THE SOCIAL NETWORK
What is your vision for Facebook?We believed that people being able to share the information they wanted and having access to the information they wanted is just a better worldopenness fundamentally affects a lot of the core institutions in societythe economythe mediaNo one wants to live in a surveillance society, which, if you take that to its extreme, could be where that’s going.how people relate to the government and just their leadership
Why it has sucha hugeImpacton ourlives?
Connection witholdfriends
Voyeurism/Stalking
VANITY
Social Media Optimization
Sharingourlives
DO YOU THINK FACEBOOK IS SECURE ENOUGH?Facebook has been targeted by malicious hackers seeking to steal valuable data from members.
10 New Privacy Settings Every Facebook User Should Know1. Understand Your Friend Lists2. Remove Yourself From Facebook Search Results3. Remove Yourself From Google4. Avoid The Infamous Photo Tag Mistake5. ProtectYourAlbums6. Avoid The Post-Breakup Facebook Effect7. Control What Information Applications Can Access8. Make Contact Information Private9. Avoid Embarrassing Wall Posts10. KeepFriendshipsPrivate
WHERE DOES THIS MONEY COMES FROM?
Facebook revenues reached $500 million in 2009, up from $300 million in 2008.Facebook expects revenues to reach $800 million in 2010.
Self-service ads, which appear on the right side of the screen on Facebook, accounted for about $250 million to $300 million.
Engagement ads, which seek user-interaction, brought in $100 million.
As a part of a 2007 ad deal, Microsoft sells some ads on Facebook. It's payment for the privilege reached $50 million in 2009.
Facebook Gifts and other virtual goods account for between $30 million and $50 million in 2009.
Facebook is making you a friend request you can't refuse
MARKETERS LIKE THAT YOU ‘LIKE’
SOURCESTHE NEW YORK TIMES, 2010. An articleaboutfacebookavailable at;http://topics.nytimes.com/top/news/business/companies/facebook_inc/index.htmlGILES M. , 2010.US technology correspondent, on the uses and business models of Twitter and Facebook, THE TIMESavailable at;http://bilgi-ec149.wikispaces.com/Social+NetworkingVOGELSTEIN F., 2009,The Wired Interview: Facebook’s Mark ZuckerbergAvailableat; http://www.wired.com/epicenter/2009/06/mark-zuckerberg-speaks/SHIRKY C., 2009, How social media can make historyavailableat; http://www.ted.com/talks/clay_shirky_how_cellphones_twitter_facebook_can_make_history.html2010, Availableat; http://marketplace.publicradio.org/projects/project_display.php?proj_identifier=2010/05/12/facebook
O’NEIL N., 2009. 10 New Privacy Settings Every Facebook User Should Knowavailableat; http://www.allfacebook.com/facebook-privacy-new-2009-12JOBS S., 2010. Availableat; http://www.winandmac.com/news/mark-zuckerberg-met-steve-jobs-2-weeks-ago-for-dinner/ANALISA, 2009. Availableat; http://www.hyperarts.com/blog/why-do-we-love-facebook/WARD M., 2009. BBC NEWS , Facebook users suffer viral surgeavailableat; http://news.bbc.co.uk/2/hi/technology/7918839.stmhttp://www.youtube.com/watch?v=8gFYzErcwegCARLSON N., 2010. How doesfacebookmakemoney? availableat; http://www.businessinsider.com/how-does-facebook-make-money-2010-5
http://www.youtube.com/watch?v=rSnXE2791yg&feature=BF&list=QL&index=1http://www.youtube.com/watch?v=VSkT5XykJzohttp://www.youtube.com/watch?v=8gFYzErcweghttp://www.youtube.com/watch?v=iROYzrm5SBM

Facebook

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  • 2.
    What is yourvision for Facebook?We believed that people being able to share the information they wanted and having access to the information they wanted is just a better worldopenness fundamentally affects a lot of the core institutions in societythe economythe mediaNo one wants to live in a surveillance society, which, if you take that to its extreme, could be where that’s going.how people relate to the government and just their leadership
  • 4.
    Why it hassucha hugeImpacton ourlives?
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
    DO YOU THINKFACEBOOK IS SECURE ENOUGH?Facebook has been targeted by malicious hackers seeking to steal valuable data from members.
  • 11.
    10 New PrivacySettings Every Facebook User Should Know1. Understand Your Friend Lists2. Remove Yourself From Facebook Search Results3. Remove Yourself From Google4. Avoid The Infamous Photo Tag Mistake5. ProtectYourAlbums6. Avoid The Post-Breakup Facebook Effect7. Control What Information Applications Can Access8. Make Contact Information Private9. Avoid Embarrassing Wall Posts10. KeepFriendshipsPrivate
  • 12.
    WHERE DOES THISMONEY COMES FROM?
  • 13.
    Facebook revenues reached$500 million in 2009, up from $300 million in 2008.Facebook expects revenues to reach $800 million in 2010.
  • 14.
    Self-service ads, whichappear on the right side of the screen on Facebook, accounted for about $250 million to $300 million.
  • 15.
    Engagement ads, whichseek user-interaction, brought in $100 million.
  • 16.
    As a partof a 2007 ad deal, Microsoft sells some ads on Facebook. It's payment for the privilege reached $50 million in 2009.
  • 17.
    Facebook Gifts andother virtual goods account for between $30 million and $50 million in 2009.
  • 18.
    Facebook is makingyou a friend request you can't refuse
  • 19.
    MARKETERS LIKE THATYOU ‘LIKE’
  • 20.
    SOURCESTHE NEW YORKTIMES, 2010. An articleaboutfacebookavailable at;http://topics.nytimes.com/top/news/business/companies/facebook_inc/index.htmlGILES M. , 2010.US technology correspondent, on the uses and business models of Twitter and Facebook, THE TIMESavailable at;http://bilgi-ec149.wikispaces.com/Social+NetworkingVOGELSTEIN F., 2009,The Wired Interview: Facebook’s Mark ZuckerbergAvailableat; http://www.wired.com/epicenter/2009/06/mark-zuckerberg-speaks/SHIRKY C., 2009, How social media can make historyavailableat; http://www.ted.com/talks/clay_shirky_how_cellphones_twitter_facebook_can_make_history.html2010, Availableat; http://marketplace.publicradio.org/projects/project_display.php?proj_identifier=2010/05/12/facebook
  • 21.
    O’NEIL N., 2009.10 New Privacy Settings Every Facebook User Should Knowavailableat; http://www.allfacebook.com/facebook-privacy-new-2009-12JOBS S., 2010. Availableat; http://www.winandmac.com/news/mark-zuckerberg-met-steve-jobs-2-weeks-ago-for-dinner/ANALISA, 2009. Availableat; http://www.hyperarts.com/blog/why-do-we-love-facebook/WARD M., 2009. BBC NEWS , Facebook users suffer viral surgeavailableat; http://news.bbc.co.uk/2/hi/technology/7918839.stmhttp://www.youtube.com/watch?v=8gFYzErcwegCARLSON N., 2010. How doesfacebookmakemoney? availableat; http://www.businessinsider.com/how-does-facebook-make-money-2010-5
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