In this lightning talk we present a nationwide online Visitor Motivation Study conducted across two dozen institutional websites in 2015/16.
Based on research by John Falk, we used his predictive model of visitor experience outlined in the book as the framework for our survey. In Falk's book "Identity and the Museum Visitor Experience," he identifies five key types of visitors who attend museums and the internal motivations that drive repeat visitation: Experience Seeker; Explorer; Socializer; Recharger; Hobbyist / Professional.
The technical implementation is similar to the one used in a website visitor motivation survey by the Indianapolis Museum of Art. That survey was presented at MW in 2012.
Our project includes simultaneous surveys on 24 museum websites, pairing an IMA-style Google Analytics-powered backend with segments adapted from Falk’s motivation framework. Since the IMA’s presentation at MW 2012, studies following IMA’s methodology have been reproduced at various institutions. Our work is distinct in that it looks at the data in aggregate. Seeking to identify patterns or trends across the sector, we hope to understand the similarities and differences in our audience segments by region, population density, etc, and test Falk’s research as it applies to online audiences.
Exploring the place of art galleries in the Australian cultural tourism landscape, Jo shares her experiences as a researcher in regional art galleries, arts festivals and cultural attractions.
From the heart of the Elvis Festival in Parkes, to the Mambo exhibition in Newcastle, we identify the key elements of cultural tourism experiences and explore the motivations and behaviours of visitors. From this we can develop a framework that helps gallery managers to identify and target cultural tourists across a spectrum of interests.
Exploring the place of art galleries in the Australian cultural tourism landscape, Jo shares her experiences as a researcher in regional art galleries, arts festivals and cultural attractions.
From the heart of the Elvis Festival in Parkes, to the Mambo exhibition in Newcastle, we identify the key elements of cultural tourism experiences and explore the motivations and behaviours of visitors. From this we can develop a framework that helps gallery managers to identify and target cultural tourists across a spectrum of interests.
Society of Florida Archivists 2019 John L. Volk Collection presentation Janet Naughton
Shellie A. Labell, Director of Archives at the Preservation Foundation of Palm Beach and Janet DeVries Naughton, archives consultant present The John L. Volk Collection at the 2019 Society of Florida Archivists annual meeting in Miami.
This presentation will be offered to the Hadassah Midwest Regional Conference, "She Creates: Jewish Women in the Arts," Sunday, May 17th, 2009.
The presentation examines the social and political power of early examples of Jewish exhibition and display during the time which Henrietta Szold, the founder of Hadassah, was pioneering Zionism.
Elaine Harrington, Special Collections Librarian, uses case studies to discuss the different types of engagement she has with academic staff and students in relation to Special Collections. Case studies will include show & tell class visits to Special Collections, modules that use specific methodologies for both undergraduates and postgraduates, exhibitions and events.
This presentation was given as part of UCC's Instructional Design TEL Tasters 2017 programme.
Fiddle books by the dozen - Scots Fiddle Fest talk by Karen McAulayKaren McAulay
On 21 November 2015 I was an invited speaker at the Scots Fiddle Fest in Edinburgh. I talked about the AHRC-funded Bass Culture Project run jointly between the University of Glasgow, University of Cambridge and Royal Conservatoire of Scotland - and our new website, Hms.scot which is currently released in Beta, pending the launch in February 2016. These are the slides to illustrate my talk.
Society of Florida Archivists 2019 John L. Volk Collection presentation Janet Naughton
Shellie A. Labell, Director of Archives at the Preservation Foundation of Palm Beach and Janet DeVries Naughton, archives consultant present The John L. Volk Collection at the 2019 Society of Florida Archivists annual meeting in Miami.
This presentation will be offered to the Hadassah Midwest Regional Conference, "She Creates: Jewish Women in the Arts," Sunday, May 17th, 2009.
The presentation examines the social and political power of early examples of Jewish exhibition and display during the time which Henrietta Szold, the founder of Hadassah, was pioneering Zionism.
Elaine Harrington, Special Collections Librarian, uses case studies to discuss the different types of engagement she has with academic staff and students in relation to Special Collections. Case studies will include show & tell class visits to Special Collections, modules that use specific methodologies for both undergraduates and postgraduates, exhibitions and events.
This presentation was given as part of UCC's Instructional Design TEL Tasters 2017 programme.
