It emphasizes the importance of understanding the customer's entire decision journey, from initial interactions to transactions, and establishing metrics to track behavior and outcomes across different stages.
3) The author advocates adapting marketing efforts to better target users throughout their journey, with content tailored based on their needs and goals at different points in time.
UK E-commercial Conference 2015: Data driven road to success
Consumers are always changing. How can we adapt our digital marketing to their needs? Do we really know what their needs are? Do we know where we fail to satisfy them? Digital marketing in all its glory and complexity can be overwhelming and marketeers get "lost" fast, spending money on the wrong things. With lean digital marketing approach we will take a look at how to approach digital marketing the smart way
5 reasons to consider marketing automation
헠헮헿헸헲혁헶헻헴 헔혂혁헼헺헮혁헶헼헻 is used by the best marketing teams to create more accurate campaigns, provide better leads to their sales teams, and increase ROI. Marketers who use marketing automation are better able to qualify leads and pass them on to sales, resulting in increased revenue and growth.
Here are the 5 reasons to consider Marketing Automation:
#digitalmarketing #sales #automation #leadgeneration #crm #marketingstrategy #customerexperience #growth
Pay per Click
Successful pay-per-click conversions rely on three key components: well-chosen keywords that generate impressions and clicks, ad copy that sets the right expectations for visitors, and landing pages that can make the sale. The document discusses pay-per-click marketing and highlights the importance of keywords, ad text, and landing pages in driving conversions. It also provides contact information for a web marketing specialist in Yerevan, Armenia.
Double Your Display Marketing Performance
This document summarizes a webinar from DemandJump about improving digital marketing performance through location targeting. Some key points:
- DemandJump's platform helps marketers find new customers by locating untapped prospects on websites before they reach the marketer's site.
- The webinar will discuss how targeting the right locations online, not just audiences, can significantly increase return on investment for display advertising.
- Case studies show how leveraging DemandJump's insights into high-performing locations drove massive lifts in key metrics like click-through rate and conversions for customers in industries like B2B SaaS and luxury fashion retail.
How to Rally Around the Customer and Skyrocket Growth with Slack and Autopilot
Watch the webinar replay: http://flightschool.autopilothq.com/video/rally-around-the-customer-slack-webinar/
Try Autopilot free for 30 days: https://autopilothq.com/free-trial.html
If the hockey stick growth of companies like Slack tells us anything, it’s that companies who put the customer experience first are benefiting from word-of-mouth referrals, high organic growth rates, loyal raving fans, and long-term financial success. To help companies grow faster and be more successful, the role of marketing is shifting from simply driving inbound and outbound awareness into taking responsibility for the entire customer journey.
In this webinar, customer experience experts from Autopilot, Slack and VentureBeat will share essential steps in conquering the customer journey, the role of automation, how to build more meaningful customer feedback loops and how to drive customer and company growth through transparency and responsiveness.
What you'll learn:
-The essential components of providing an end-to-end customer experience
-The data you should be capturing and how it should be communicated
-How to track marketing performance and important milestones (and reduce inbox clutter)
-How to collect customer feedback in real-time and act quickly on new user challenges
-How to focus on user adoption and product engagement
-How to build better cross team alignment and internal communications to enhance the customer experience
Recommended
A Growth Hacker's Guide to Search Engine Marketing [Webinar]
A Growth Hacker's Guide to Search Engine Marketing [Webinar]Internet Marketing Software - WordStream
For more information, visit www.wordstream.com
This webinar covers a growth hacker’s approach to paid search. Learn what growth hacking actually is (and what it isn’t) from Qualaroo CEO Sean Ellis—the guy who coined the term. See WordStream Founder & CTO Larry Kim demonstrate how to apply the philosophy to search marketing and find new wins in your campaigns. Go beyond PPC best practices with 10 innovative growth-hacking principals you can apply immediately to take your search marketing to the next level.SEOzone 2015: Lean digital marketing
This document discusses how digital marketing and consumer behavior have fundamentally changed, with more than 80% of conversion paths including multiple digital channels. It emphasizes understanding the entire customer decision journey through metrics that track consumer behavior and outcomes. This includes establishing micro and macro conversions to understand short, medium and long-term impacts. The document also stresses adapting marketing approaches based on the target group's goals, needs and the purchase funnel stage by optimizing digital channels, targeting, content and key performance indicators.
Digital Olympus - Lean digital marketing
1) The document discusses how consumer behavior has fundamentally changed, with 80% of conversions including more than one digital channel and over 10,000 keywords used by users.
2) It emphasizes the importance of understanding the customer's entire decision journey, from initial interactions to transactions, and establishing metrics to track behavior and outcomes across different stages.
3) The author advocates adapting marketing efforts to better target users throughout their journey, with content tailored based on their needs and goals at different points in time.
UK E-commercial Conference 2015: Data driven road to success
Consumers are always changing. How can we adapt our digital marketing to their needs? Do we really know what their needs are? Do we know where we fail to satisfy them? Digital marketing in all its glory and complexity can be overwhelming and marketeers get "lost" fast, spending money on the wrong things. With lean digital marketing approach we will take a look at how to approach digital marketing the smart way
5 reasons to consider marketing automation
헠헮헿헸헲혁헶헻헴 헔혂혁헼헺헮혁헶헼헻 is used by the best marketing teams to create more accurate campaigns, provide better leads to their sales teams, and increase ROI. Marketers who use marketing automation are better able to qualify leads and pass them on to sales, resulting in increased revenue and growth.
