The document outlines a presentation on transitioning to the new Facebook Timeline for brands, emphasizing the key features and changes effective from March 30, 2012. It provides guidelines for creating effective cover photos and profiles while detailing new functionalities, such as highlighting applications and entering milestones. Additionally, it offers promotional pricing for consulting services related to Facebook fan pages.

1. Welcome to the Get Web Smart
Presentation
New Facebook Timeline for Brands
How to Make the Switch

2. Introductions
My Name is…
Kelsi Guidry of Media Wants, a Media Coaching
and Consulting company.
Find Out More About Me SCAN >>
And My Businesses

3. Facebook Timeline for Fan Pages

4. When is The Switch Happening?
March 30 2012
th
Are You Ready?

5. Making the Switch
• Don’t get caught by surprise, Change Now
• Create and Play with Preview
• “Publish” on page

6. Cover Photo
• Showcase your product/service/environment
• 851x315 pixels

7. Cover Photo No No’s
• No price or purchase info,
– Now Only $9.99, 40% off
• No Contact Information
– Email, Phone #, Web Address
• No Reference to Facebook Features
– Like, Share, Post, etc
• No Calls to Action
– Call now, Get it Now, Tell a Friend
• https://www.facebook.com/page_guidelines.php

8. Profile Picture
• Logo
• Symbol
• Representing image
• 180x180 Pixels

9. Applications
• No more landing pages for applications 
• Custom Image Size, 111x74

10. Highlighting Applications/Content
• Larger Stories
• Pinning Posts
• Starring Posts
• Link to Aps

11. Entering Milestones
• Define key business moments
• New locations, # of fans, winning an award
• Milestone photos, 843x403

12. Friend Activity
• # friends like page
• Latest friend comments
• Feel of friends activity

13. Admin Panel
• Notifications, Messages, Likes & Insights

14. Management Tools
• 1) Manage
• 2) Build Audience
• 3) Help

15. Manage
• Edit Page
• Activity Log
• Star & Hide Stories
• Act as Page

16. Build Audience
• Invite Email Contacts
• Invite Friends
• Share Page
• Create Ad

17. Pages Help
• Help Center
• Tour
• Product Guide
• Learning Videos

18. Get Web Smart Specials
24 Hour Prices ONLY!, $50 OFF
• Fan Page Startup = $125
• Timeline Transition = $100
• Cover & Profile Photo Design = $150
• Fan Page Consulting, 1st mth = $100

19. The End!
Use the New Facebook Timeline
for Fan Pages to Your Advantage
Keep in Touch!
Kelsi Guidry
Follow Me on Facebook Scan >>