The document discusses mobile hospitality solutions called LoungeUp apps. These apps allow interactive contact between guests and hotels through various app services before, during, and after a stay. Services include concierge, housekeeping, food and beverage, hotel services, and messaging. The apps represent a large change for both hotels to be aware of guest needs and guests who can access services on demand. The document also discusses other hotel management applications like Cegid and Resasmart which allow reservations, schedules, billing, orders, cash transactions, and communicating promotions. The goal of hotel smartphone apps is to enhance the hotel image, promote amenities, gain new customers, improve satisfaction, retain customers, and increase bookings.