Here are the 5 reasons to consider Marketing Automation:
#digitalmarketing #sales #automation #leadgeneration #crm #marketingstrategy #customerexperience #growth
Pay per Click
Successful pay-per-click conversions rely on three key components: well-chosen keywords that generate impressions and clicks, ad copy that sets the right expectations for visitors, and landing pages that can make the sale. The document discusses pay-per-click marketing and highlights the importance of keywords, ad text, and landing pages in driving conversions. It also provides contact information for a web marketing specialist in Yerevan, Armenia.
Double Your Display Marketing Performance
This document summarizes a webinar from DemandJump about improving digital marketing performance through location targeting. Some key points:
- DemandJump's platform helps marketers find new customers by locating untapped prospects on websites before they reach the marketer's site.
- The webinar will discuss how targeting the right locations online, not just audiences, can significantly increase return on investment for display advertising.
- Case studies show how leveraging DemandJump's insights into high-performing locations drove massive lifts in key metrics like click-through rate and conversions for customers in industries like B2B SaaS and luxury fashion retail.
How to Rally Around the Customer and Skyrocket Growth with Slack and Autopilot
Watch the webinar replay: http://flightschool.autopilothq.com/video/rally-around-the-customer-slack-webinar/
Try Autopilot free for 30 days: https://autopilothq.com/free-trial.html
If the hockey stick growth of companies like Slack tells us anything, it’s that companies who put the customer experience first are benefiting from word-of-mouth referrals, high organic growth rates, loyal raving fans, and long-term financial success. To help companies grow faster and be more successful, the role of marketing is shifting from simply driving inbound and outbound awareness into taking responsibility for the entire customer journey.
In this webinar, customer experience experts from Autopilot, Slack and VentureBeat will share essential steps in conquering the customer journey, the role of automation, how to build more meaningful customer feedback loops and how to drive customer and company growth through transparency and responsiveness.
What you'll learn:
-The essential components of providing an end-to-end customer experience
-The data you should be capturing and how it should be communicated
-How to track marketing performance and important milestones (and reduce inbox clutter)
-How to collect customer feedback in real-time and act quickly on new user challenges
-How to focus on user adoption and product engagement
-How to build better cross team alignment and internal communications to enhance the customer experience
Partnering with Your Call Center to Increase Conversions
CIS panel with Progrexion on how to increase conversion rates and deliver seamless customer journey.
Testing Makes Perfect: A Case Study in Onsite Optimizations
Ve Interactive, US and Avangate deep-dive into a client case study and discuss the onsite optimizations that drove a 34% mo/mo revenue increase for client, Kingsoft.
What is possible with Call Tracking? - #MeasureFest 2013 - Calltracks
Obviously everyone understands the basic concept about call tracking, but this isn’t about the basics.
With the rise of the new generation of customers you need to understand the new generation of tools and technology that are available to you right now, to help improve your measurement, CRO, and most importantly help boost your Return on Investment.
5 reasons to consider marketing automation
Marketing automation can help businesses in 5 key ways:
1) Personalize experiences for visitors by targeting the right customers and engaging them throughout their journey.
2) Collect more accurate data by automatically tracking metrics like open rates and behavior across channels.
3) Trigger automated communications based on behaviors by setting up workflows that send tailored messages in real time.
4) Improve social reach and influence by continuously testing campaigns, pages, and handling referral programs.
5) Help measure ROI by tracking each campaign's performance and using insights to optimize future campaigns.
Building Effective Surveys with Unbelievable Results
By Steve Bernstein, CEO of WayPoint Group
Dana Polyak, Global Head of Business Operations for Customer Advocacy at Oooyala
Amanda Schmidt, VP CSM at Adobe
Presented at Pulse Conference 2015.
Website Personalization via Headsup: In-App Messaging for Customer Journey Ma...
The document introduces Headsup, an in-app messaging tool for customer journey marketers. It summarizes a webinar about Headsup and Hint Health, a healthcare company that uses Headsup. The webinar agenda includes a Headsup demo, an overview of Hint Health and its use of customer journeys to streamline billing and onboarding processes. Hint Health found that in-app messages are better than emails for engaging customers actively using an app. The key takeaways are that marketing success requires strategic use of the right message on the right channel at the right time for customers.
4 Signs of An Underperforming Agency
This document advertises a webinar from webmarketing123 on recognizing signs of an underperforming marketing agency and building an action plan for demand generation success. The webinar will discuss 4 warning signs, including irregular or lacking agency reporting, agencies selling "standard" SEO packages, clients having partial knowledge of weekly agency work, and agencies only doing what clients tell them to do. The webinar will also provide a 2-step action plan for clients who dumped their agencies and discuss offering live site analyses to provide a second opinion on clients' digital marketing strategies.
Double Your Leads with Marketing Automation
Watch the webinar replay: http://flightschool.autopilothq.com/video/double-leads-with-marketing-automation/
Try Autopilot free for 30 days: https://autopilothq.com/free-trial.html
Are you missing out on up to 50% of your leads?
Join Autopilot's CEO Michael Sharkey and CMO Guy Marion as they share their real world experiences on how marketing automation can help your team generate more leads, grow faster and create a more remarkable customer experience.