Fiddle books by the dozen - Scots Fiddle Fest talk by Karen McAulayKaren McAulay
On 21 November 2015 I was an invited speaker at the Scots Fiddle Fest in Edinburgh. I talked about the AHRC-funded Bass Culture Project run jointly between the University of Glasgow, University of Cambridge and Royal Conservatoire of Scotland - and our new website, Hms.scot which is currently released in Beta, pending the launch in February 2016. These are the slides to illustrate my talk.
The Ultimate List of Free Museum Days for Naperville MothersRyanHillRealty
When it comes to museums in and around Naperville, there are plenty of places to go have educational fun and adventure with your kids. The problem is, they can cost you hundreds of dollars for admission – even with membership package discounts.
That’s why having a Kids Museum Passport or taking advantage of free museum days is a win-win for your family! Here’s the scoop on when and where to plan your next trip. (NOTE: Dates are subject to change.)
The good news is, some things in life ARE free! Including admission at these museums every day:
www.RyanHillRealty.com - Experts in Naperville and Real Estate. Luxury Residential, Commercial, Investment, Distressed Real Estate. Naperville Homes for Sale. Customer-focused market specialists. Chicago Area - Dupage County, Will County, Kane County, Kendall County; Naperville Real Estate, Homes For Sale, Rentals, Properties, Naperville, Downers Grove, Wheaton, Glen Ellyn, Aurora, Plainfield, Bolingbrook, West Chicago, Single Family Homes, Apartments, Open Houses, Condos
Sharing Best Practices, GLAM-Wiki U.S.: Wikimedia Conference 2014Lori Byrd-McDevitt
Co-presented with Dominic McDevitt-Parks at the Wikimedia Chapters Conference, 2014 in Berlin. Methods for sharing best practices within the Wikimedia community as well as broadly to the cultural sector.
Imagine that you have been given the responsibility to provide.docxrochellscroop
Imagine that you have been given the responsibility to provide a unique cultural experience for tourists interested in discovering America’s most popular museums that exhibit works pertaining to the theme of our course, “Art of the Americas: A Social History of Art.”
Your task is to provide a guide to 10 locations for an extended cross country trip that begins at the Whitney Museum of American Art in New York City (which holds 12,000 works of art by nearly 2,000 artists) and ends at the J. Paul Getty Museum in Los Angeles.
I have provided you with a list of 20 museums from which to choose.
Please note, they are neither listed in alphabetical order nor proximity to each other.
It will be important for you to carefully plan your itinerary so that you can provide the most direct route from place to place.
What follows are museums with substantial holdings of American art:
Philadelphia Museum of Art, Norman Rockwell Museum, National Portrait Gallery, Pennsylvania Academy of Fine Arts, National Academy of Design, Georgia O’Keeffe Museum, Cleveland Museum of Art, Detroit Institute of the Arts, Amon Carter Museum, Minneapolis Institute of the Arts, National Museum of Women in the Arts, Brooklyn Museum, Art Institute of Chicago, Atkins Museum of Art, Baltimore Museum of Art, St. Louis Art Museum, Hampton University Museum, Newark Museum, Montclair Art Museum, Metropolitan Museum of Art.
You will find the above listed museums as well as other sites in your E-text on page 593 under “Websites.”
Art museums of the Americas can also be viewed at www.museum.oas.org and you may also add some of your own.
For your additional information, links to museums can be found at www.artcyclopedia.com.
In preparing your guide, include address, visitor information such as hours and admission fees, highlights of the museum’s permanent collection and art works of special interest.
You might want to indicate if you feel the museum’s website is easy to navigate.
.
Museums & Mobile in 2012 : Survey ResultsLoic Tallon
An analysis of the main findings from the 2012 Museums & Mobile Survey.
Learn about the museum community's perspective on the objectives, challenges & future for mobile projects in cultural institutions in 2012.
Objective Students in this course will be asked to visit a histo.docxcarlibradley31429
Objective:
Students in this course will be asked to visit a history museum/history memorial in their community. Students will prepare a 2 to 4 page summary of the visit. Students will email the Action Research Project paper to me via Turn-It-In.
Maximum point value: 20 points
Action Research Project:
Historic Visit in North Texas to a Historical Museum/Memorial
Directions:
You are to visit one of the historic museums/memorials listed below and type a 2 to 4 page report about the museum. If a historic museum is not in your area and/or if you are planning to visit another museum, you must email the instructor for an exception. You must include in your paper your personal assessment about the visit and answer the following questions: Why did you choose this location? What is the museum’s history? What are its main collections? Specifically, what are some of its collections?