In this webinar, you’ll learn:
-How to get started with marketing automation
-How to create a lead nurturing program that works
-How to personalize your marketing based on behavior to improve adoption, engagement and conversion
-How multi-channel marketing can be used to increase response rates
Conversion rate optimization process
This document outlines a 10-step process for conversion rate optimization using backstage access to Omniconvert:
1. Business research to understand goals and constraints
2. Technical review to ensure integrations support testing
3. Quantitative research via funnel analysis and segmentation to identify low-hanging fruits
4. Qualitative research via surveys, chat transcripts and heatmaps to understand customer pain points
5. UX audit of navigation, persuasion elements and emotional triggers to generate insights
6. Synthesizing insights to prioritize hypotheses for testing
7. Running A/B tests, personalization tests and surveys to evaluate hypotheses
8. Adjusting based on statistical significance, then learning and implementing wins
9
Reputation managment
A recent short presentation I was asked to put together for GM's and Internet managers within our Automotive group. Our focus to begin with is Google reviews.
Growth Marketing Strategies to Hacking the Customer Journey
Watch the workshop replay: http://flightschool.autopilothq.com/video/the-growth-marketers-guide-to-hacking-the-customer-journey/
Autopilot free trial: https://autopilothq.com/free-trial.html
Instapage free trial: https://app.instapage.com/auth/signup
Tune in to Autopilot and Instapage's growth marketing workshop where we share our secrets to building an online acquisition machine. We go transparent and live demo our hard-learned hacks for scoring more customers – and saving money in the process.
At this workshop you will learn:
-What it means to create a wow customer journey
-How to fill the top of your funnel using low cost channels and retargeting strategies
-Secrets to nurturing signups to a sale with automation
-How Autopilot uses Autopilot to grow
How to build a customer journey from awareness to close
The webinar covered how to build a customer journey from awareness to close using 5 steps: 1) attract new visitors through low-cost channels like social media, 2) retarget visitors based on their website behavior, 3) convert visitors to leads with targeted landing pages, 4) nurture leads to a sale with marketing automation, and 5) measure results and experiment. Speakers from Autopilot and Instapage demonstrated how to personalize touchpoints based on behavior to improve conversions across the journey. Attendees learned about optimizing digital marketing campaigns through testing and analytics.
The Invisible IVR: How to Enhance Customer Experience with Invoca Data
The document discusses invisible IVR call routing. It provides examples of how routing calls based on clickstream data, location, and other signals can personalize the customer experience by routing callers to the most relevant agents. Invisible routing aims to get customers to the right agent quickly by eliminating unnecessary IVR prompts. The document suggests embedding IVR functions into websites to route callers based on their online activity and location before they call.
Qmerce
Qmerce is an engagement platform that uses social gaming to build consumer loyalty and interaction with brands. It allows brands to create customized branded games that can offer prizes to drive interaction and viral sharing. The goal is to maximize brand exposure through fun and engaging games that reflect the brand's values and increase reach and customer engagement over time.
10 metrics to effectively track your website
The document discusses 10 key metrics that businesses should track to understand the effectiveness of their website strategies. These include pages and pageviews to identify top viewed pages and ensure they align with business objectives, time on site and engagement to determine if users enjoy the content, clicks and clickpaths to see if users follow intuitive pathways, referral traffic to identify partnerships and their effectiveness, search engine traffic including paid and organic to build SEO strategies, direct traffic sources, top keywords used by visitors, new vs returning visitors to measure loyalty, and bounce rate/abandonment to identify issues causing users to leave after only 1-2 pages.
How Fujitsu is Accelerating Marketing Transformation
This document discusses Fujitsu's transformation to an engagement economy and its use of Marketo's marketing platform. It provides an overview of Fujitsu as a company with 155,000 employees and $41.7 billion in revenue. It then outlines Fujitsu's need to transform its marketing approaches to better engage with customers in today's digital landscape. The document shares details of Fujitsu's implementation of Marketo and its partnership with CleverTouch, highlighting initial successes and lessons learned. It concludes by emphasizing that Fujitsu's EMEIA region is driving global thinking around marketing's evolution from a cost center to a value center.
PPC After The Conversion - HeroConf 2015
PPC pros need to look beyond the conversion and help close the sale. Your job as a PPC marketer doesn't end when you get the lead or the sale. Andrew presented 8 ways to re-engage, nurture, and segment your traffic to find more customers at HeroConf 2015 in Portland. You have to look down the funnel, not up!
Colors on Parade Presentation 2-12-2011
This presentation reflected a full circle approach to online marketing. In it we discussed goals, conversions and conversations. Getting to the heart of the matter and understanding the "social" part of new media that we use is fundamental to its success.
Website optimization sheet
Omnific provides website optimization consulting services to help drive more traffic to customers' websites. There are three main drivers of internet traffic: search engine optimization (SEO), search engine marketing (SEM), and social media optimization (SMO). Omnific takes a strategic approach to determine which channels to focus on and where to spend resources to maximize return on investment. They implement and manage SEM campaigns to deliver measurable monthly results. Omnific also optimizes websites for organic, non-paid search results through ongoing analysis and keyword/content management. Additionally, they manage clients' online images on social media platforms to influence customer perceptions and get brands back into purchase conversations.
SimplyCast Automotive 360 - Automation From Every Angle
Learn why SimplyCast is the ideal solution for your automotive dealership. Expand business, engage customers and take the pressure off the sales and marketing staff. Watch this detailed presentation to learn more.
Understanding The Modern Vacation Buyer’s Journey
A slide deck presentation created for ResortsandLodges.com customers to help understand the journey a buyer takes from initial discovery to purchase.
Digital Marketing For Car Dealerships
This document discusses the importance of social media marketing for car dealerships. It provides the following key points:
1) Social media has become a primary research method for car shoppers, with over 75% relying on it when selecting a dealership.
2) Over two-thirds of the car buying journey is now completed digitally, as consumers use social media and other online resources to research options.
3) Most customers are actively using social media platforms like Facebook daily and are open to seeing advertising and engaging with car dealerships online.
More Related Content
What's hot
Partnering with Your Call Center to Increase Conversions
CIS panel with Progrexion on how to increase conversion rates and deliver seamless customer journey.
Testing Makes Perfect: A Case Study in Onsite Optimizations
Ve Interactive, US and Avangate deep-dive into a client case study and discuss the onsite optimizations that drove a 34% mo/mo revenue increase for client, Kingsoft.
What is possible with Call Tracking? - #MeasureFest 2013 - Calltracks
Obviously everyone understands the basic concept about call tracking, but this isn’t about the basics.
With the rise of the new generation of customers you need to understand the new generation of tools and technology that are available to you right now, to help improve your measurement, CRO, and most importantly help boost your Return on Investment.
5 reasons to consider marketing automation
Marketing automation can help businesses in 5 key ways:
1) Personalize experiences for visitors by targeting the right customers and engaging them throughout their journey.
2) Collect more accurate data by automatically tracking metrics like open rates and behavior across channels.
3) Trigger automated communications based on behaviors by setting up workflows that send tailored messages in real time.
4) Improve social reach and influence by continuously testing campaigns, pages, and handling referral programs.
5) Help measure ROI by tracking each campaign's performance and using insights to optimize future campaigns.
Building Effective Surveys with Unbelievable Results
By Steve Bernstein, CEO of WayPoint Group
Dana Polyak, Global Head of Business Operations for Customer Advocacy at Oooyala
Amanda Schmidt, VP CSM at Adobe
Presented at Pulse Conference 2015.
Website Personalization via Headsup: In-App Messaging for Customer Journey Ma...
The document introduces Headsup, an in-app messaging tool for customer journey marketers. It summarizes a webinar about Headsup and Hint Health, a healthcare company that uses Headsup. The webinar agenda includes a Headsup demo, an overview of Hint Health and its use of customer journeys to streamline billing and onboarding processes. Hint Health found that in-app messages are better than emails for engaging customers actively using an app. The key takeaways are that marketing success requires strategic use of the right message on the right channel at the right time for customers.
4 Signs of An Underperforming Agency
This document advertises a webinar from webmarketing123 on recognizing signs of an underperforming marketing agency and building an action plan for demand generation success. The webinar will discuss 4 warning signs, including irregular or lacking agency reporting, agencies selling "standard" SEO packages, clients having partial knowledge of weekly agency work, and agencies only doing what clients tell them to do. The webinar will also provide a 2-step action plan for clients who dumped their agencies and discuss offering live site analyses to provide a second opinion on clients' digital marketing strategies.
Double Your Leads with Marketing Automation
Watch the webinar replay: http://flightschool.autopilothq.com/video/double-leads-with-marketing-automation/
Try Autopilot free for 30 days: https://autopilothq.com/free-trial.html
Are you missing out on up to 50% of your leads?
Join Autopilot's CEO Michael Sharkey and CMO Guy Marion as they share their real world experiences on how marketing automation can help your team generate more leads, grow faster and create a more remarkable customer experience.
In this webinar, you’ll learn:
-How to get started with marketing automation
-How to create a lead nurturing program that works
-How to personalize your marketing based on behavior to improve adoption, engagement and conversion
-How multi-channel marketing can be used to increase response rates
Conversion rate optimization process
This document outlines a 10-step process for conversion rate optimization using backstage access to Omniconvert:
1. Business research to understand goals and constraints
2. Technical review to ensure integrations support testing
3. Quantitative research via funnel analysis and segmentation to identify low-hanging fruits
4. Qualitative research via surveys, chat transcripts and heatmaps to understand customer pain points
5. UX audit of navigation, persuasion elements and emotional triggers to generate insights
6. Synthesizing insights to prioritize hypotheses for testing
7. Running A/B tests, personalization tests and surveys to evaluate hypotheses
8. Adjusting based on statistical significance, then learning and implementing wins
9
Reputation managment
A recent short presentation I was asked to put together for GM's and Internet managers within our Automotive group. Our focus to begin with is Google reviews.
Growth Marketing Strategies to Hacking the Customer Journey
Watch the workshop replay: http://flightschool.autopilothq.com/video/the-growth-marketers-guide-to-hacking-the-customer-journey/
Autopilot free trial: https://autopilothq.com/free-trial.html
Instapage free trial: https://app.instapage.com/auth/signup
Tune in to Autopilot and Instapage's growth marketing workshop where we share our secrets to building an online acquisition machine. We go transparent and live demo our hard-learned hacks for scoring more customers – and saving money in the process.