List:
Dallas Museum of Natural History
Fort Worth Museum of Science and History
The African-American Museum of Dallas
Dallas Heritage Village at Old City Park
Dallas Holocaust Museum
The Women’s Museum in Dallas
Dallas Freedman’s Memorial
Heritage Farmstead Museum in Plano
North Texas History Center in McKinney
Cavanaugh Flight Museum in Addison
Sixth Floor Museum
Rockwall Heritage Museum
.
Show drafts
volume_up
Empowering the Data Analytics Ecosystem: A Laser Focus on Value
The data analytics ecosystem thrives when every component functions at its peak, unlocking the true potential of data. Here's a laser focus on key areas for an empowered ecosystem:
1. Democratize Access, Not Data:
Granular Access Controls: Provide users with self-service tools tailored to their specific needs, preventing data overload and misuse.
Data Catalogs: Implement robust data catalogs for easy discovery and understanding of available data sources.
2. Foster Collaboration with Clear Roles:
Data Mesh Architecture: Break down data silos by creating a distributed data ownership model with clear ownership and responsibilities.
Collaborative Workspaces: Utilize interactive platforms where data scientists, analysts, and domain experts can work seamlessly together.
3. Leverage Advanced Analytics Strategically:
AI-powered Automation: Automate repetitive tasks like data cleaning and feature engineering, freeing up data talent for higher-level analysis.
Right-Tool Selection: Strategically choose the most effective advanced analytics techniques (e.g., AI, ML) based on specific business problems.
4. Prioritize Data Quality with Automation:
Automated Data Validation: Implement automated data quality checks to identify and rectify errors at the source, minimizing downstream issues.
Data Lineage Tracking: Track the flow of data throughout the ecosystem, ensuring transparency and facilitating root cause analysis for errors.
5. Cultivate a Data-Driven Mindset:
Metrics-Driven Performance Management: Align KPIs and performance metrics with data-driven insights to ensure actionable decision making.
Data Storytelling Workshops: Equip stakeholders with the skills to translate complex data findings into compelling narratives that drive action.
Benefits of a Precise Ecosystem:
Sharpened Focus: Precise access and clear roles ensure everyone works with the most relevant data, maximizing efficiency.
Actionable Insights: Strategic analytics and automated quality checks lead to more reliable and actionable data insights.
Continuous Improvement: Data-driven performance management fosters a culture of learning and continuous improvement.
Sustainable Growth: Empowered by data, organizations can make informed decisions to drive sustainable growth and innovation.
By focusing on these precise actions, organizations can create an empowered data analytics ecosystem that delivers real value by driving data-driven decisions and maximizing the return on their data investment.
Techniques to optimize the pagerank algorithm usually fall in two categories. One is to try reducing the work per iteration, and the other is to try reducing the number of iterations. These goals are often at odds with one another. Skipping computation on vertices which have already converged has the potential to save iteration time. Skipping in-identical vertices, with the same in-links, helps reduce duplicate computations and thus could help reduce iteration time. Road networks often have chains which can be short-circuited before pagerank computation to improve performance. Final ranks of chain nodes can be easily calculated. This could reduce both the iteration time, and the number of iterations. If a graph has no dangling nodes, pagerank of each strongly connected component can be computed in topological order. This could help reduce the iteration time, no. of iterations, and also enable multi-iteration concurrency in pagerank computation. The combination of all of the above methods is the STICD algorithm. [sticd] For dynamic graphs, unchanged components whose ranks are unaffected can be skipped altogether.
Chatty Kathy - UNC Bootcamp Final Project Presentation - Final Version - 5.23...John Andrews
SlideShare Description for "Chatty Kathy - UNC Bootcamp Final Project Presentation"
Title: Chatty Kathy: Enhancing Physical Activity Among Older Adults
Description:
Discover how Chatty Kathy, an innovative project developed at the UNC Bootcamp, aims to tackle the challenge of low physical activity among older adults. Our AI-driven solution uses peer interaction to boost and sustain exercise levels, significantly improving health outcomes. This presentation covers our problem statement, the rationale behind Chatty Kathy, synthetic data and persona creation, model performance metrics, a visual demonstration of the project, and potential future developments. Join us for an insightful Q&A session to explore the potential of this groundbreaking project.