At this workshop you will learn:
-What it means to create a wow customer journey
-How to fill the top of your funnel using low cost channels and retargeting strategies
-Secrets to nurturing signups to a sale with automation
-How Autopilot uses Autopilot to grow
How to build a customer journey from awareness to close
The webinar covered how to build a customer journey from awareness to close using 5 steps: 1) attract new visitors through low-cost channels like social media, 2) retarget visitors based on their website behavior, 3) convert visitors to leads with targeted landing pages, 4) nurture leads to a sale with marketing automation, and 5) measure results and experiment. Speakers from Autopilot and Instapage demonstrated how to personalize touchpoints based on behavior to improve conversions across the journey. Attendees learned about optimizing digital marketing campaigns through testing and analytics.
The Invisible IVR: How to Enhance Customer Experience with Invoca Data
The document discusses invisible IVR call routing. It provides examples of how routing calls based on clickstream data, location, and other signals can personalize the customer experience by routing callers to the most relevant agents. Invisible routing aims to get customers to the right agent quickly by eliminating unnecessary IVR prompts. The document suggests embedding IVR functions into websites to route callers based on their online activity and location before they call.
Qmerce
Qmerce is an engagement platform that uses social gaming to build consumer loyalty and interaction with brands. It allows brands to create customized branded games that can offer prizes to drive interaction and viral sharing. The goal is to maximize brand exposure through fun and engaging games that reflect the brand's values and increase reach and customer engagement over time.
10 metrics to effectively track your website
The document discusses 10 key metrics that businesses should track to understand the effectiveness of their website strategies. These include pages and pageviews to identify top viewed pages and ensure they align with business objectives, time on site and engagement to determine if users enjoy the content, clicks and clickpaths to see if users follow intuitive pathways, referral traffic to identify partnerships and their effectiveness, search engine traffic including paid and organic to build SEO strategies, direct traffic sources, top keywords used by visitors, new vs returning visitors to measure loyalty, and bounce rate/abandonment to identify issues causing users to leave after only 1-2 pages.
How Fujitsu is Accelerating Marketing Transformation
This document discusses Fujitsu's transformation to an engagement economy and its use of Marketo's marketing platform. It provides an overview of Fujitsu as a company with 155,000 employees and $41.7 billion in revenue. It then outlines Fujitsu's need to transform its marketing approaches to better engage with customers in today's digital landscape. The document shares details of Fujitsu's implementation of Marketo and its partnership with CleverTouch, highlighting initial successes and lessons learned. It concludes by emphasizing that Fujitsu's EMEIA region is driving global thinking around marketing's evolution from a cost center to a value center.
PPC After The Conversion - HeroConf 2015
PPC pros need to look beyond the conversion and help close the sale. Your job as a PPC marketer doesn't end when you get the lead or the sale. Andrew presented 8 ways to re-engage, nurture, and segment your traffic to find more customers at HeroConf 2015 in Portland. You have to look down the funnel, not up!
What's hot (17)
Partnering with Your Call Center to Increase Conversions
Partnering with Your Call Center to Increase Conversions
Testing Makes Perfect: A Case Study in Onsite Optimizations
Testing Makes Perfect: A Case Study in Onsite Optimizations
What is possible with Call Tracking? - #MeasureFest 2013 - Calltracks
What is possible with Call Tracking? - #MeasureFest 2013 - Calltracks
Building Effective Surveys with Unbelievable Results
Building Effective Surveys with Unbelievable Results
Website Personalization via Headsup: In-App Messaging for Customer Journey Ma...
Website Personalization via Headsup: In-App Messaging for Customer Journey Ma...
Growth Marketing Strategies to Hacking the Customer Journey
Growth Marketing Strategies to Hacking the Customer Journey
How to build a customer journey from awareness to close
How to build a customer journey from awareness to close
The Invisible IVR: How to Enhance Customer Experience with Invoca Data
The Invisible IVR: How to Enhance Customer Experience with Invoca Data
How Fujitsu is Accelerating Marketing Transformation
How Fujitsu is Accelerating Marketing Transformation
Similar to Favourit
Colors on Parade Presentation 2-12-2011
This presentation reflected a full circle approach to online marketing. In it we discussed goals, conversions and conversations. Getting to the heart of the matter and understanding the "social" part of new media that we use is fundamental to its success.
Website optimization sheet
Omnific provides website optimization consulting services to help drive more traffic to customers' websites. There are three main drivers of internet traffic: search engine optimization (SEO), search engine marketing (SEM), and social media optimization (SMO). Omnific takes a strategic approach to determine which channels to focus on and where to spend resources to maximize return on investment. They implement and manage SEM campaigns to deliver measurable monthly results. Omnific also optimizes websites for organic, non-paid search results through ongoing analysis and keyword/content management. Additionally, they manage clients' online images on social media platforms to influence customer perceptions and get brands back into purchase conversations.
SimplyCast Automotive 360 - Automation From Every Angle
Learn why SimplyCast is the ideal solution for your automotive dealership. Expand business, engage customers and take the pressure off the sales and marketing staff. Watch this detailed presentation to learn more.
Understanding The Modern Vacation Buyer’s Journey
A slide deck presentation created for ResortsandLodges.com customers to help understand the journey a buyer takes from initial discovery to purchase.
Digital Marketing For Car Dealerships
This document discusses the importance of social media marketing for car dealerships. It provides the following key points:
1) Social media has become a primary research method for car shoppers, with over 75% relying on it when selecting a dealership.
2) Over two-thirds of the car buying journey is now completed digitally, as consumers use social media and other online resources to research options.
3) Most customers are actively using social media platforms like Facebook daily and are open to seeing advertising and engaging with car dealerships online.
Digital marketing
get knowledge about social media marketing, SEM, PPC, and app development in this short concise and interactive PPT
Retail company improved Conversion by 30% using Omnichannel -Live Chat
Retail company is a worldwide retail outlet of premium clothing with over hundred branches in India. Their focus is on men’s casual and formal wear. They are looking into expanding their market in Asia for a positive business growth.
More : https://bit.ly/2GkqMSB
Women In Automotive 2016 - Scott Pechstein
How Lead Loyal are Women Car Buyers? And why it's important to care
In this session, Scott Pechstein, VP of Sales and lead trainer for Autobytel Inc., highlights the buying motivations of today?s women car buyers and tips to help retailers improve lead loyalty, enhance customer service, and ultimately sell more cars to women consumers.
All trips slideshare - 2
We help measure the ROI of marketing efforts through analytics tools and insights into referral sources and user behavior. Our services include optimizing local search listings, ensuring best visibility on Google, and standing out in organic search results which can increase web traffic by 40-150% and conversions by 35-250%. We also assist with social media, blogging, email marketing, calls to action and forms on websites, and paid advertising campaigns to drive more sales and leads. In addition, we design custom WordPress websites and provide ongoing website maintenance.
Amazing Customer Journey
This document discusses how companies must adapt to changes in customer behavior and expectations driven by increased connectivity and use of digital channels. It notes that customers are everywhere, informed by vast amounts of information online. While this fragments customer experiences, companies can provide consistency through CRM and marketing automation. The document outlines trends in social media usage and how customers now research and complain online. It emphasizes that companies must provide responsive, relevant customer care across all channels to build loyalty. Microsoft Dynamics CRM 2013 and related tools are presented as enabling companies to better understand customers, market smarter through various channels, sell more effectively, and provide customer service everywhere.
yoc profile new 01-04-20 WIP Preview
This document provides an overview of the services offered by Your Online Conversation Digital Marketing. They offer various digital marketing services including PPC, social media marketing, web design and development, SEO, technology services like domain hosting and email hosting, call center services, software development, and creative services like logo design and graphic design. They have experience working with clients across different industries for over 15 years. Their goal is to provide customized digital marketing solutions to help businesses attract new customers and engage with their markets online.
Live Chat Insight: Online Customer Engagement has Evolved - Ian Rowley, Who's On
Parker Software develops live chat and email automation software. Their live chat software allows companies to monitor website visitors in real time, provides analytics on visitor behavior, and facilitates direct engagement through chat. It can also integrate with CRMs to update records and include chat logs. Live chat benefits include improved sales conversion, customer satisfaction and support through real-time communication. Good live chat design that focuses on the user experience can produce faster results.
119 internet salesfacts
This document discusses various aspects of advertising and marketing for car sales, including:
- Sources customers use for research at different stages of the car buying process and their effectiveness
- Discrepancies between what media dealers spend on versus what customers prefer
- The importance of quick response times to customer leads from websites
- Key internet research behaviors of customers before they visit dealerships or submit leads
- Best practices for converting website visits to leads and leads to appointments
- Metrics for evaluating the performance of advertising programs and websites in generating sales
Mobilize the Moment
How to integrate Internet Marketing & Social Media into Traditional Insurance Agency Marketing.
Originally presented at Insurance Expo 2011 on August 26, 2011
BITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
This document discusses the importance of providing smart, contextual customer service across multiple channels in order to meet evolving customer expectations. It outlines the key aspects of customer service that customers now demand, including being smart/contextual, real-time, accessible wherever the customer is, easy to use, and fast. It then discusses tools and strategies for providing an omnichannel customer experience, such as live chat, social media/messaging, self-service portals, video chat, mobile apps, and artificial intelligence/chatbots. The document emphasizes the value of integrating these channels and technologies to give agents a full view of customer data and provide a seamless experience across any service channel.
Ncm Metropolitan 20 Group Digital Advertising
The document introduces Ralph Paglia and provides an overview of digital marketing approaches for automotive dealerships, including doing it yourself, getting training assistance, or utilizing a turnkey solution. It then discusses placement options on networks like Google and Yahoo and supports available from digital marketing consultants. The remainder discusses the benefits of the Ford, Lincoln, and Mercury Digital Advertising Program partnership with ADP, including driving traffic, leads, and sales through online and digital advertising opportunities.
Internet Sales Facts
This document discusses various aspects of advertising and marketing for car sales, including:
- Sources customers use for research at different stages of the car buying process and their effectiveness
- Discrepancies between how dealers spend on advertising and what media customers prefer
- The importance of quick response times to customer leads from the internet
- Key facts about internet research and online lead generation in the car buying process
- Best practices for converting online leads to appointments and sales at the dealership through follow up calls and emails
Internet Sales Facts
This document discusses various aspects of advertising and marketing for car sales, including:
- Sources customers use for information at different stages of the car buying process and their rankings of helpfulness.
- A comparison of dealer spending versus customers' preferred media sources.
- Statistics on customer behavior and research online before purchasing a vehicle.
- Best practices for responding to online leads and converting them into appointments and sales.