Project Team: Jay Requarth, Jana Avery, John Andrews, Dr. Dick Davis II, Nee Buntoum, Nam Yeongjin & Mat Nicholas
Falk Meets Online Motivation: A Nationwide Survey Project
1. The National Museum Website
Visitor Motivation Survey
Sarah Wambold Marty Spellerberg
Clyfford Still Museum Spellerberg Associates
2. Art21 ○ Art Gallery of Ontario
Aspen Art Museum ○ Chicago Architecture Foundation
Chinese American Museum Los Angeles ○ Clockshop
Clyfford Still Museum ○ Contemporary Art Museum St. Louis
de Young Museum ○ Hammer Museum
Houston Center for Contemporary Craft
Institute of Contemporary Art/Boston ○ Illinois Holocaust Museum
Legion of Honor ○ The Menil Collection
Museum of Contemporary Art Denver
Nasher Museum of Art at Duke University
Nasher Sculpture Center ○ Portland Art Museum
Museum of Applied Arts and Sciences
Santa Cruz Museum of Art and History ○ Warhol Museum
Yerba Buena Center for the Arts
3. Explorer
The need to
satisfy personal
curiosity &
interest in an
intellectually
challenging
environment
Facilitator
The wish to
engage in a
meaningful
social
experience
Experience
Seeker
The aspiration
to be exposed
to the things
and ideas that
exemplify what
is best and
most important
within a culture
or community
Professional
or Hobbyist
The desire to
further specific
intellectual
needs in a
setting with a
specific subject
matter focus
Recharger
The yearning to
physically,
emotionally, &
intellectually
recharge in a
beautiful and
refreshing
environment
My name is Sarah Wambold and I am the Director of Digital Media at the Clyfford Still Museum. And this is Marty Spellerberg, Principal of Spellerberg Associates.
We are conducting a study with two dozen museums and cultural organizations across the country.
The project surveys the motivations of visitors to museum websites, based on the framework of visitor motivation developed by museum researcher John Falk. The quantitative data is collected through each institution’s Google Analytics account.
In his book Identity and the Museum Visitor Experience, Falk identifies five key types of visitors who attend museums and the internal motivations that drive repeat visitation. These motivations are Explorer, Facilitator, Experience Seeker; Professional/Hobbyist; Recharger.
[Marty]
This is what the survey looks like. It appears on every page of the website, pinned to the bottom of the window. Users click it and it opens up.
The survey options are consistent across every institution. But the fonts and color are customized to match the individual site’s design.
The technical implementation is similar to the one used in a website visitor motivation survey by the Indianapolis Museum of Art. That survey was presented here at MW in 2012.
Here’s how it works. First, we configure the Google Analytics account with what’s called a “Custom Dimension.” We then install the VMS user interface on the site. This consists of snippets of HTML, CSS and JavaScript.
We have a version of the code packaged as a WordPress plugin, and a version packaged as a Drupal module. The underlying survey code can be adapted to any platform.
When the visitor chooses a motivation, it sets the Custom Dimension. This is a text string indicating their choice. And that’s the extent of the additional info we’re collecting. The rest is standard Google Analytics. The response is retained for the duration of the browsing session.
[Sarah]
Participants are using the data to better understand how visitors are using their website and inform their work at their individual institutions. Here’s a report I ran for the Clyfford Still Museum.
This is website visitor sessions, broken down by motivation. The red area represents the “facilitators,” people who are planning a visit for a group.
One of the things that really resonated with me from Falk’s book is that most museums’ marketing is based on the exhibition schedule, but that most museum visitors have little if any prior knowledge of what’s on. This is particularly true of the Facilitators group, which prompted me to suggest to my institution that our next marketing campaign should be, “Look smart to your friends. Come to the Clyfford Still.”
One of the other advantages of this study is the ability to compare data across institutions. Here’s that same “sessions by motivation,” but for all participants. This allows us to spot trends.
In this chart, the “facilitators” are, again, red. As you can see, there’s a fairly consistent breakdown of audience in this way, with Facilitators taking the largest slice of the pie.
But there are also some outliers, which raises interesting questions about what makes those websites unique and what conclusions we can draw from that. We’ve only just begun to unpack the data.
[Marty]
We had such a great response since we launched this project. This is not just a research study, but a community of museums who are looking to better understand their online audiences.
In order to facilitate those conversations, we’ve started a forum on Slack. Professionals from each institution use this forum to ask questions and share knowledge.
We have threads dedicated to better understanding audience behavior; to website redesign projects; and to determining the benchmarks and trends that hold true across institutions.
A huge shout out to all the participants for this study. If you are from one of these institutions, please stand up. If you’re interested in learning more about the study, please feel free to say hi to any of us.