Click to call solution
Go2market, the best cloud telephony service provider offers a click to call service at a very low price that enables businesses to enhance leads by converting your website visitors into sales leads.
https://www.go2market.in/click-to-call/
Planning your 2020 Digital Marketing Budget
This document provides a summary of a webinar about planning digital marketing budgets for 2020. The webinar included discussions on setting business goals, website strategy, key mobile technologies, search industry trends, and recommendations for SEO, paid marketing, analytics and budgeting. Presenters provided tips on integrating marketing and sales, developing buyer personas, optimizing for voice search and speed on mobile, and taking an omnichannel approach to digital advertising through audience segmentation and personalization.
Similar to Favourit (20)
SimplyCast Automotive 360 - Automation From Every Angle
SimplyCast Automotive 360 - Automation From Every Angle
Retail company improved Conversion by 30% using Omnichannel -Live Chat
Retail company improved Conversion by 30% using Omnichannel -Live Chat
Live Chat Insight: Online Customer Engagement has Evolved - Ian Rowley, Who's On
Live Chat Insight: Online Customer Engagement has Evolved - Ian Rowley, Who's On
BITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
BITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
Recently uploaded
在线购买加拿大英属哥伦比亚大学毕业证本科学位证书原版一模一样
原版一模一样【微信：741003700 】【加拿大英属哥伦比亚大学毕业证本科学位证书】【微信：741003700 】学位证，留信认证（真实可查，永久存档）offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
The Key to Digital Success_ A Comprehensive Guide to Continuous Testing Integ...
In today's business landscape, digital integration is ubiquitous, demanding swift innovation as a necessity rather than a luxury. In a fiercely competitive market with heightened customer expectations, the timely launch of flawless digital products is crucial for both acquisition and retention—any delay risks ceding market share to competitors.
Microservice Teams - How the cloud changes the way we work
A lot of technical challenges and complexity come with building a cloud-native and distributed architecture. The way we develop backend software has fundamentally changed in the last ten years. Managing a microservices architecture demands a lot of us to ensure observability and operational resiliency. But did you also change the way you run your development teams?
Sven will talk about Atlassian’s journey from a monolith to a multi-tenanted architecture and how it affected the way the engineering teams work. You will learn how we shifted to service ownership, moved to more autonomous teams (and its challenges), and established platform and enablement teams.
Safelyio Toolbox Talk Softwate & App (How To Digitize Safety Meetings)
Consistent toolbox talks are critical for maintaining workplace safety, as they provide regular opportunities to address specific hazards and reinforce safe practices.
These brief, focused sessions ensure that safety is a continual conversation rather than a one-time event, which helps keep safety protocols fresh in employees' minds. Studies have shown that shorter, more frequent training sessions are more effective for retention and behavior change compared to longer, infrequent sessions.
Engaging workers regularly, toolbox talks promote a culture of safety, empower employees to voice concerns, and ultimately reduce the likelihood of accidents and injuries on site.
The traditional method of conducting safety talks with paper documents and lengthy meetings is not only time-consuming but also less effective. Manual tracking of attendance and compliance is prone to errors and inconsistencies, leading to gaps in safety communication and potential non-compliance with OSHA regulations. Switching to a digital solution like Safelyio offers significant advantages.
Safelyio automates the delivery and documentation of safety talks, ensuring consistency and accessibility. The microlearning approach breaks down complex safety protocols into manageable, bite-sized pieces, making it easier for employees to absorb and retain information.
This method minimizes disruptions to work schedules, eliminates the hassle of paperwork, and ensures that all safety communications are tracked and recorded accurately. Ultimately, using a digital platform like Safelyio enhances engagement, compliance, and overall safety performance on site. https://safelyio.com/
Measures in SQL (SIGMOD 2024, Santiago, Chile)
SQL has attained widespread adoption, but Business Intelligence tools still use their own higher level languages based upon a multidimensional paradigm. Composable calculations are what is missing from SQL, and we propose a new kind of column, called a measure, that attaches a calculation to a table. Like regular tables, tables with measures are composable and closed when used in queries.
SQL-with-measures has the power, conciseness and reusability of multidimensional languages but retains SQL semantics. Measure invocations can be expanded in place to simple, clear SQL.
To define the evaluation semantics for measures, we introduce context-sensitive expressions (a way to evaluate multidimensional expressions that is consistent with existing SQL semantics), a concept called evaluation context, and several operations for setting and modifying the evaluation context.
A talk at SIGMOD, June 9–15, 2024, Santiago, Chile
Authors: Julian Hyde (Google) and John Fremlin (Google)
https://doi.org/10.1145/3626246.3653374
J-Spring 2024 - Going serverless with Quarkus, GraalVM native images and AWS ...
Presented at NLJUG's J-Spring 2024.
Hand Rolled Applicative User Validation Code Kata
Could you use a simple piece of Scala validation code (granted, a very simplistic one too!) that you can rewrite, now and again, to refresh your basic understanding of Applicative operators <*>, <*, *>?
The goal is not to write perfect code showcasing validation, but rather, to provide a small, rough-and ready exercise to reinforce your muscle-memory.
Despite its grandiose-sounding title, this deck consists of just three slides showing the Scala 3 code to be rewritten whenever the details of the operators begin to fade away.
The code is my rough and ready translation of a Haskell user-validation program found in a book called Finding Success (and Failure) in Haskell - Fall in love with applicative functors.
GreenCode-A-VSCode-Plugin--Dario-Jurisic
Presentation about a VSCode plugin from Dario Jurisic at the GSD Community Stage meetup
What next after learning python programming basics
What next after learning python programming basics
E-commerce Development Services- Hornet Dynamics
For any business hoping to succeed in the digital age, having a strong online presence is crucial. We offer Ecommerce Development Services that are customized according to your business requirements and client preferences, enabling you to create a dynamic, safe, and user-friendly online store.
ALGIT - Assembly Line for Green IT - Numbers, Data, Facts
Presentation from Ghazal Aakel and Eric Jochum at the GSD Community Stage Meetup on June 6th, 2024
E-Invoicing Implementation: A Step-by-Step Guide for Saudi Arabian Companies
Explore the seamless transition to e-invoicing with this comprehensive guide tailored for Saudi Arabian businesses. Navigate the process effortlessly with step-by-step instructions designed to streamline implementation and enhance efficiency.
Everything You Need to Know About X-Sign: The eSign Functionality of XfilesPr...
Wondering how X-Sign gained popularity in a quick time span? This eSign functionality of XfilesPro DocuPrime has many advancements to offer for Salesforce users. Explore them now!
Mobile App Development Company In Noida | Drona Infotech
Drona Infotech is a premier mobile app development company in Noida, providing cutting-edge solutions for businesses.
Visit Us For : https://www.dronainfotech.com/mobile-application-development/
Modelling Up - DDDEurope 2024 - Amsterdam
What to do when you have a perfect model for your software but you are constrained by an imperfect business model?
This talk explores the challenges of bringing modelling rigour to the business and strategy levels, and talking to your non-technical counterparts in the process.
zOS Mainframe JES2-JES3 JCL-JECL Differences
Document which explains the difference between Jes2 and Jes3
Using Query Store in Azure PostgreSQL to Understand Query Performance
Microsoft has added an excellent new extension in PostgreSQL on their Azure Platform. This session, presented at Posette 2024, covers what Query Store is and the types of information you can get out of it.
如何办理(hull学位证书)英国赫尔大学毕业证硕士文凭原版一模一样
原版定制【微信:bwp0011】《(hull学位证书)英国赫尔大学毕业证硕士文凭》【微信:bwp0011】成绩单 、雅思、外壳、留信学历认证永久存档查询，采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信bwp0011】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信bwp0011】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
【关于价格问题（保证一手价格）】
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
Recently uploaded (20)
The Key to Digital Success_ A Comprehensive Guide to Continuous Testing Integ...
The Key to Digital Success_ A Comprehensive Guide to Continuous Testing Integ...
Microservice Teams - How the cloud changes the way we work
Microservice Teams - How the cloud changes the way we work
Safelyio Toolbox Talk Softwate & App (How To Digitize Safety Meetings)
Safelyio Toolbox Talk Softwate & App (How To Digitize Safety Meetings)
J-Spring 2024 - Going serverless with Quarkus, GraalVM native images and AWS ...
J-Spring 2024 - Going serverless with Quarkus, GraalVM native images and AWS ...
What next after learning python programming basics
What next after learning python programming basics
ALGIT - Assembly Line for Green IT - Numbers, Data, Facts
ALGIT - Assembly Line for Green IT - Numbers, Data, Facts
E-Invoicing Implementation: A Step-by-Step Guide for Saudi Arabian Companies
E-Invoicing Implementation: A Step-by-Step Guide for Saudi Arabian Companies
Everything You Need to Know About X-Sign: The eSign Functionality of XfilesPr...
Everything You Need to Know About X-Sign: The eSign Functionality of XfilesPr...
Mobile App Development Company In Noida | Drona Infotech
Mobile App Development Company In Noida | Drona Infotech
YAML crash COURSE how to write yaml file for adding configuring details
YAML crash COURSE how to write yaml file for adding configuring details
Using Query Store in Azure PostgreSQL to Understand Query Performance
Using Query Store in Azure PostgreSQL to Understand Query Performance
Favourit
- 1. Online Reputation Management Solution We help you look good online via customer-generated reviews. The reviews will help drive more revenue.
- 3. According to DealerSocket, 70% of car buyers say that online dealership reviews influence where they choose to go.
- 4. 30% of consumers go to Google when starting the car-buying process. A dealership’s online presence is a huge factor in this initial point in the purchase journey.
- 5. Some analysis of Audi Uptown on Google:
- 9. GET FOUND
- 10. GET CHOSEN
- 12. Messaging Platform Webchat is designed for a communication that’s convenient for you and your customers. Interact with customers at every touchpoint, no matter the channel. All of your messages from text, Facebook Messenger, and Google Click-to-Message come to one inbox where you can respond directly. Answer questions Schedule appointments Send review requests Follow up with customers via SMS
- 13. 85% of consumers prefer SMS over phone calls
- 15. Reviews Fastest ways to get reviews online We make it very easy for you to collect customer-generated reviews online on sites like Google, Facebook, YellowPages We aggregate all your reviews into our platform to make it easy for you to keep track of your online reputation Custom review invitations Pre-built templates Automate the steps via SMS CRM API integrations available
- 19. Analytics Actionable insights about your online reputation in one place How you rank compared to your competition How your online reviews are growing over time How your employees are performing
- 21. AVERAGE 6% INCREASE IN REVNUE
- 22. We help you get more online reviews, which then translates into more revenue.
- 23. Favourit Arian Rahbari | Founder & CEO E: arian@favourit.co (647) 686 6160